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The Branding Business School Podcast

The Branding Business School Podcast

De : Victoria Marcouillier
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The Branding Business School Podcast is the go-to show for women looking to build brands that command higher prices, so they can work on their own terms and create more time for their kids and families.

Whether you’re a mompreneur juggling kids and clients or a businesswoman seeking more time and income freedom, this podcast delivers actionable tips, expert insights, and real-life stories to help you elevate your brand, scale your business, and create a life you love.

As a mom to two young children and the CEO of BrandWell Designs, Victoria Marcouillier teaches what it takes to build a powerhouse brand in this online era without sacrificing your sanity or misplacing your priorities.

We support the dreamers and the disruptors and are showing up weekly to teach you practical advice on what it takes to become the go-to in your industry.


Get ready to charge more, work less, and enjoy the moments that matter most in life...the ones that don’t happen behind a laptop screen!

© 2026 The Branding Business School Podcast
Direction Economie Management et direction
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    Épisodes
    • 173: The Goal Digger Podcast, Amy Porterfield, and a Season of Strategic Change
      Feb 4 2026

      Text a question to Victoria!

      In this episode, Victoria is jumping in between seasons to unpack two major announcements you might have seen in the online business world:

      👉 Jenna Kutcher’s farewell to The Goal Digger Podcast
      After nearly a decade and 968 episodes, Jenna shared that she’s pausing the podcast to choose peace, presence, and creative spaciousness over performance.

      👉 Amy Porterfield’s announcement about closing Digital Course Academy
      One of the most iconic online course programs in the creator space will no longer be open for enrollment as Amy leans into what’s next.

      These moves are not about failure or burnout, they’re strategic shifts from two leaders who have built brands, not just offers. In today’s short episode, Victoria digs into what these decisions reveal about how people are choosing now, why offer tweaks aren’t enough when your brand isn’t aligned, and how you can build longevity in your own business.

      She also shares:

      • The broader context shaping online business right now
      • What it means when trusted leaders can walk away from big revenue drivers
      • A challenge for you: If one of your signature offers disappeared tomorrow, would your brand still carry its weight?

      Whether you’re in launch season, in a pivot moment, or just curious about what comes next for female founders, this episode is for you.

      For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


      Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

      Follow BrandWell on Instagram.
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      Instagram.

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      11 min
    • 172: The Entrepreneurial Advice That Shaped 2025 ft Kelly Stumpe, Jessica Marx, Robyn Spangler, and Keri Ford
      Dec 31 2025

      Text a question to Victoria!

      What better way to close out the year than with the Season 10 finale of The Branding Business School Podcast! After a year filled with powerful conversations and transformational insights, Victoria is wrapping things up with a highlight compilation of the most impactful moments from 2025 — the clips that made us think deeper, build smarter, and lead more intentionally as entrepreneurs stepping into a new year.

      In this episode, you’ll hear from Kelly Stumpe (The Car Mom) on disrupting industries, Jessica Marx on scaling strategically from 0 to multi-six figures, Robyn Spangler on building authority through vulnerability, and Keri Ford on nervous system support for ambitious founders. We’re also revisiting some of Victoria's most-downloaded episodes, including the one where she’s in the guest seat!

      Whether you’re launching, scaling to your first $100K, or leading a team and stepping fully into your CEO role, this episode is your permission to pause, reflect, and reset. Let these clips spark inspiration, clarity, and direction as you enter 2026 grounded, confident, and supported. Season 10 may be closing, but while you wait for what's next, dive into the full episodes behind each clip — we will link them below! We’ll see you next year! Happy New Year!

      Listen to the FULL episodes:

      Episode 155: How The Car Mom Disrupted the Auto Industry

      Episode 159: Luxury Branding 101

      Episode 161: What It Really Takes to Break $100K, $500K, and $1M

      Episode 164: How I Built BrandWell

      Episode 167: How Vulnerability Builds Authority (and a Business)

      Episode 170: The Cognitive Cost of Always-On Entrepreneurship

      Work With BrandWell Designs

      Looking for Brand Clarity? Join The Branding Busine

      For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


      Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

      Follow BrandWell on Instagram.
      Follow The Branding Business School on
      Instagram.

      Save on your first year of Honeybook using this link!
      Save 50% off your first year of Flodesk using this link!
      Get $30 off your first month of Nuuly using this link!
      Get up to $150 off your first box of Factor Meals using this link!



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      48 min
    • 171: Timeless Branding: The Strategy Behind Building a Brand That Works 10 Years from Now
      Nov 12 2025

      Text a question to Victoria!

      If you want your brand to feel aligned, elevated, and something you’re still proud of ten years from now, this episode is your blueprint for building it right. In this episode, Victoria shares how to build a timeless brand—one that evolves with your growth instead of holding you back. You’ll learn how to design a brand with true staying power so you’re not constantly rebranding or blending into what’s trending online.

      Victoria dives into the real reasons why so many brands age poorly and reveals how to avoid the common mistakes that cause entrepreneurs to outgrow their visual identity too soon. From chasing trends to prioritizing personal taste over strategy, you’ll uncover what separates a brand that simply looks good today from one that builds trust, authority, and recognition for years to come.

      With relatable stories and practical takeaways, Victoria guides you through how to refine your message, make timeless design decisions, and develop a brand voice that grows with you through every season of business. Because when your brand is rooted in strategy, clarity, and authenticity, you won’t have to chase trends or start over—you’ll show up with confidence, attract the right clients, and build something that truly lasts.

      Links Mentioned in Today's Episode

      Work With BrandWell Designs

      Looking for Brand Clarity? Join The Branding Business School!

      Follow BrandWell on Instagram

      For show notes, head to www.thebrandingbusinessschool.com/thepodcast/


      Show notes for episodes 1-91 can be found at www.brandwelldesigns.com/thepodcast/

      Follow BrandWell on Instagram.
      Follow The Branding Business School on
      Instagram.

      Save on your first year of Honeybook using this link!
      Save 50% off your first year of Flodesk using this link!
      Get $30 off your first month of Nuuly using this link!
      Get up to $150 off your first box of Factor Meals using this link!



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      14 min
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