This week, we covered more ongoing Google search ranking volatility - January was a heated month. Google AI Overviews show more button officially flows to AI Mode, which is not good for publishers. Gemini 3 is powering AI Overviews globally now. Google is being forced to explore ways to let us say we don’t want Google to use our content in AI Overviews or AI Mode. A poll says 33% of you will block Google from doing so. Yahoo is back in search with Yahoo Scout. Bing Webmaster Tools is testing an AI Performance report. Google’s Personal Intelligence is also creating Frankenstein AI recipes. Google is testing 10 sitelinks for some search result snippets. Google has a new help document on how to reply to reviews. Google is testing third-party endorsement content on search ads. Google Ads data exclusions for PMax is rolling out. Google Ads experiment center help document is up. Google Ads campaign mix experiments are in beta. Google Ads has a new billing report. Google Ads API version 23 is out. Microsoft announced earnings and Microsoft Advertising revenue may be slowing. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week's video is sponsored by Semrush. Semrush announced the 2025 AI Visibility Award Winners. Meet the brands that are most prominently mentioned, cited, and recommended by ChatGPT and Google AI Mode based on our AI Visibility Index data from August – December 2025. Learn more about the winners at this link here or the link in the description of the video.

0:00 - Introduction

0:58 - Google Search Ranking Volatility Super Heated January 29 & 30

1:12 - Google Search Ranking Volatility Remains Super Heated

1:48 - Bad News: Google AI Overviews Follow-Up Questions Go Directly To AI Mode

2:57 - Gemini 3 Powering Google AI Overviews Globally

3:04 - Google Exploring Ways To Allow Sites To Opt Out Of AI Overviews & AI Mode

3:47 - Poll: 33% Will Block Google AI Search Experience: AI Mode & AI Overviews

4:10 - Yahoo! Scout - Yahoo's Official Return To Search With AI

5:14 - Bing Webmaster Tools AI Performance Report Beta

5:52 - Google Personal Intelligence Creates AI Frankenstein Recipes

6:50 - Google Tests 10 Sitelinks On Some Search Result Snippets

7:02 - Google Posts Tips To Write Better Review Replies

7:21 - Google Ads Tests Third-Party Endorsement Content On Search Ads

7:55 - Google Ads Data Exclusions For PMax Campaigns Rolling Out

8:10 - Google Ads Campaign Mix Experiments In Beta

8:28 - Google Ads Experiment Center Help Doc

8:43 - Google Ads New Billing Report

9:01 - Google Ads API Version 23 Now Available

9:10 - Bing Ads Revenue Up 10% - Is Growth Slowing?

9:32 - Conclusion

Today we covered how many of you will block Google AI search experiences. Google’s Personal Intelligence also has Frankenstein recipes. Google Ads API version 23 is out. Microsoft earnings are out and it may show Microsoft Advertising growth is slowing.

0:00 - Introduction

0:36 - Poll on blocking Google AI search experiences

2:17 - Google Personal Intelligence Frankenstein recipes

5:00 - Google Ads API version 23 is out

5:53 - Microsoft Advertising revenue details are out

7:28 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered that Google AI Overviews jump you to AI Mode, hide citations and it is just not right. Oh, and Gemini 3 powers those AI Overviews globally now. Google is exploring ways to allow publishers to block AI search features, like AI Overviews. Bing Webmaster Tools is testing AI Performance report, shows citations but not clicks. Google Ads PMax has one-click ad previews.

SPONSORED by ADSQUIRE.com

0:00 - Introduction

1:50 - Google AI Overviews Hurt Publishers More

4:07 - Google AI Overviews powered by Gemini 3

5:15 - Google exploring ways to let us block AI Overviews / AI Mode

8:57 - Bing Webmaster Tools tests AI Performance report

12:19 - Google Ads PMax Ad Preview

13:18 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered that Yahoo is coning back to search with Yahoo Scout. Yea, we got more Google volatility heating up. ChatGPT ads are not going to be cheap according to early reports. OpenAI is emailing people to use ChatGPT. Microsoft Advertising launched its Ad Preview Hub.

SPONSORED by ADSQUIRE.com

0:00 - Introduction

2:09 - Yahoo is back in search with Yahoo Scout

5:53 - Google Search volatility remains heated

6:06 - ChatGPT ads are going to be expensive

9:10 - OpenAI emails users to use ChatGPT

10:24 - Microsoft Ad Preview Hub

11:08 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered Google launching Personal Intelligence within AI Mode in Search. Product images in AI Mode may have price labels. Google falls back to featured snippets when AI Overviews won’t trigger. Google Ads has campaign mix experiments in beta. Google Ads PMax data exclusions are live.

SPONSORED by ADSQUIRE.com

0:00 - Introduction

1:40 - Google AI Mode product images with price labels

2:01 - Google AI Mode Personal Intelligence

4:23 - Google falls back to featured snippets when AI Overviews won’t trigger

5:42 - Google Ads campaign mix experiments beta

7:20 - Google Ads PMax data exclusion

8:54 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

This week, we covered the doubly heated Google Search ranking volatility, but nothing was confirmed by Google. OpenAI will soon test ads in ChatGPT responses and they will charge on an impression basis, not click basis. Google released Personal Intelligence for Google Search within AI Mode. Google AI Overviews are now also powered by Gemini 3 Pro for complex queries. Google Ads are still not coming to the Gemini app. Google added an “Answer now” button to the Gemini app. Google AI Overviews can show strikethrough text in the responses. Google AI Mode fan-out query prompts are used to narrow your results. Google will fallback to featured snippets when AI Overviews don’t generate. Google Search may be making the recipe blogger results more publisher-friendly. Google does not endorse the use of LLMs.txt files. Google warns about using free subdomain hosting services. Google said comment link spam won’t impact you at all. Google Local Service Ads added a verified section with details. Apple will release two updates to Siri and Apple Intelligence, including Google’s Gemini. Google is appealing the search monopoly ruling, which is no surprise to anyone. Plus, with that, we have more testimony on Google Search and Ads that are an interesting read. That was the search news this week at the Search Engine Roundtable.

SPONSOR: This week's video recap is sponsored by Duda, the Professional Website Builder You Can Call Your Own.

0:00 - Introduction

0:39 - Google Search Ranking Volatility Heated Again January 21

1:35 - OpenAI Will Soon Test Ads On ChatGPT

2:21 - OpenAI To Charge Based On Ad View Impressions, Not Clicks

3:21 - Google Search Gains Personal Intelligence In AI Mode

3:59 - Google AI Overviews Powered By Gemini 3 Pro For Complex Queries

4:19 - Google Ads Still Not Coming To Gemini (Post ChatGPT Ads Announcement)

5:02 - Google Adds "Answer Now" Button To Gemini App - If You Can't Wait...

5:26 - Google AI Overviews With Font Strikethroughs

5:48 - Google AI Mode Fan-Out Prompts To Narrow Your Query

6:08 - Google Falls Back To Featured Snippets When AI Overviews Don't Generate

6:35 - Google Search Makes Recipe Results More Publisher Friendly

6:59 - Google Search Team Does Not Endorse LLMs.txt Files

7:35 - Google Warns On Hosting With Free Subdomain Hosts

7:54 - Google: Comments Link Spam Has No Effect On SEO/Search

8:21 - Google Local Service Ads Verified Section Details

8:41 - Apple Releasing Two New Siri; iOS 26.4 & iOS 27 (Campos, Rave & Fizz)

9:34 - Google Is Appealing Its Search Monopoly Ruling & Asks To Pause Remedies

9:48 - Google Search Monopoly Appeal Legal Docs Mention Search Signals

10:02 - Conclusion

Today we covered how OpenAI may charge for ChatGPT ads. We also covered the Apple Siri releases that are expected to be powered by Google’s Gemini. Google may be rolling out improvements to recipe results. And we got a new Googlebot named Google Messages.

SPONSORED by ADSQUIRE.com

0:00 - Introduction

1:11 - ChatGPT ad pricing details

4:35 - Apple Siri releases coming up

6:42 - Google recipe results may be getting better

7:41 - Google Messages Googlebot

8:14 - Conclusion

A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.

This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.

Today we covered Google Search ranking volatility heating up again, something is going on. Google Search monopoly case’s affidavit of Elizabeth Reid shares some more details about how Google Search works. Google is not bringing ads to Gemini, despite what OpenAI does with ChatGPT. For those too lazy to wait a few more seconds for Gemini to give you an answer, there is a new Answer now button.SPONSORED by ADSQUIRE.com0:00 - Introduction1:38 - Google ranking volatility heats up again2:15 - Google court docs reveal more search details5:09 - No ads coming to Google’s Gemini app7:35 - Gemini app has an “Answer now” link8:51 - ConclusionA daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Anu Adegbola of Search Engine Land and Greg Finn of Cypress North (and Marketing O’Clock) and Barry Schwartz.