Épisodes

  • Million Dollar Membership Plan
    Apr 27 2023

    This podcast delves into the world of dental membership plans, exploring how they can provide a stable source of revenue for dental practices while offering patients a transparent and affordable alternative to traditional insurance. The podcast covers everything from the benefits of membership plans to tips for creating one and growing its membership base through internal and external marketing tactics. It also highlights the importance of leveraging technology, such as Boom Cloud, to streamline plan management and optimize external marketing efforts. Tune in to learn how to create a successful dental membership plan and achieve financial success for your practice.

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    15 min
  • Professional Analytics Yo' Mama Didn't Tell You About
    Apr 20 2023

    In this episode, we highlight the importance of understanding how different styles of dental practice affect the use of analytics. We also emphasize the significance of understanding averages and benchmarks in the dental industry and seeking assistance from professionals. We delve into the three pillars of analytics in the dental business: patients, production, and profits. Finally, we talk about the ultimate key performance indicator (KPI) in the dental industry. Join us to learn more about the crucial role of analytics in the dental industry.

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    33 min
  • Building Patient Relationships As a Fee for Service Practice
    Apr 13 2023

    In this episode, we explore the topic of patient responses to in-network versus fee-for-service dental practices. Tune in to learn the latest trends in the dental industry and why patients are choosing fee-for-service practices over insurance providers. We also share tips for starting a successful fee-for-service practice and how to retain insurance patients by building trust and prioritizing relationships. Whether you're a dentist looking to differentiate yourself in a competitive market or a patient looking for personalized care, this podcast is for you. So sit back, relax, and let's dive into the world of relationship-driven dentistry.

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    17 min
  • 3 Marketing Mistakes Practices Make When Trying to Grow High Value Services
    Apr 6 2023

    "3 Marketing Mistakes Practices Make When Trying to Grow High-Value Services" discusses common marketing pitfalls that dental practices make when promoting high-value services. The article highlights the drawbacks of relying solely on Google ads, the need for a comprehensive SEO strategy to dominate your niche, and the importance of convincing patients to choose your practice for high-value services. The article also provides practical tips on how to get patients to say yes and build credibility through before and after pictures and Google reviews.

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    24 min
  • How to Build Leverage Before Negotiating
    Mar 30 2023

    In this episode, we'll explore how dental professionals can negotiate better reimbursement rates from insurance and manage expenses. Negotiation is a vital skill in the dental industry and requires proper leverage for success. Learn how to build leverage before negotiating with insurance companies to increase your chances of success. If you're a dental professional looking to improve your negotiation skills, don't miss this insightful discussion.

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    17 min
  • How Dental Patients Choose a Dentist Today
    Mar 23 2023

    In 2023, dental patients primarily use Google to find a dentist that meets their needs, making it crucial for dental practice owners to have a strong online presence. Building trust with patients through showcasing credentials, experience, and providing valuable information on the website is essential. Dominating Google SEO requires excelling in various factors such as a high Google Lighthouse score, quality backlinks, and adhering to Google's EAT guidelines. Practice owners must understand the current dental buyer's journey to reset their marketing strategy effectively. A Marketing Strategy Meeting offers a complimentary plan to improve a practice's Google SEO score and attract and convert new patients.

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    20 min
  • Insurance Verification Tips
    Mar 16 2023

    In this episode, Ben Tuinei speaks about how Insurance verification can be a challenging process for dental practices, but there are several tips and resources available to streamline the workflow and avoid errors. Verification is essential for in-network providers to avoid misunderstandings or unexpected costs for patients and dentists. Dental practices use online verification, phone verification, or faxing to verify insurance coverage. Outsourcing verification functions can be expensive, but training modules and affordable expert services are available through resources like Veritas Dental Resources. By implementing these strategies and tools, dental practices can optimize their insurance verification process and improve patient satisfaction.

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    19 min
  • The One Easy Step you can take to Reduce your Practice Overhead
    Mar 9 2023

    In this podcast episode, Ben and Naren discuss the impact of high overhead costs on dental practices and how they can be reduced to improve your quality of life. They share the inspiring story of a Virginia-based dentist who doubled her income and reduced her workweek by dropping PPO plans and focusing on excellent patient care. They also explore the benefits of a strong marketing strategy, including dominating Google search results and improving patient reviews. If you're looking to strengthen your marketing game and reduce your practice overhead costs, tune in to learn more. Plus, discover how you can get a FREE consultation worth $900 from Ekwa Marketing.

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    19 min