Épisodes

  • Fire Service Promotions: Should You Move Up the Ranks or Stay a Firefighter? | Leadership, Trust & Transparency
    Jan 19 2026
    The crew comes in hot (volume, chaos, and immediate regret from anyone driving to work) and rolls straight into classic Cool Fireman banter—plus an update on Doug being on a kid-free Disney cruise doing “arts and crafts” (which may or may not be locked behind the Engineer Tier paywall 😂). From there, the guys hit housekeeping: Patreon, merch, sponsors, and giveaways, then pivot into the main conversation—promotions in the fire service.They break down the real reasons people promote (and the wrong ones), why leadership exists at every rank, and how transparency and trust from chiefs/officers can shape culture and reduce frustration. The episode closes with a strong call to action about the one character trait you value most in an officer, a Snail Mail segment featuring standout listener comments, a moment of silence, and the best outro in the business… Roll Gigi 🎤⬇️Highlights & Key MomentsCold Open Chaos (aka “Not on Mars!”)Immediate high-volume intro and rapid fire jokes.Doug update: Disney cruise with no kids, plus the legend of Doug’s “arts and crafts.”HousekeepingPatreon shout: Engineer Tier teased for behind-the-scenes content (including Doug cruise content).Giveaways teased (Engineer Tier perks + fire service goodies).Merch reminder: Still live through Notorious Fire (and somehow still too exclusive for the hosts to own).SponsorsThe Burn Box (monthly gear + training aids + a recipe feature)Unkie Seasoning (Elizabeth Salt / Chipotle love, and shoutouts to supporters)Main Topic — Promotions & Leadership in the Fire ServiceCore question:Should you keep climbing the ladder… or is it totally fine to stay a firefighter (or stay where you are)?Big TakeawaysPromoting for title or pay alone = bad foundation.Unkie’s take: the best reason to promote is to lead.Leadership ≠ rank.Brian’s point: there are “leaders” everywhere, but “leadership” is different—and can be positive or negative depending on intent and character.Don’t promote the best “widget maker” just because they’re good at the job.Sometimes the best move is to keep great firefighters right where they are for effectiveness and culture.Readiness matters.Freddy pushes back on “I’m up next because seniority” promotions—if you haven’t put in the work, it can be dangerous.Transparency builds trust.Brian’s argument: chiefs and officers can reduce frustration by explaining the “why” behind decisions—budget, legal requirements, policy changes, and more.But… some chiefs can’t take feedback.Freddy points out a real flaw: if leadership takes feedback personally, “open dialogue” becomes punishment and resentment.Culture NoteRespect the rank, but trust is earned—Matt’s view: you can respect position without automatically trusting the person.Call to ActionIn the comments:Drop ONE word that describes the character trait you value most in an officer.Examples: Trust. Transparency. Humility. Consistency. Accountability. Communication.Snail Mail HighlightsZach is back with another heater:No social mediaFunctional strength + longevityDaily journaling + Bible/prayer with his wifeBeing slow to speak and intentional with wordsSteven Weber confirms pronunciation (short “e” like “grill”) and shares his lifestyle goal: cut soda/sweets + get back to early gym mornings.Courtney focuses on: more water, journaling, building muscle, and finding a therapist.Continued love for the What3Words discussion and “word of the year” accountability.Moment of SilenceThe crew closes with a moment of silence for the brothers and sisters lost over the last week.Outro Celebrity MomentGigi joins at the end (dance life + birthday shoutout), then delivers the iconic closer with a mic drop energy:“ROLL GIGI!” 🎤⬇️
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    1 h
  • #141 Firehouse Nutrition & Fitness: Whole Foods, Better Sleep, and Sustainable Progress
    Jan 12 2026
    The guys kick things off with some classic pre-show chaos (storms, Starlink, “Wicked” talk, hay and horses) before shifting into a real conversation about health and fitness in the fire service. Freddy frames it as a “new year” topic—less about resolutions and more about lifestyle consistency—and Matt shares his on-duty heart attack story as a reminder that being “in shape” doesn’t automatically equal being protected. They dig into nutrition habits, added sugar, energy drinks, sleep, accountability apps, and the idea that the goal isn’t a number on the scale—it’s being capable on the worst call of your career.Key Topics & MomentsWeather, Starlink, and Farm LifeWind gusts, Starlink shifting in the yard, and the dream of stable internet for streaming youth sports.Doug’s day includes hay pickup and a farrier visit (hoof care)—Matt learns a new word.Quick ShoutoutHappy Birthday to “GG” (the outro celebrity) — the crew encourages listeners to comment birthday wishes.Patreon UpdatesThe crew thanks new and ongoing Patreon supporters and starts a “virtual turnout drill” segment:Subscriber spotlight questions like sunrise vs sunset, favorite sandwich, and bucket list.Merch store is still live, with the tease that Patreon members may get exclusive items.SponsorsUnkie’s SeasoningTom / The Burnbox (including mention of their latest box and the “calendar”)Main Topic — Fitness, Diet, and Being ReadyFreddy sets the tone: our job isn’t compatible with “fitness rollercoasters.” Staying ready matters because you never know which run will test you.Matt’s On-Duty Heart Attack (Oct 18, 2022)Matt shares he had a heart attack on duty with no warning signs, despite being active and in good shape.He believes his fitness level helped him survive and recover.He talks about how it changed his mindset around diet, sugar, lifestyle, and annual health checkups.He mentions deeper cholesterol metrics like ApoB and Lp(a) and encourages listeners to talk with their cardiologist—especially with family history.The “Skinny but Unhealthy” TrapMatt describes being the “fattest skinny guy you ever met” (lots of sugar, sweets, and junk).Discussion of insulin resistance as something worth learning about and paying attention to.Freddy’s Reset: Sleep, Energy Drinks, Added SugarFreddy shares his own weight swings and what derailed him: school schedules, stress, poor sleep, energy drinks.He’s rebuilding with:30 minutes of daily movementZone 2 cardioCutting energy drinks and sodaReducing added sugarsUsing protein powder in coffee as a “mocha” hackDaily pushups + squats challenge (and the struggle of wanting instant results)Doug’s Take: Whole Foods > Processed FoodsDoug leans into the “back to basics” approach:More whole foods, fewer lab-made processed foodsWater over sodaBlack coffee and cutting sugar where possibleHe gives a nod to Megan at RescueRD as a resource for nutrition guidance (and suggests having her back on).Apps & Tools MentionedBevel (Freddy): fitness tracking, calories/macros, accountabilityMyFitnessPal (Freddy): previous trackerYuka (Matt): barcode scanner that rates foods and highlights additives/ingredientsEncouragement to take advantage of wellness programs: labs, ECG, treadmill, etc.Snail Mail HighlightsListener Zach shares his 2026 word(s): Seek and Trust (faith, academy prep, baby #3, trusting the process).Colt shares appreciation for the ICS conversation and downloads What3Words after the episode.Quotes to Pull for Clips“This job isn’t compatible with rollercoasters. You’ve gotta stay ready.”“Make it a lifestyle. If you stop, you feel off.”“I was the fattest skinny guy you ever met.”“If you’ve got family history—get a cardiologist. Once a year.”“You were treating the monitor, not the patient.”Call to ActionWhat lifestyle change are you making in 2026?Not a “resolution”—a real, achievable shift that makes you better for your department, your family, and yourself.Drop yours in the comments.
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    40 min
  • #140 ICS Isn’t Optional: How Fire Departments Run Command + What3Words
    Jan 5 2026

    In This Episode

    End-of-year check-in, burnout vs bandwidth, and a listener-requested deep dive on ICS — plus a What3Words tangent (because of course) and a big 2026 announcement from Brian.

    The crew rolls into the final stretch of 2025 running on fumes: Brian’s voice is cooked, Adam’s been sick for weeks, Doug is… at the emergency vet because a dog ate a sock (classic). The guys talk holiday reality, emotional bandwidth, and how hard it is to truly “shut off” work.

    Then a listener (Jeff) hits them with a solid request: let’s talk ICS — from small incidents to big ones, staffing, comms, unified command, and why the chain-of-command matters even when it feels inconvenient.

    Matt ties it into his own real-world lesson: don’t bypass your assignment / supervisor just because the Division is “right there.” ICS isn’t just for the person talking on the radio — it’s for the whole system listening.

    Matt also breaks down What3Words (and how it helps with remote rescues and wildland ops), Adam talks unified command challenges, and Brian sets the record straight on how volunteer departments handle ICS on the East Coast.

    And then… Brian drops the news: a new North Carolina fire-service podcast is officially live.

    Key Topics

    • End-of-year fatigue + why the “heaviness” of late December is real

    • Emotional bandwidth and the struggle of checking work email nonstop

    • Housekeeping: Patreon, merch, and what the team needs to grow it

    • Moment of silence for fallen first responders

    • Thoughts & prayers for Sam from Fire Tech and his dog battling Lyme disease

    • Listener request from Jeff: Tabletop discussion on ICS

    • Why ICS works best when you don’t skip the chain

    • Unified command realities with fire/EMS/law (and why it breaks down)

    • Volunteer vs career: ICS isn’t a staffing issue — it’s a culture & training issue

    • Wildland fire ICS: strike teams, divisions, branches, briefings, and why it scales

    • What3Words + Avenza maps for remote rescue location accuracy

    • Call to action: Rate ICS in your area from 0–10

    • Big news: Brian launches “Carolina Fire Watch” (NC-only fire service show)


      Quote-Worthy Moments

    • “I hate that little red dot with the number in it.”

    • “ICS can expand and retract… and that’s the beauty of it.”

    • “Inspect what you expect.”

    • “If you allow agencies to respond who won’t do ICS… you’re assuming liability.”

    Call To Action

    🚨 On a scale of 0–10, how well does ICS actually work in your area today?
    Drop your number + why (and keep it respectful — don’t name departments).


    Sponsors

    • Unkie’s Seasoning – go grab the goods and support the family

    • The Burn Box (Tom) – monthly firehouse gear, tools, and surprises



      Community / Snail Mail Shoutouts

    • Big love to Rhett (longtime listener, age 6) — and yes… the “Sorry Rhett” shirt is coming.

    • Comments of the week included gift-giving as a captain/crew leader and a bunch of holiday love.

    Big Announcement

    🎙️ Brian launched a North Carolina-only fire service podcast:
    “Carolina Fire Watch” — in partnership with the North Carolina State Firefighters Association, built for the ~56,000 firefighters across NC. Monthly episodes, recorded today, and inspired by the community and conversations coming out of SAFRE + listeners like Jeff.

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    55 min
  • #139 New Year, New Word: Faith, Family, Fire
    Dec 29 2025

    The crew rings in the New Year with laughs, real talk, and a full reset for 2026. From Unkie’s wild coin story (and the infamous “goats” detail) to a heartfelt moment of silence, this episode hits the perfect mix of firehouse humor and purposeful reflection. Then the guys revisit their 2025 “Word of the Year,” share what worked (and what didn’t), and lay down their 2026 words with intentions they’re ready to live out.

    • Unkie breaks down the coin mishap and the ABH ship firefighter history behind the design

    • New Year’s perspective check: “We’re 25 years past Y2K…” 🤯

    • Quick roster update: Doug’s out handling family life (staying “present” like he promised)

    • Housekeeping: Patreon updates + listener engagement plans

    • Sponsors shout-outs: Unkie’s Seasonings + The Burn Box

    • A meaningful moment of silence honoring fallen firefighters and recognizing expanded cancer-related benefits for families

    • The crew revisits 2025 “Words of the Year” and reflects honestly on growth, balance, and reality

    • 2026 “Words of the Year” revealed: Prioritize. Step Up / Step Out. Consistency. Evaluate.

    • Snail Mail: Listener Zach’s word “Seek,” plus questions about Unkie’s book coming to Audible and a shoutout to Job Town Tools

    • “Success is forged in the fire of discipline…”

    • “If you can make yourself 1% better every day… you’re way ahead of the game.”

    • “Faith, family, then fire… not the other way around.”

    • “It’s okay if the only thing you did this year was survive.”

    • Brian: Accountability (and the ongoing struggle with balance + order of priorities)

    • Unkie: Discipline (and a reminder that surviving the year counts)

    • Matt: Study (growth as a captain, but learning the hard lesson: out of sight = out of mind)

    • Freddy: Consistency (consistent effort, but also “consistently busy” — learning when to breathe)

    • Brian: Prioritize (Faith → Family → Fire + health and fewer “yes” commitments)

    • Unkie: Step Up / Step Out (ownership + leaving behind what no longer serves)

    • Matt: Consistency (compound interest in knowledge, relationships, and leadership)

    • Freddy: Evaluate (take a breath, assess bandwidth, and refocus on what matters)

    • Zach (Spotify): Word = “Seek” — seeking God to be a better man, husband, friend, future firefighter, and healthier overall.

    • Listener question: Will Unkie’s book be available on Audible? Answer: Yes (in progress / TBD details).

    • Billy (Job Town Tools): “Bosses should absolutely get their guys a little something.” Mentions Crew Packs designed for exactly that.

    • Unkie’s Seasonings

      • Garlic & Herb currently sold out (because y’all crushed it)

      • Hickory Smoke Salt / “Salty Fireman” still available

    • The Burn Box

      • Monthly fire service gear box: gloves, hoods, tools, stickers, turnout bags, and more

    Drop your Word for 2026 in the comments and tell us why. One word. Real intention. Let’s revisit it together a year from now.

    In This EpisodeQuote-Worthy Moments2025 Words Recap2026 Words of the YearSnail Mail ShoutoutsSponsorsCall to Action

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    1 h et 7 min
  • #138 Christmas in the Fire Service: Station Traditions, Gift Giving, and Connection
    Dec 22 2025

    In This Episode

    • Christmas energy from the jump: Foreigner references, “when the **** did we get ice cream?” and the show immediately going off the rails (as usual).

    • Patreon is officially LIVE:

      Patreon LINK!

      • Rookie Tier ($5): Member shout-outs, submit topic requests, and a chance to be chosen for the Turnout Drill via Wheel of Names.

      • Engineer Tier ($10): Everything in Rookie plus behind-the-scenes videos, occasional bonus episodes, and entry into a monthly raffle for fire goodies.

      • The mission: grow the show’s reach (marketing + expanding the community), not “back pocket” money.

    • Merch update: Store is moving, more items coming, and the crew is pumped to keep evolving it.

      MERCH LINK!

    • Sponsor love: Quick hits for The Burn Box / FD Collectors Club and Unkie’s Seasoning (with some classic side quests along the way).

    • Real-world reminder: Talk about a house explosion in Salisbury that injured firefighters—thankfully no deaths—and a broader reminder about highway operations and winter hazards.

    • Christmas gifts at the fire station:

      • Matt breaks down how gift-giving can get awkward when expectations aren’t clear.

      • Solution: just ask the crew upfront if they want to do a gift exchange and set a price limit.

      • Brian shares a boss move: cooking for the crew during the day to build connection without adding another night obligation.

      • Adam talks “in-house” traditions: crew tools, shared gift ideas, and company pride items (bags, mugs, station-branded gear).

    • Christmas lights at the firehouse:

      • Stations that go full-send on decorations (including a kitchen that looks like Christmas exploded—in the best way).

      • A tradition of cutting a “Charlie Brown” tree behind the station and decorating it with firehouse flair.

    • Snail Mail segment:

      • Listener questions on other fire podcasts to check out (National Fire Radio + Fire Engineering get mentioned).

      • A great listener comment about why it’s hard to talk about calls with people outside the job—followed by a powerful conversation on talking to your spouse, setting boundaries, and protecting your mental health.

    • Big picture: Gratitude for the community, momentum heading into year three, and excitement for what’s coming in 2026.

    • “Patreon… you gotta get on!”

    • “It’s seven minutes and thirty seconds… new record for off the rails.”

    • “Do you guys put up Christmas lights around your firehouse?”

    • “Sometimes they don’t understand it—but they need to hear you.”

    Join Patreon: Support the show + unlock bonus content + raffle entries.
    Check the merch store: New designs/items always coming.
    Follow/Subscribe: Spotify + Apple + YouTube (video episodes).
    Comment: Does your station do gift exchanges? And do you decorate the firehouse?

    Quotes / Moments You’ll RememberCalls to Action

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    1 h et 2 min
  • #137 Firefighter Mental Health Stepping Up Stepping Out with Adam McCoy | The Hardest Fire is Behind Your Front Door
    Dec 15 2025

    The Cool Fireman Podcast brings you into the world of firefighting with hosts Matt, Doug, Unkie, Brian, and Freddy. In Episode 137, things kick off completely off the rails (as usual) with farm animal chaos, blind dogs, and runaway cats. Then we settle in for some real talk with our very own co-host Adam McCoy—treated as the special guest he deserves to be—as he discusses his new book, Stepping Up and Stepping Out. It's part memoir, part workbook, all heart: tackling the hardest fire you'll ever fight—the one behind your own front door. Mental health, family transitions, vulnerability in the fire service, and leaving a real legacy. Plus housekeeping, moments of silence, and a wild hot wash to close it out.

    Timestamps

    • 00:00 – Chaos Intro: Cats, blind dogs, and farm life gone wrong
    • 02:00 – Housekeeping: Happy Holidays, Hanukkah shoutout, Virtual Fill the Boot (Jan 2026), Patreon ideas
    • 07:00 – Sponsors: Unkie's Seasoning, The Burn Box, FDIC 2026 hype
    • 09:30 – Moments of Silence: Saranac FD (cancer LODD), Red McKimmy, Porterville FD tragic fire
    • 15:00 – Interview with Adam McCoy: Inspiration behind Stepping Up and Stepping Out
    • 18:00 – The mantra: "The hardest fire you'll fight is behind your own front door"
    • 25:00 – Vulnerability, mental health, and the weight of the job
    • 28:00 – Chapter 6: The Fire Next Door (parking lot talks and being there for brothers)
    • 33:00 – Gold nugget one-liners from the book
    • 39:00 – Workbook sections and daily check-ins
    • 42:00 – Advice for rookies and the real legacy (family over firehouse)
    • 49:00 – Emotional burden, work-life balance, and asking for help
    • 52:00 – Brotherhood or Bullshit? Calling out the fakes
    • 55:00 – Where to buy the book + the companion journal
    • 55:30 – Snail Mail shoutouts
    • 59:00 – Hot Wash: Apps, weather meals, pineapple on pizza debate, unwinding after a shift

    Key Takeaways

    • The first four minutes when you walk through the door at home matter more than the next four hours. Set the tone right.
    • Toughness gets you through a shift; truth gets you through life.
    • Some fires don't need water—they need honesty.
    • Brotherhood is real, but it's not universal. Call out the bullies who preach it but don't live it.
    • Your legacy isn't the fire department stories people tell—it's the one your family carries.
    • Asking for help doesn't make you weak. Nobody has it all figured out, and that's okay.

    Book SpotlightStepping Up and Stepping Out by Adam McCoyAvailable now on Amazon (search "Adam McCoy" or "Stepping Up and Stepping Out").Also grab the companion Stepping Up and Stepping Out Journal for daily check-ins and the 30-day challenge.Foreword by Kenny Mitchell (Operation Yellow Tape).

    Support the Podcast

    • Merch: Mugs, koozies, hoodies, tees, and more!👉 https://notoriousfireshops.com/cool_fireman_podcast/shop/home
    • Sponsors: Unkie's Seasoning (unkieseasoning.com) | The Burn Box
    • Upcoming: Virtual Fill the Boot fundraiser (January 2026) – stay tuned on Instagram!

    Call to ActionDoes pineapple belong on pizza? Yes or no? Drop your vote in the comments on Instagram/TikTok/YouTube.Tag a brother or sister who needs to hear this episode. Share the real talk—we're all in this together.

    Follow us on Instagram, TikTok, YouTube, and wherever you get your podcasts.Thanks for riding with us, crew. Stay safe out there.

    – Matt, Doug, Unkie, Brian, and FreddyThe Cool Fireman Podcast

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    1 h et 11 min
  • #136 AI in the Fire Service: Ethics, Documentation, and Firehouse Chaos
    Dec 8 2025

    In this episode, the crew kicks things off with pure mayhem — snowstorms in Michigan, salmon rain in California, and a spontaneous performance of “It’s Raining Men.” From there, the guys dive into housekeeping, holiday updates, merch drops, and a surprising announcement from Brian about his upcoming Fire Marshals International Swimsuit Calendar.


    But the main topic?
    👉 AI in the Fire Service.
    The crew discusses the real, practical ways firefighters and medics are using AI to improve documentation, training, promotional prep, and workflow efficiency — and where the line is when it comes to ethics, privacy, and skill degradation.

    This episode is full of laughs, insights, and real conversations from the firehouse kitchen table.

    🔥 Topics Covered

    • Snowstorms, salmon rain, and the most chaotic podcast intro ever

    • Holiday energy in the firehouse

    • Doug’s mysterious absence (Hint: Dolphin training. Yes… seriously.)

    • Housekeeping: Merch, Burn Box, Unkie’s Seasonings, and more

    • Brian’s Fire Marshal swimsuit calendar reveal

    • **AI in the Fire Service:

      • Should firefighters use AI for reports?

      • Using AI for narrative cleanup vs. full narrative writing

      • Ethical concerns and HIPAA pitfalls

      • AI for training, testing, scenario creation, promotional prep, and SOP development

      • The future of EPCRs and AI-built documentation frameworks**

    • Over-documentation in EMS and why it happens

    • The difference between departments using AI and those with policies against it

    • The importance of keeping PHI and names OUT of AI tools

    • Pro tips for using AI responsibly

    • Snail Mail: Listener questions, traditions, and heartfelt wins

    • Highlighting listeners Jacob and Benjamin — HUGE thank you!

    🔥 Merch Store

    Support the podcast!
    Grab your hoodies, long sleeves, mugs, and more — all through Notorious Fire.

    🛒 Shop here:
    https://notoriousfire.com/collections/the-cool-fireman-podcast

    Every purchase helps support the show and keeps the chaos going.

    📬 Snail Mail Highlights

    • Travis shares his station’s tradition of using Fill the Boot to buy gifts for 18 kids

    • Quinn asks for Jason Patton (we’re trying!)

    • Jacob lands an interview after asking the crew for mentorship advice

    • Benjamin lists The Cool Fireman Podcast as his #1 podcast of the year

    • Listeners show big support across TikTok, IG, and YouTube — we appreciate you!


    🔥 Call to Action (Listener Question)

    Does your department have an AI policy?
    What can you legally use AI for… and what’s forbidden?

    Comment on Spotify or message us on Instagram — we’ll feature the best responses next episode.

    🎙️ Hosts

    Matt • Brian • Freddy • Unkie
    Doug (in Miami… teaching dolphins Spanish?)


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    1 h et 5 min
  • #135 Holiday Routines, Chitlins Calls & Firehouse Christmas Routines
    Dec 1 2025

    Welcome back to The Cool Fireman Podcast, now dropping episodes every Monday!

    In this post-Thanksgiving episode, Matt, Doug, and Unkie talk all things holiday routine at the firehouse—from brunches and Christmas trees to how each department handles weekends, downtime, and the importance of mental health during the holidays.

    🔥 Topics Covered:

    • The vibe of working holidays in the fire service

    • Why “getting your Sunday back” is a real thing

    • Putting up Christmas lights at the station (Clark Griswold would be proud)

    • Doug’s call involving boiling chitlins (don’t worry, he didn’t go in)

    • Department lateral transfers and what it means to “start over”

    • The power of routine for mental health during the holidays

    • Matt defends the legendary 12–2 “safety nap”

    • A shoutout to our awesome listeners and supporters

    • And yes… Brian’s transparent Speedo photo shoot gets brought up 👀

    🕯 Moment of Silence – A heartfelt pause for first responders lost this year, both on-duty and off, including those struggling with mental health. You are not alone.


    🛍️ MERCH IS LIVE!
    Support the podcast and look rad doing it:
    👉 https://notoriousfireshops.com/cool_fireman_podcast/shop/products/all?page=1

    We’ve got hoodies, long-sleeve tees, mugs, and some amazing new designs—including the “Sorry Rhett!” drop and parody-inspired fire service graphics.

    👕 Want to see a new design or have an idea for apparel? Let us know—we're always cooking up more.

    📣 Don’t forget to subscribe wherever you listen:
    Spotify | Apple Podcasts | YouTube | TikTok | Instagram
    And if you loved this episode, share it with your crew or drop a comment—we read every one.

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    47 min