This is the story of Trading 212 — a company that quietly reshaped how an entire generation interacts with money, markets, and investing.

Founded in Bulgaria in 2004, Trading 212 began with a simple mission: make trading accessible. It started with educational trading software, teaching users how markets work before real money entered the picture. Years later, the platform made a bold move that changed everything: zero commission investing.

In this video, we explore:
• How Trading 212 went from education software to a full brokerage platform
• The decision to remove trading fees and open investing to millions
• Growth across Europe, millions of users, and regulatory oversight
• How the platform generates revenue while remaining “free” to trade
• Challenges during high-volatility events and market chaos
• Private ownership, valuation estimates, and IPO speculation
• The shift from trading to long-term investing tools and education

Trading 212 isn’t about hype or flash. It’s about evolution — from learning to execution, from accessibility to responsibility. It helped normalize investing for millions who once felt excluded, but also carries the weight of scale, regulation, and user behavior.

This is not the story of a perfect platform.
It is the story of a pivotal one — a company that opened the markets and now guides its users through them.

This is the story of Trading 212.

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