The Disruptors, with the author, Sally Percy
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The Disruptors, with the author, Sally Percy
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Hello and welcome to Sally Percy, author of The Disruptors – How 15 successful businesses defied the norm. Sally is also author of 21st Century Icons, also featured on the Strand Review of Books, and Sally has nearly 20 years’ experience as a business journalist.
What were Sally's criteria for a disruptor, what lessons can be learned, and how does the disruptor mentality apply to B2B?
The Disruptors – How 15 successful businesses defied the norm is an amazing romp through near-failure and amazing success, with 250 or so packed pages, neat end-of-chapter summaries, and all backed up by a ton of source references, published by Kogan Page and available, of course, from Amazon and all good bookshops.
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