This week, we're diving into the core traits that distinguish outstanding sales professionals from the average. We'll explore five critical characteristics that, when mastered, pave the way to consistent success in the automotive industry.

1. Relentless Persistence - Great salespeople don't take "no" as a final answer. Instead, they view it as an opportunity to learn and adapt. In this session, we'll discuss how to harness the power of persistence, pushing through setbacks to achieve your goals.

2. Empathy and Building Trust - Trust is at the heart of every successful sale. Sales professionals must learn to listen and empathize to understand their customers' true needs. We'll cover strategies for building genuine relationships that lead to lasting customer loyalty.

3. Goal Setting - Achieving greatness starts with setting the right goals. We'll walk through the importance of both short-term and long-term goal-setting, aligning them with daily actions to drive sustainable growth and trackable results.

4. Exceptional Communication Skills - The ability to clearly articulate, listen actively, and engage meaningfully sets top salespeople apart. This week, we'll examine techniques to refine your communication, ensuring your message resonates and leaves a lasting impact.

5. Product Knowledge and Expertise - Being an expert on your product is essential. Customers trust those who are knowledgeable and confident. We'll dive into strategies for deepening your product understanding, turning you into the go-to expert in your field.

Links:

Sales to CEO: Next Level - Full Training Course (Just $59.99 per month):

https://louie-herron.mykajabi.com/offers/scP22HaQ

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

In this episode of the Sales to CEO podcast, Louie Herron reveals five actionable strategies that you can implement today to boost your car sales. Whether you're a seasoned professional or just starting in the automotive industry, these tips are designed to give you a competitive edge.

Discover the untapped potential of video messaging—an innovative way to engage with every customer that can dramatically increase your closing rate. Learn how this personal touch can set you apart from the competition and make your prospects feel valued.

We also dive into the power of social media as a sales tool. Are you leveraging platforms like Facebook, Instagram, and LinkedIn to their fullest potential? Tune in to learn how to build your brand, attract more leads, and stay top-of-mind with your audience.

These are strategies that most automotive salespeople are overlooking. Don't miss out on these game-changing tactics that could revolutionize your sales approach.

Links:

Sales to CEO: Next Level - Full Training Course (Just $59.99 per month):

https://louie-herron.mykajabi.com/offers/scP22HaQ

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

In this episode of the Sales to CEO Podcast, Louie Herron sheds light on one of the most crucial yet often overlooked aspects of the sales process: fact-finding. When meeting a new customer, gathering the right information early on can make all the difference between closing the sale and losing it.

Episode Highlights:

• Understanding the Customer's Needs: Learn how to ask the right questions to uncover your customer's true needs, desires, and pain points. Louie discusses the art of listening actively and empathetically to build trust and rapport from the start.

• Building a Strong Foundation: Discover why fact-finding is not just about gathering data, but about laying the groundwork for a successful and personalized sales experience. Louie shares strategies to ensure that every piece of information you collect is used to guide the conversation and tailor your approach.

• Uncovering Hidden Opportunities: Louie dives into how effective fact-finding can reveal hidden opportunities, such as upselling or addressing concerns the customer hasn't yet voiced. Learn how to identify and leverage these opportunities to add value to your offer and close the deal.

• Turning Information into Action: Explore how to use the insights gained during fact-finding to drive the sales process forward. Louie provides tips on how to position your vehicle as the ideal solution to the customer's needs and how to smoothly transition from fact-finding to presenting the perfect offer.

Join Louie as he unpacks the importance of fact-finding in the early stages of selling a car. With practical examples and actionable advice, this episode will equip you with the tools you need to connect with your customers on a deeper level and set the stage for sales success. Don't miss out on mastering this critical skill that can elevate your sales game from good to great!

Tune in and learn how fact-finding can be your key to transforming every customer interaction into a successful sale.

Links:

Sales to CEO: Next Level - Full Training Course (Just $99.99 per month):

https://louie-herron.mykajabi.com/offers/8q72XsDi

Mastering the Close: https://louie-herron.mykajabi.com/offers/L5982ZSC

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

In this week's episode of the Sales to CEO Podcast, Louie Herron dives deep into the art of negotiation, sharing the essential 5 rules that every automotive professional needs to master. Whether you're negotiating a car sale, a dealership partnership, or any business deal, these rules are your roadmap to success.

Episode Highlights:

1. Getting Your Mind Right: Discover the importance of mental preparation and mindset in negotiation. Learn how to build confidence, stay focused, and maintain a positive attitude to set the stage for successful outcomes.

2. Always Presenting the First Number: Louie explains why it's crucial to be the first to put a number on the table and how doing so can anchor the negotiation in your favor.

3. Never Taking an Offer Without Closing the Gap: Understand the strategy behind never accepting the first offer and always working to close the gap to reach a more favorable agreement.

4. Always Get an Offer in Writing: Explore the significance of securing written offers to avoid misunderstandings and ensure clarity in every negotiation.

Join Louie as he breaks down these rules with real-life examples and actionable tips, helping you sharpen your negotiation skills and elevate your career from sales to CEO. Don't miss this valuable episode packed with insights and strategies to help you win every negotiation.

Tune in, take notes, and get ready to transform your approach to negotiating. Your path to becoming a negotiation powerhouse starts here!

Links:

Sales to CEO: Next Level - Full Training Course (Just $99.99 per month):

https://louie-herron.mykajabi.com/offers/8q72XsDi

Mastering the Close: https://louie-herron.mykajabi.com/offers/L5982ZSC

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

In this week's episode of the "Sales to CEO" podcast, we delve into the essential elements of constructing a robust framework for success. Join Louie Herron as he uncovers the secrets to driving more opportunities and closing more deals, all anchored in the transformative power of decision-making.

Discover how to:

• Identify and seize new opportunities that propel your business forward.
• Develop a systematic approach to closing deals with confidence and consistency.
• Harness the power of decisive action to overcome obstacles and achieve your goals.

Louie will share practical insights and real-world examples from his extensive experience in the automotive industry, guiding you through the strategies that have propelled him from sales to CEO. Whether you're an aspiring leader or a seasoned professional, this episode will equip you with the tools and mindset needed to elevate your performance and drive success.

Tune in to learn how making informed, decisive choices can be the catalyst for unlocking your full potential and achieving extraordinary results.

Links:

Sales to CEO: Next Level - Full Training Course (Just $99.99 per month):

https://louie-herron.mykajabi.com/offers/8q72XsDi

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

This week on Sales to CEO, we're diving into the crucial topic of "How to Create, Sustain, and Maintain Momentum in Your Organization."

Join me, Louie Herron, as we explore strategies to ignite and keep the momentum going within your team. We'll discuss actionable steps to build energy, drive performance, and ensure long-term success. Whether you're a sales professional or a leader in the automotive industry, this episode offers valuable insights to help you fuel continuous growth and achieve your organizational goals.

Tune in and let's keep your business moving forward!

Links:

Sales to CEO: Next Level - Full Training Course (Just $99.99 per month):

https://louie-herron.mykajabi.com/offers/8q72XsDi

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

In this week's episode of "Sales to CEO," we dive deep into the multifaceted role of management within the automotive industry. Whether you're aspiring to become a manager or looking to enhance your managerial skills, this episode is packed with invaluable insights and practical advice.

Key Topics Covered:

• Essential Management Characteristics: Discover the key traits that make an effective manager in the automotive space.
• Training, Coaching, and Teaching: Learn how to develop and mentor your team to achieve their highest potential.
• Counseling and Support: Understand the importance of providing guidance and support to your staff.
• Driving Revenue: Strategies for boosting gross revenue and total sales revenue.
• Setting Objectives: Tips on setting and achieving monthly and annual sales targets.
• Desking Deals: Master the art of structuring deals that benefit both the customer and the dealership.
• Collaboration with Finance Managers: Enhance your collaboration with finance managers for smoother transactions.
• BDC and Internet Teams: How to effectively manage and integrate Business Development Centers and internet sales teams.
• Inventory Management: Best practices for ordering new inventory and purchasing used cars.
• Service Department Coordination: Streamlining the process of getting used cars through the service department.

Join us for an episode filled with actionable advice and real-world examples to help you become a stellar manager in the automotive industry. Don't miss out on learning the skills that can take your leadership and your dealership to the next level.

Tune in to "Sales to CEO" this week and transform your management approach!

Links:

Sales to CEO: Next Level - Training Course - Try it for free using this link:

https://louie-herron.mykajabi.com/offers/j27adhXn/checkout

Sales to CEO: Next Level - Full Training Course: https://louie-herron.mykajabi.com/offers/W5nAfLFs

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron

In this week's episode of the "Sales to CEO" podcast, we dive deep into the essential elements of building a strong foundation for success. Louie Herron unpacks the critical quality of being obsessed with the outcome, exploring how an unwavering focus and relentless drive can propel you to new heights in your professional journey.

But it's not just about obsession. Louie emphasizes the importance of asking high-quality questions to oneself. These questions are the catalysts for growth and self-improvement, guiding you through introspection and strategic thinking to continually enhance your skills and mindset.

Join us as we discuss practical strategies, share real-world examples, and provide actionable insights that you can apply immediately. Whether you're in sales, aspiring to leadership, or already at the helm of your business, this episode is packed with valuable advice to help you solidify your foundation and achieve your highest goals.

Tune in to gain the tools and inspiration needed to build a robust and resilient foundation, and learn how being passionately committed to your vision and consistently challenging yourself can transform your career and life.

Links:

Sales to CEO: Next Level - Training Course - Try it for free using this link:

https://louie-herron.mykajabi.com/offers/j27adhXn/checkout

Sales to CEO: Next Level - Full Training Course: https://louie-herron.mykajabi.com/offers/W5nAfLFs

https://www.facebook.com/profile.php?id=61555472270250

https://www.linkedin.com/in/louieherron/

https://www.instagram.com/herronautomotivegroup/

https://www.youtube.com/channel/UCtWos0XGfzbfarV8mmR6hkA

https://www.tiktok.com/@louie.herron