Épisodes

  • How To Reclaim Neo‑Masculinity | John Krotec' | ROI Podcast™ ep. 503 | Law Smith @LawSmithWorks + Eric Readinger -

    How To Reclaim Neo‑Masculinity | John Krotec' | ROI Podcast™ ep. 503 | Law Smith @LawSmithWorks + Eric Readinger -
    Feb 12 2026

    John Krotec is a U.S. Army veteran, visionary entrepreneur and founder of NeoMasculinity Solutions—a movement that helps men and women reclaim purpose, live through truth and lead with clarity. After surviving a traumatic brain injury and confronting long‑buried trauma, he transformed adversity into a mission by founding The Brainary and writing The Sentinel Handbook, a practical tool for self‑leadership. He delivers riveting keynotes and workshops on leadership, critical thinking, emotional resilience and self‑agency. With over 40 years in business, his journey spans high‑altitude expeditions in the Andes, building a pre‑internet multi‑million‑dollar retail company, and hosting conversations with leaders like General Flynn and Ron DeSantis. Today he leads a global push to reignite human intuition and critical thinking, empowering families to discern truth from fiction and resist the relentless onslaught of misinformation.

    John Krotec is here to blow up toxic masculinity, trash lazy thinking and maybe tell you about the time he smoked DMT and met aliens. This Army vet turned entrepreneur isn't your typical motivational guru; he's a warrior‑poet who built a multimillion‑dollar company before the internet existed, survived a traumatic brain injury, and came back swinging with NeoMasculinity Solutions, a movement hell‑bent on rescuing men and women from the dumpster fire of modern misinformation. You'll hear him talk about protecting your family from six types of unreliable information, why vintage gender roles still matter, and how plant medicine saved his marriage. Co‑hosts Law Smith and Eric Readinger pepper him with lightning‑round questions—"Is a hot dog a sandwich?" "Have you ever seen a UFO?"—before diving into heavy stuff like leadership, human vibrational states, and why so many men are stuck in perpetual adolescence. Expect profanity, real talk and gut‑punch honesty. Smash that subscribe button, share with a friend, and get ready to laugh, cringe and maybe rethink your whole damn life and NeoMasculinity, John Krotec, toxic masculinity, vintage gender roles, leadership podcast, critical thinking skills, human intuition, plant medicine, DMT experience, traumatic brain injury, self‑leadership, family protection, misinformation, disinformation, emotional resilience, entrepreneur journey, spirit molecule, Andes expeditions, truth‑based media, and veteran entrepreneur.

    Timestamps & chapters:

    03:35 – Advice to your 13‑year‑old self: slow down, it's not your fault.

    04:17 – Who the hell is John Krotec? Army vet, entrepreneur and crusader.

    06:43 – DMT & demons: plant medicine, insomnia and saving a marriage.

    09:55 – Inside the spirit molecule: aliens, metal bangs and dimension travel.

    12:57 – Backpacking in Guatemala: CIA spooks, effigies and travel truths.

    23:19 – Neo‑masculinity explained: vintage gender roles and fighting misinformation.

    27:16 – Working moms & family balance: unrealistic expectations and social pressure.

    30:35 – Calling out the modern man‑child: courage, therapy and intellectual laziness.

    #AI #entrepreneurship #ecommercebusiness #productbasedbusiness #brandbuilding #businesspodcast #startupstories #scalingbusiness #directtoconsumer #manufacturingbusiness #corporategifting #smallbusinessgrowth #founderjourney #roi #NeoMasculinity #ToxicMasculinity #JohnKrotec #Leadership #CriticalThinking #HumanIntuition #PlantMedicine #DMT #BrainInjuryRecovery #SelfImprovement #Podcast #FamilyProtection #TruthMedia #GenderRoles #VeteranEntrepreneur #MensHealth #Mindset #Education #AlienEncount

    Episode sponsored...

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    34 min
  • How To Build A Green Business 👉 Sell Out 👉 Buy It Back And How To Avoid Skincare Chemicals with Jodi Scott, CEO of Green Goo | ROI Podcast™ ep. 502 | Law Smith @LawSmithWorks + Eric Readinger

    How To Build A Green Business 👉 Sell Out 👉 Buy It Back And How To Avoid Skincare Chemicals with Jodi Scott, CEO of Green Goo | ROI Podcast™ ep. 502 | Law Smith @LawSmithWorks + Eric Readinger
    Jan 28 2026
    Jodi Scott is the CEO and co‑founder of Green Goo by Spry Life, a plant‑based first aid company that started the way a lot of real businesses do: out of necessity, frustration, and a kitchen that slowly turned into a production facility. What began with homemade remedies and mason jars eventually grew into a nationally distributed brand, but not without detours, hard lessons, and a few moments where the easy path would have cost the company its soul. Jodi's story is not a clean, linear founder arc. She built Green Goo from the ground up, sold the company, and then made the rare and uncomfortable decision to buy it back. That experience reshaped how she thinks about success, control, and what it actually means to build something that lasts. She's lived both sides of the exit fantasy and is candid about what people don't talk about once the deal closes: identity loss, cultural drift, and the realization that money doesn't automatically equal alignment. At her core, Jodi is deeply skeptical of performative purpose. She believes mission‑driven branding only works when the mission shows up in operations, hiring decisions, ingredient sourcing, and the way leadership behaves when no one's watching. Her opinions about marketing are sharp, practical, and often uncomfortable for founders who want growth without accountability. In her view, attention is easy to buy; trust is not. Green Goo reflects that philosophy. The brand is farm‑based, plant‑forward, and built around first aid products that do what they claim without relying on synthetic shortcuts. But Jodi is quick to point out that values alone don't move product. Execution does. Systems do. Saying no does. She's spent years learning how to scale a values‑led business without turning it into a hollow lifestyle brand or a corporate costume. Family plays a real role in the story, not as a sanitized origin myth, but as a source of both tension and strength. Jodi credits a "functional dysfunction" for sharpening her instincts, forcing hard conversations, and teaching her how to lead without pretending conflict doesn't exist. Those lessons show up in how she builds culture and how she handles growth moments that pressure companies to compromise. Today, Jodi spends her time running Green Goo, advising other founders, and pushing back on the idea that bigger is always better. She's an advocate for intentional growth, honest leadership, and businesses that can look themselves in the mirror after scaling. Fueled by kombucha, pure cocoa, and a stubborn commitment to doing things the hard but right way, Jodi Scott represents a version of entrepreneurship that's less about hype and more about durability. On the ROI Podcast episode 502 How To Build A Green Business 👉 Sell Out 👉 Buy It Back And How To Avoid Skincare Chemicals with Jodi Scott, CEO of Green Goo | Law Smith ‪@LawSmithWorks‬ and Eric Readinger, she brings firsthand experience from the messy middle of building, selling, losing, reclaiming, and rebuilding a brand, with insights that resonate far beyond the natural products aisle, ROI Podcast, Jodi Scott, Green Goo, plant-based first aid, natural first aid, clean skincare, clean beauty, CPG entrepreneurship, consumer packaged goods, founder interview, business podcast, brand building, product development, retail distribution, ecommerce strategy, sustainable business growth, buy back a company, selling a company, portfolio company, acquisition story, leadership lessons, customer proof points, differentiation strategy, marketing strategy, deodorant ingredients, adaptogens in skincare, sexual wellness products, Southern Butter, and direct to consumer brand. Episode sponsored... 💦 by ZUPYAK - The first search optimized AI writer. https://www.Zupyak.com → promo code → SWEAT 💦 Flodesk email marketing - you get 50% off by hitting this link https://flodesk.com/c/AL83FF 💦 Incogni remove you personal data from public websites 50% off https://get.incogni.io/SH3ve 💦 by SQUARESPACE website builder → https://squarespacecircleus.pxf.io/sw... 💦 by CALL RAIL call tracking → https://bit.ly/sweatequitycallrail 💦 by LINKEDIN PREMIUM - 2 months free! → https://bit.ly/sweatequity-linkedin-p... 💦 by OTTER.ai → https://otter.ai/referrals/AVPIT85N Hosts' Eric Readinger & Law Smith 🔗s https://www.LawSmithWorks.comhttps://www.Tocoba.ga 06:20 — How does a pre-med and health psychology background translate into product development decisions? 09:40 — How do you start a CPG product company without massive infrastructure or funding? 21:30 — How can a product be "anti-capitalistic" in usage (the more you use it, the less you need it) while still building a strong business? 24:10 — How do you justify buying back a company? 25:10 — How do you shift from high-velocity distribution growth to a long-game, sustainable P&L strategy? 26:40 — How do you expand into adjacent categories (sexual wellness) without losing the ...
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    28 min
  • How To Joy Success Cycle | Kevin Surace | ROI Podcast™ ep. 501 | Law Smith & Eric Readinger

    How To Joy Success Cycle | Kevin Surace | ROI Podcast™ ep. 501 | Law Smith & Eric Readinger
    Jan 9 2026
    ROI Podcast™ — the No. 1 business‑comedy podcast on Earth — welcomes Kevin Surace, Silicon‑Valley innovator, futurist and author of The Joy Success Cycle, for an energizing conversation about AI, joy and success. Surace, a technology innovator with 93 patents and the CTO of Appvance, is best known as the father of the virtual assistant. He helped develop the first large‑scale voice interface at General Magic and led the team that created the OnStar Virtual Advisor. Inc. Magazine named him Entrepreneur of the Year (2009), and he invented QuietRock soundproof drywall. Surace explains the difference between real AI and simple automation, shares stories of building the first virtual assistant, and demonstrates how large language models can transform business operations and even compose music. But this episode isn't just about technology. Surace introduces his Joy Success Cycle philosophy and shows how joy fuels sustainable success. He explains why reframing daily tasks with joy leads to better outcomes, how to move the success marker to avoid the hedonistic treadmill, and how to find a sense of purpose by limiting complaints and focusing on meaningful goals. He also offers practical advice on removing toxic influences, getting out of ruts and not worrying about AI "taking over". Join Law Smith, Eric Readinger and our guest for an upbeat, hilarious and actionable discussion that blends comedy with deep insight. Subscribe to ROI Podcast on YouTube, leave a comment (good or bad — we'll read it on air), and check out the links below for sponsor deals and to get Kevin Surace's book. Ready to unlock joy and success? Hit play to hear about Kevin Surace, ROI Podcast, Joy Success Cycle, AI podcast, artificial intelligence, generative AI, virtual assistant, machine learning, patents, business comedy, motivation, productivity, sense of purpose, overcoming ruts, keynote speaker, music and AI, large language models, entrepreneurship, innovation, QuietRock and more! #AI #entrepreneurship #ecommercebusiness #productbasedbusiness #brandbuilding #businesspodcast #startupstories #scalingbusiness #directtoconsumer #manufacturingbusiness #corporategifting #smallbusinessgrowth #founderjourney #roi
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    39 min
  • How To Build a $60M Physical Product Brand | Kris Dehnert, CEO, Dugout Mugs® | ROI Podcast™ ep. 500

    How To Build a $60M Physical Product Brand | Kris Dehnert, CEO, Dugout Mugs® | ROI Podcast™ ep. 500
    Dec 31 2025

    Episode 500 of ROI Podcast®! Who better than the CEO and Owner of Dugout Mugs®, Kris Dehnert, the entrepreneur behind a wildly successful physical product brand built on craftsmanship, storytelling, and relentless customer focus.

    Kris breaks down how he scaled a novelty idea into tens of millions in revenue without relying on a traditional sales team, why product quality is still the most underrated growth lever, and how listening to customers drives smarter product expansion. We get into licensing strategy, corporate gifting, surviving hypergrowth, and the mental frameworks required to stay durable as an entrepreneur.

    This episode is a masterclass for founders, operators, and creators building real businesses in the physical world and trying to scale without losing their soul.
    Subscribe for more business conversations that blend strategy, lived experience, humor, entrepreneur podcast, ecommerce scaling, product based business, brand building strategies, physical product startup, business growth podcast, customer driven product development, licensing strategy, corporate gifting ideas, founder mindset, and manufacturing entrepreneurship.

    00:06:00 How do you turn a novelty product into a scalable business?
    00:09:55 How can a company grow without a traditional sales team?
    00:14:40 How do personal values shape long-term business decisions?
    00:18:55 How do you survive and stabilize after hypergrowth?
    00:21:30 How should founders decide when to expand a product line?
    00:24:10 How does product licensing actually work at scale?
    00:29:05 How can gifting become a repeatable revenue channel?
    00:32:20 How do lean operations improve profitability during growth phases?


    #entrepreneurship #ecommercebusiness #productbasedbusiness #brandbuilding #businesspodcast #startupstories #scalingbusiness #directtoconsumer #manufacturingbusiness #corporategifting #smallbusinessgrowth #founderjourney #roi

    How To Build a $60M Physical Product Brand | Kris Dehnert, CEO, Dugout Mugs® | ROI Podcast™ ep. 500 | Law Smith @LawSmithWorks + Eric Readinger

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    Hosts' Eric Readinger & Law Smith 🔗s
    @LawSmithWorks https://www.LawSmithWorks.com
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    @ROIshow https://www.ROIshow.com
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    38 min
  • How to Disclose Insider Secrets from Government Whistleblowers w/ John J Murray ROI Podcast™ ep. 498

    How to Disclose Insider Secrets from Government Whistleblowers w/ John J Murray ROI Podcast™ ep. 498
    Nov 28 2025

    John J. Murray is a stand-up comedian, host of Something Planet ‪@somethingplanet‬, a 500+ episode podcast featuring conversations with guests and co-hosts Jerod Walker and Brad Gilmore. Known for his blue-collar whitetrash humor style, Murray has performed extensively throughout the country's comedy scene. His comedy special "Rhinoceros" is on Amazon Prime Video. ROI Podcast™ gets down on what's actually happening with UFO disclosure - going hard in the paint past the headlines and into the insider stories: government whistleblowers, classified Senate briefings, Men in Black oddities, interstellar objects like 3I/Atlas, reverse-engineered tech, Zero Point Energy, Skinwalker Ranch, and the real reasons powerful people might want this buried.

    It's not hype. It's not fear-bait. It's two entrepreneurs, a comedian, and a lifelong investigator asking the grounded questions behind the craziest claims. If you've wondered whether disclosure is real, why craft behave the way pilots describe, or what the government might be protecting… this episode hits every angle with humor, skepticism, and open-minded analysis.

    Subscribe for more ROI Podcast® episodes blending business sense with cultural chaos, big ideas, and the stories shaping how we think.


    Episode sponsored...
    💦 by ZUPYAK - The first search optimized AI writer. https://www.Zupyak.com → promo code → SWEAT

    💦 Flodesk email marketing - you get 50% off by hitting this link https://flodesk.com/c/AL83FF
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    Hosts' Eric Readinger & ‪@LawSmithWorks‬ 🔗s

    https://www.LawSmithWorks.com
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    48 min
  • How To Grow 16,000% Omaha Protein Popcorn's Tim Rexius | ROI Podcast™ ep. 497 | Law Smith @LawSmithWorks + Eric Readinger

    How To Grow 16,000% Omaha Protein Popcorn's Tim Rexius | ROI Podcast™ ep. 497 | Law Smith @LawSmithWorks + Eric Readinger
    Nov 3 2025
    Tim Rexius is a serial entrepreneur, speaker, DILF, GILF and President and CEO of Rexius Nutrition Inc., which is one of the fastest growing retail nutritional supplement chains in the United States, with over 25 locations across 10 states. Additionally, he is co-owner of Iron Heaven Gyms in Omaha, Nebraska, and founder and co-owner of VHI Supps and Omaha Protein Popcorn Company—a wholesale supplement brand. Tim also runs Rexius Business Consulting, helping coach and mentor business owners globally. Tim is known not only for his business acumen but also for his passion for motivational speaking, inspiring students, athletes, and entrepreneurs to turn their passions into paychecks. He hosts the "Now or Never Entrepreneur" podcast where he shares insights from his journey and interviews other business owners. His story is one of resilience, highlighted by early struggles including sleeping in his car to keep his dream alive, and rising to build multiple successful enterprises through grit, personal connection, and empowering his employees by giving them ownership stakes in the business. He is a family man with a wife and children and emphasizes the importance of partnership and mentorship in business growth. His approach integrates personal humility, active listening, and leadership by example, which have been instrumental in scaling his ventures. Contact for speaking or consulting engagements can be made through his official website and email channels based in Omaha, Nebraska. What do you get when a fitness entrepreneur loses $500K, ignores every "expert," and ends up selling popcorn in 14 countries before running a single ad? You get Tim Rexius, founder of Omaha Protein Popcorn, Rexius Nutrition, and Iron Heaven Gyms — and possibly the hardest-working man in snacks.

    In this episode, Law Smith and Eric Readinger dig into how Tim turned family chaos into business chemistry, why "protein" isn't just a buzzword, and how a single $200 Staples banner changed everything. We talk about:
    • The science behind protein snacks that actually work
    • How to build a family-run empire (without going insane)
    • Turning a chamber-of-commerce accident into a multimillion-dollar deal
    • Why grandma and bodybuilders both crave the same popcorn
    • Scaling from one store to 14 countries — no paid ads, no problem
    💡 Watch if you love: entrepreneurship stories, food startups, family business, brand turnarounds, or fitness-meets-snack innovation.

    🎧 Listen on Spotify & Apple Podcasts: ROIshow.com
    📦 Get Omaha Protein Popcorn: omahaproteinpopcorn.com
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    37 min
  • How To See Crypto Ponzi‑Scheme n' Bitcoin' Green w/ Alexander Svetsky | ROI Podcast™ ep. 496

    How To See Crypto Ponzi‑Scheme n' Bitcoin' Green w/ Alexander Svetsky | ROI Podcast™ ep. 496
    Oct 29 2025
    "Magnifying glass examining colorful crypto coins labelled 'Ponzi,' one golden Bitcoin standing out as genuine, cautionary warning icons..." ROI Podcast® episode 496! In this episode, entrepreneur and writer Alexander Svetsky shares stories from his wild ride through the crypto world. He talks about co‑founding one of the first Bitcoin‑only savings/exchange platforms and why dealing with regulators made him say "never again." Alexander also explains why he's building Satlantis, a Bitcoin‑powered ticketing app, and how his writing on economics and philosophy has influenced his entrepreneurial journey. We dive deep into Bitcoin's fundamentals—what makes it different from "shitcoins," why sound money matters, and how bad incentives distort economic behavior. Alexander breaks down how Bitcoin is backed by energy and how mining can even stabilize the power grid by flexibly using surplus renewable energy - cryptoforinnovation.org - and providing load‑balancing services - cryptoforinnovation.org - You'll hear why he believes decentralization beats trust in institutions and what industries could look like in a Bitcoin‑standard world. If you're curious about energy debates, Ponzi‑scheme cryptos, or the myth of Satoshi Nakamoto, this episode delivers fresh insights. We also get personal—Alexander reflects on mistakes, shares advice for his 13‑year‑old self, and discusses being a new dad. Hit like, subscribe and ring the bell if you enjoy these deep dives into business, tech and philosophy. Share your thoughts and questions in the comments. Listen to ROI Podcast® on your favorite podcast platform for the full experience! Episode sponsored by @Flodesk -50% off https://flodesk.com/c/AL83FF @OpusClip: https://www.opus.pro/?via=7bd356 @Incogni remove you personal data from public websites 50% off https://get.incogni.io/SH3ve @SQUARESPACE website builder → https://squarespacecircleus.pxf.io/sweatequity @CALL RAIL call tracking → https://bit.ly/sweatequitycallrail @LINKEDIN PREMIUM - 2 months free! → https://bit.ly/sweatequity-linkedin-premium @OTTER.ai → https://otter.ai/referrals/AVPIT85N Hosts' Eric Readinger & Law Smith 🔗s @LawSmithWorks https://www.LawSmithWorks.com @Tocobaga https://www.SolvingHow.com @ROIshow https://www.ROIshow.com Eric Readinger 0:03 All right, Alexander, can just go ahead and get into it. Law is running late, so we're just going to do the GET TO KNOW YOU part here. Go ahead, tell us your name, what you're about, and any sort of links you want us to be directed to. Alexander Svetsky 0:18 No worries, man. So name is Alexander svetsky. I'm funny enough more people know me for my writing online than than they do for my business stuff, but I've been more of an entrepreneur all my life. Made every mistake in the book, as I'm sure every single entrepreneur realizes, the older they get and they realize they were dumber than what they thought at the time. So that's that's been like the content learning for me, but these days, I'm building a really cool events app. It's kind of like Luma or Eventbrite, but just with, like, Bitcoin payments and some other features, which are really cool, and if people want to know anything about me or what I'm doing, the app is called satlantis. So like Atlantis with an s.io so they can check that out. And if they look up svetsky writes on Twitter, so S, V, T, S, K, I, writes like writing on Twitter, they can find me there. But, you know, I'm not even on fucking social media much anymore. These days. I'm sick and tired of all that crap. I get too triggered, and then I go on there and start, like, saying a bunch of shit. And I'm like, okay, maybe I shouldn't have said Eric Readinger 1:25 that. Yeah, gotta keep it inside, you know, and don't engage so easy. Said, No, satlantis is the the ticketing app you're talking about. That's the way that you're working on now, yes, I saw something about a cryptocurrency exchange that you started, and I guess that's how you got, you know, going in this business. What? What's that about? That seems like a big deal, like a start your own exchange. It's like one thing to make a shit coin, whatever, but your own exchange, that's, that's pretty badass. Alexander Svetsky 1:59 Yeah, man, we were the, we were the first Bitcoin only exchange slash savings app in the world. Actually, we were, we didn't fuck around with any shit coins. We didn't do any of that stuff. We were just purely, I had been involved in a little bit of FinTech stuff earlier. So we figured out a way to link people's bank account to their arm to the app, and they could just basically set automated rules to accumulate Bitcoin on a daily, weekly, monthly basis, right? So kind of like dollar cost averaging. So I guess you know we were, we were classified as an exchange. And yes, you could go from dollars to Bitcoin and back. So there was an exchange functionality. But really, like the the app was a savings app...
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    35 min
  • How To Tell Women TikTok Is For Girls | ROI Podcast™ Ep. 494

    How To Tell Women TikTok Is For Girls | ROI Podcast™ Ep. 494
    Sep 11 2025
    ROI Podcast—the business show that doubles as a comedy roast—returns with Law Smith and Eric Readinger riffing on TikTok, attention spans, and why horoscopes are basically astrology's version of fantasy football. This episode tackles: TikTok's addictive algorithm vs. China's "education-only" version. Why social media feels like narco-terrorism for your brain. The trader who used TikTok comments to turn $84K into $42M. Comedy, drag shows, group dances, and why dudes just don't vibe with them. A DIY college fantasy football league idea that could flip into billions. If you like your business podcasts with more laughs than LinkedIn posts, hit subscribe and join the world's #1 comedy-business podcast. Eric Readinger 0:02 Okey, dokey, Law Smith 0:06 Whoo, yeah, ah, I wear, I wear my DMX goggles, yeah. I mean, this is, like, the why is that? DMX, no, but it's like a guy. This is Malibu's Most Wanted. That's what this guy sounds like. Eric Readinger 0:27 Yeah, maybe I don't know. He's not real. So can to be whatever you want him to be in your mind, Law Smith 0:32 so he is. So I'm right, yes, you're right. I'm gonna do this like a chick, yeah, see, I'm right, Eric Readinger 0:36 right, because I can't be proven wrong. I'm right. Law Smith 0:40 I was telling a friend, it made me underthink, like dudes, it's much, much better Eric Readinger 0:46 life. Uh huh, yeah, not everything you think is right. Law Smith 0:52 Well before this turns into no man from Eric Readinger 0:55 your children's club. Law Smith 0:58 You know, we can only call that shit out because we empathize with that play. Welcome to ROI podcast, because this is the number one comedy business podcast in the world. Sometimes we talk about emo stuff like Eric Readinger 1:12 that. Oh yeah. Are we gonna get into it? Nah. Law Smith 1:15 Oh, come on. No, no, no, it's too fresh. Too fresh, okay, fresh wounds. But I did. Eric Readinger 1:23 I'm gonna go ahead and just point out the echo Enos. That's my bad when we rip Law Smith 1:28 it up the floor in the studio, fix it in post. We got some tools. Well, hey, man, we should tell everybody, because I like giving resources out. I'm the Suze Orman of digital resources. That's what I want to be. What? Yeah, Adobe has a podcast Audio Enhancer. It'll take out background noise. It'll take out we have a little buzz I could hear right now that we had two episodes ago or an episode ago that it took outably your headphone. No, when I listened to it later. One of the previous episodes we Eric Readinger 2:02 did. Okay, this is definitely the kind of entertainment people want to hear. Well, maybe Law Smith 2:06 I'm just saying, if you have audio you need to clean up. You can, it's for podcasts, they say. But you could probably use it. If you had audio you needed to clean up, like in a loud room or a conference or, you know, any kind of meeting or something, you can right? But I just like the easy, you know, drag and drop it in, boom, come back out. Five minutes. Eric Readinger 2:24 You're good, yeah, AI is great, loyal part. Law Smith 2:29 But like it, it AI, the LLM, you know, those language learning models of like Chad, GBT and Claude and perplexity, large Eric Readinger 2:39 language, excuse me, what did I say? Learning? Used to Law Smith 2:45 whatever rewind I got. There's too many acronyms in my head or abbreviations, but it's one of those things where it it's a whole to do, like you have to know, how do you hold to do? What happens was. And I think everybody's having this issue, I kind of try to push through it, because I know that outcomes of what you want to get out of it, like, organize this document for me. Like, instead of me having to do it, that's great. That's like, I love that part of it, right? And that's intuitive. But there's some things that aren't intuitive on how to talk to it. Yeah, nicely, you can be mean to it. I don't know if it affects it. Eric Readinger 3:29 Well, not yet. You go on their list, their robot Law Smith 3:33 list, that's fair. So you know, I would just say I like the easy things like that. Like, for this podcast I'll use, there will be a word counter that sem rush, I think, has out there that's just its own website. You can drop a whole paragraph in. It'll pull the keywords for you if you want that are most important. It'll, you know, do stuff like that. I like those kind of little tools. And if we do anything on the show, if we're if we add any value besides our guests wisdom that come on the show, we show you how to be a tool. It's some resources to be a tool. Perfect Circle, exactly. Good album, yeah. You know, I don't know if I want to get into the fantasy football stuff. Eric Readinger 4:19 I know. I mean, I thought we were gonna talk about something else, I'll tease it. Law Smith 4:23 Well, we were, you and I off air. Were bitching about tick ...
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    34 min