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The Advanced Selling Podcast

The Advanced Selling Podcast

De : Bill Caskey and Bryan Neale: B2B Sales Trainers
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À propos de ce contenu audio

Bill Caskey and Bryan Neale deliver practical, no-nonsense sales training through their signature blend of humor, real-world insights, and actionable frameworks. Each episode tackles the challenges you face daily: prospecting, overcoming buyer resistance, pricing strategies, cold calling, deal coaching, and building long-term client relationships.


Whether you're a sales professional, manager, or leader, you'll discover how to shift your mindset, leverage your natural talents, and create sustainable sales success. From mastering sales communication and handling RFPs to understanding buyer psychology and effective positioning, Bill and Bryan cover everything that actually works in modern B2B sales.

© 2026 The Advanced Selling Podcast
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    Épisodes
    • Mental Health in Sales: Confidence, Purpose and Movement
      Jan 20 2026

      Send us a text

      In part 2 of our mental health series, Bill and Bryan explore what creates genuine confidence in sales and why it starts with something bigger than yourself.

      They discuss the "divine assignment" concept, finding meaning in your work beyond financial gain, and how physical movement directly impacts emotional health.

      If you struggle with walking on eggshells around buyers or feel desperate for outcomes, this episode offers practical remedies including discovering your purpose and becoming obsessed with customer problems instead of deal outcomes.

      Join the conversation: AdvancedSellingPodcast.com/linkedin

      Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.com

      The Insider program is open for enrollment. To check out our small learning group, go to http://advancedsellingpodcast.com/insider

      If you haven't already, join 14,000+ other sales professionals in our LinkedIn group at advancedsellingpodcast.com/linkedin

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      26 min
    • Strategic Gifting with Patricia DuChene
      Jan 14 2026

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      In this episode of The Advanced Selling Podcast, Bryan Neale is joined by the VP of Growth and Marketing at Sendoso, Patricia DuChene, to discuss how intentional gifting can be used as a strategic tool in modern sales. Rather than treating gifts as swag or gimmicks, their conversation reframes gifting as a human-first way to build trust, strengthen relationships, and create influence.

      Bryan and Patricia explore why the most effective gifting focuses on people, not just decision-makers, and how timely, personalized gestures tied to real moments can open doors that traditional outreach often cannot. They also break down why active listening should be a measurable sales behavior, and how capturing personal details in the CRM enables more authentic, relevant engagement over time.

      The episode also looks at how gifting fits into execution — from prospecting to post-sale adoption — and why treating it as a consistent activity metric, supported by tools like Sendoso, can be a powerful tool for sales teams looking to stand out without pressure or gimmicks.

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      Curious about certification in the Blind Zebra Sales Operating System? Learn more here.

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      22 min
    • Mental Health in Sales: Breaking the Silence
      Jan 13 2026

      Send us a text

      Bill and Bryan launch a vital 5-part series on mental health in sales—a topic that's rarely discussed but critically important. After Bill's month-long absence dealing with family tragedies, they dive into why salespeople face unique mental health challenges: quota pressure, identity tied to numbers, comparison traps, and the constant pursuit of an unreachable horizon.

      Bryan shares his panic attack story from his P&G days (confusing a cardiologist visit for what turned out to be anxiety), while Bill opens up about avoidance behaviors and the realization that mental health issues don't discriminate based on success level.

      This isn't about coddling—it's about real tools, tough love, and practical steps to tend to your mental health. They're inviting listeners to share what they want covered in the remaining episodes via the LinkedIn community.

      Join the conversation: AdvancedSellingPodcast.com/linkedin

      Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.com

      The Insider program is open for enrollment. To check out our small learning group, go to http://advancedsellingpodcast.com/insider

      If you haven't already, join 14,000+ other sales professionals in our LinkedIn group at advancedsellingpodcast.com/linkedin


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      23 min
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