Welcome to the Small Business Breakthrough Podcast, where this week’s guest is Peter Kalanda, owner of Three Horizons Interactive. Peter shares his journey from the hospitality industry to digital marketing, emphasizing his passion for working with small businesses of all budgets. Key topics include the importance of personalized customer service, effective SEO strategies, and the evolving digital marketing landscape, particularly with AI. Peter highlights the value of trust and referrals in business growth and offers practical advice for small business owners. He also discusses recent successful projects and the significance of genuine human interaction in a tech-driven world.

00:00 Introduction to the Podcast

01:09 Meet Peter Kalanda: From Hospitality to Digital Marketing

04:15 The Importance of Clear Messaging and Personal Touch

05:28 Overcoming Business Challenges

10:28 The Power of Referrals

15:41 Navigating the Digital Marketing Landscape with AI

20:30 Contact Information and Final Thoughts

21:22 Lightning Round: Fun and Personal Questions

In this episode of the Small Business Breakthrough Podcast, host Jason interviews Patricia Stepler, founder of Creating Top Producers. They discuss the importance of mindset shifts for achieving long-term success and fulfillment. Patricia shares her approach to helping clients overcome limiting beliefs by understanding and rewiring their thought processes. She illustrates her points with personal anecdotes, including her son's journey to securing a full collegiate scholarship and how it inspired her to delve deeper into mindset coaching. The episode also touches on tools and techniques to sustain changes and offers practical advice for individuals striving to break old habits and achieve their goals.

00:00 Introduction to the Podcast

00:28 Meet Patricia Stepler: Mindset Expert

01:38 Understanding Limiting Beliefs

03:25 Patricia's Personal Journey

05:36 The Process of Breaking Down Beliefs

12:11 The Role of Technology in Mindset Shifts

14:37 Tips for Overcoming Setbacks

18:32 Lightning Round and Conclusion

Welcome to the Small Business Breakthrough Podcast! In this episode, we discuss how to effectively utilize virtual assistants (VAs) to maximize efficiency and productivity for your small business. Our guest, Cameron Dusky, Executive Assistant at BELAY Solutions, shares invaluable insights on transitioning tasks, building trust, setting up effective systems, and leveraging both human and AI capabilities to achieve a seamless operational workflow. Whether you're considering hiring a VA or looking to get more out of your current one, Cameron’s expertise offers practical steps to make your business thrive. Learn more about the strategic delegation of tasks like email and calendar management and discover how a VA can be a game-changer for your business. Learn more about Belay: https://belaysolutions.com

00:00 Introduction to the Small Business Breakthrough Podcast

00:26 Meet Cameron Dusky: The VA of VAs

01:15 Mindset Shift: Delegating to Your VA

03:13 First Tasks to Delegate to Your VA

07:07 The Power of a Structured Inbox System

15:00 Building a Strong VA Relationship

21:31 The Future of VAs and AI

23:02 Conclusion and Final Thoughts