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The Automation Show

The Automation Show

De : Shaun Whynacht
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The Automation Show is your go-to podcast for reclaiming your time and revolutionizing the way you run your business and live your life. Hosted by Shaun Whynacht, a marketing automation expert with over a decade of experience, this show dives deep into the world of automation—uncovering tools, tactics, and systems that free you from repetitive tasks and empower you to focus on what truly matters.

Each episode is packed with actionable insights on automating everything from marketing and business processes to everyday life hacks, giving you back the most precious resource—time. Whether you're a business owner, entrepreneur, or just someone looking to streamline your day, The Automation Show provides bite-sized, under-10-minute episodes filled with practical advice, real-world tool reviews, and expert tips that help you automate your way to success.

Why waste time on mundane tasks when you could automate them and focus on your passion? Tune in, take back control, and let automation work for you!

2024 Blue Cow Marketing
Direction Economie Management et direction Marketing et ventes
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    Épisodes
    • Beyond "Email 1": Building Systems That Anyone Can Read
      Feb 6 2026

      We all have that one friend—the one whose house is so organized the shelves have labels on them. While your physical desk might be a mess of coffee cups and sticky notes, your digital systems shouldn't be.

      In this episode of The Automation Show, we’re diving into the "peace" that comes with a perfectly organized CRM. If you’ve ever looked at a workflow and seen a string of "Email 1," "Email 2," and "Tag Applied," you know the frustration of not knowing what’s actually happening under the hood.

      What we cover in this episode:

      • The "Pipe" Strategy: Why using the vertical line ($|$) is the secret to clean, scannable naming conventions.
      • The 30,000-Foot View: How to structure your labels so a total stranger—or a new team member—can understand your automation at a glance.
      • The GoHighLevel Audit: Small steps (like labeling specific triggers) that save hours of troubleshooting later.
      • Your 24-Hour Challenge: A simple audit to perform on your campaigns today to ensure nothing is slipping through the cracks.

      Stop building "mystery" automations and start building systems that work for you, not against you.

      Episode Credits:

      This episode is brought to you by Blue Cow Marketing. If your marketing feels busier than it should, let Blue Cow help you get your time back with simple systems that actually work. Book your clarity call at bluecowmarketing.ca.

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      6 min
    • The 3-Video Opt-in Strategy to Build Instant Authority
      Jan 23 2026

      To keep your podcast consistent with your YouTube and LinkedIn presence, this description is designed to be punchy, benefit-driven, and easy to skim on a mobile device.


      Episode Title: The 3-Video Opt-in Strategy to Build Instant Authority

      Episode Summary: Are you tired of people opting into your lead magnets but never actually consuming the content? In this episode, I’m pulling back the curtain on a recent strategy session I had with a client. We’re dismantling the "traditional" way of doing video opt-ins and replacing it with a framework that actually builds trust and gets your leads to take action.

      I dive into the "Wide Swath" strategy for reaching a larger audience, the 60-minute rule for maximum consumption, and why the common practice of "dripping" your lead magnet content is likely hurting your brand.

      In this episode, you’ll learn:

      • The Help-First Framework: Why your content needs to prove its value before a transaction ever happens.
      • The "Wide Swath" Strategy: How to avoid "siloing" your audience too early so you can speak to more potential clients.
      • The 60-Minute Rule: Why keeping your total series length under an hour is the key to high completion rates.
      • The "No-Drip" Rule: Why I believe dripping lead magnets is a mistake and how giving "instant access" builds faster authority.
      • Audio vs. Video: How to choose the right medium for your personality and your audience’s needs.
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      7 min
    • Beyond the Drip—Moving to Agentic Marketing Automation
      Dec 31 2025

      Are you still relying solely on linear, "drip" email sequences? While the traditional follow-up method isn't dead, the way prospects consume content has fundamentally changed. In this episode of The Automation Show, Sean breaks down the shift from rigid, one-way email blasts to Agentic Marketing Automation.

      We explore why long-form emails are losing their effectiveness and how you can leverage AI agents to move away from "sending" and toward "conversing." Learn how to turn your CRM into a living sales assistant that handles FAQs, books consultations, and engages prospects in real-time.


      Key Takeaways from This Episode:

      • The Death of the "Scroll": Why your key message must be "above the fold." If your prospects have to scroll multiple times to find the point, you’ve already lost them.
      • Linear vs. Agentic: Understanding the difference between a pre-programmed sequence and an AI agent that adapts its responses based on prospect intent.
      • The "New" Cadence: Why sending shorter, more frequent emails can actually lead to higher engagement than the traditional "once every three days" approach.
      • Humanizing the Automation: The importance of monitoring your reply-to addresses. Automation should be the start of a conversation, not a dead end.
      • Training Your Digital Employee: How to use your website content and FAQs to "train" an AI agent (using tools like GoHighLevel/Client Connector) to handle sales enablement while you focus on your work.

      Get GoHighLevel for yourself at https://www.gohighlevel.com/

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      8 min
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