Retaining Clients in a Tough Economy
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Retaining Clients in a Tough Economy
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Statistics keep teasing recession. Some say we're in it, others say we're still heading for it. Regardless of how we shape the economic conditions, there's one thing we can all agree on: The Med Spa Business is a luxury and a cash business. At least for the most part. So what does that mean really? It's about meeting your customer on the "saving money" path they're on today and not trying to get them to jump back to the path they were on yesterday. Payment plans, rewards, value adds are all essential right now, but you have to do it wisely! The easiest route many like to take is to drop prices and offer crazy promos, but in this episode we'll talk about why it's not the best way to overcome slower booking seasons (not to mention extremely hard to then hike prices back up!). Join Patty Rappa, 14-year med spa management consultant, investor and franchisor as she chats up the never ending game of client retention.www.PattyRappa.com www.LuzBusiness.com
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