The 3-Number Fix Every Loan Officer Needs Right Now (Stop Guessing, Start Closing)
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If your January was strong but February feels shaky… or if you're busy but still nervous about what's coming next… this episode is your reset button.
Robyn LaVassaur breaks down the simplest and most powerful business diagnostic for loan officers: you only ever have one of three problems — leads, conversion, or pre-approval engagement. When you know which one it is, you stop reacting emotionally and start fixing the right thing.
The biggest gold nugget? Most loan officers are sitting on a goldmine of pre-approved buyers who are quietly losing momentum — or worse, shopping lenders — because no one is deeply engaging them. Robyn shares exactly how to follow up in a way that builds trust, prevents rate shopping, and keeps buyers moving toward contracts.
If you've ever said:
- "I had a great month… but now I'm nervous."
- "I've got a ton of pre-approvals, but they're not converting."
- "I don't want to bother my clients."
This one's required viewing.
Stop guessing. Start tracking. And turn your pre-approval pipeline into closings.
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