Épisodes

  • Navigating Economic Downturns as a Startup: Strategies for Success
    Jan 16 2023


    Are you a startup struggling to stay afloat during an economic downturn? Tune in to hear the strategies to help you succeed! https://startupespresso.live/

    Florin and Paul are here to help with this Episode 13 of the Startup Espresso Podcast - The Podcast for startups where we're grinding everything that's brewing on the startup scene.

    On: https://startupespresso.live/ you will find out best 151 Marketing Resources to help your startup get clients faster and scale your user-base.

    In this episode of your favorite podcast, we'll explore strategies for startups to weather economic downturns.

    We'll look at tips for budgeting, recruiting, marketing, and operations during a recession, and explore ways to keep your startup running strong despite financial uncertainty. We'll discuss creative solutions for managing cash flow and adapting to changing market conditions, as well as ideas for staying ahead of the curve and coming out of the downturn stronger than ever.

    Join us for a thought-provoking discussion about navigating difficult times with resilience and resourcefulness.


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    31 min
  • How Startups Get Customers
    Jan 27 2022

    In this Episode of Startup Espresso, Florin and Paul talk about ways in which your startup can find customers.

    How do you go about getting your first customers ... and then your 3001st customer?

    There is a way for doing all this, and if you will take it step by step and focus on your growth, you will get there.

    However, going after 3,000 customers from Day 1 can be a very bad practice, and you will find out in today's video why your first focus should be on the first few customers you can get... and ways in which you'll be able to get them.

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    35 min
  • How to Validate a Startup by Asking the Right Questions
    Feb 26 2020

    Startup Validation is the most important part of building a startup. You shouldn't start planning for the long run, if you can't validate your new business.

    This episode goes in-depth into the kind of questions you should ask.

    How can you ask questions in such way that you will validate the need for your startup?

    All in today's episode.

    This is the 11th Episode of our Podcast for Tech Startups and Entrepreneurs.

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    26 min
  • Motivation Pills: Don't Give Up When Things Go Bad
    Feb 12 2020

    Things will go bad. They always do. The good news is: things will go bad (very bad) for your competitors as well. And for anyone who's currently keeping your company down.

    Anyone who represents a current roadblock for your startup will also have their very own problems.

    In this Episode, Paul and Florin tell you how refusing to give up will score a great win for you down the road.

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    9 min
  • How to Validate Interest In Your App, Product or Business
    Jan 30 2020

    How can you figure out if people would come once you build it?

    Everybody goes like: "build it and they will come." The first step is to figure out if anyone would. Would they? Would any customers or consumers be interested? How can you find out?

    It's all in today's episode.

    Clear details on how to validate the first phase of Customer Validation: Interest Validation. I call this Phase 0: Interest Validation.

    If you're trying to build an app (or a computer program, or cloud software, or SaaS, or PaaS), or a new business you want to take off the ground, you need to find out if anyone would ever need it.

    By researching the web in the proper way, you can find out all that you need. Exact method in the episode.

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    17 min
  • Roast- Acquire then Fail. FoodPanda vs HipMenu or How FoodPanda Shot Themselves in the Foot
    Jan 27 2020

    How can one truly fail after making a market-changing acquisition?

    Here's the story of a company that bought another company and established a monopoly (almost). They made it impossible for anyone else to compete with them in at least one market.

    Then, they did something stupid and we are here to roast them.

    In the startup world it's absolutely incredible what huge opportunities your competitors can create for you, just by being silly and making the wrong decisions.

    Listen to this episode. It's a really great example.

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    11 min
  • Seasonality of Business - Episode 7
    Sep 23 2019

    It's Back to School and back to Startup Espresso!

    In this episode, Paul and Florin grind everything related to how different seasons and even different time intervals affect your cashflow, sales and marketing.

    No financial Quarter is the same and performance from Quarter to Quarter is different from business to business. That's why we give examples of ways to deal with events like: "Back to School", "Halloween", "Women's Day", "Valentine's Day", "Black Friday", but we don't stop there:

    • startups that can be affected by seasons
    • how to think about moving inventory, according to different seasons
    • how to create seasonal offers
    • boring types of seasonal offers Versus super creative seasonal offers
    • using business seasons to plan ahead
    • studying Quarter to Quarter performance over many years to fix cashflow problems
    • how you can do Seasonal offers for a SaaS versus a traditional business
    • how even different periods of time, like: "when do your customers earn their paycheck? which time of the month?" can affect your sales and how to plan ahead for these cases.

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    26 min
  • Grinding Costs And Revenue Streams for Startups - Episode 6
    Jun 6 2019

    Are you generating cash, or wasting cash? Paul and Florin will try to help you find out for yourself in today's episode.

    - getting a business plan
    - creating a first model for how your cashflow will work
    - going bootstrapped or receiving an investment
    - how does your behavior change after you get a lot of money and have much gold at hand?
    - what does your time cost?

    And many others will follow as you listen to the episode.

    Where first time founders usually fail is at tracking their costs and understanding how their cash situation evolves over different periods of time.

    Do you remember Eric's idea on Lean Startups: the most iterations you can make BEFORE your money runs out !!! If you don't know WHEN it runs out, you're gonna run out of possible iterations very fast.

    The co-hosts will walk through many important things to know and to think about.

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    34 min