This week on the Creative Business Community podcast, we’re diving into how to talk about what you do—with confidence, not arrogance.

Struggle to answer “So, what do you do?” without cringing? This episode gives practical ways to talk about your creative business with confidence—without tipping into arrogance.

If you’ve ever stumbled over “So, what do you do?”, felt the pinch of imposter syndrome or Tall Poppy culture, or downplayed your creative work as “just a hobby”, this one’s for you. Erin and Ronnie share simple tips for accepting compliments, a practical way to build your elevator pitch, and tips for tailoring your answer to different audiences — whether you’re at a market, a meeting or a networking event.

We also unpack how to show up online authentically (face, voice or even just hands), why sharing wins — big and small — matters, and where to draw the line between honest transparency and oversharing. You’ll hear real-world examples, mindset reframes, and confidence boosters that help you take up space without feeling salesy.

Tune in for permission to own your expertise—and the tools to talk about it with ease.

Mentioned in the show: Drew Awfualo: Instagram: @drewafualo Natterdoodle: Instagram: @natterdoodles

Creative Business Spotlight: Jotterbook Flowers. You can find them on:

Instagram: @jotterbookflowers Facebook: @jotterbookflowers Website: https://www.jotterbookflowers.com/