In this episode, we're joined by Pure Retirement CEO Paul Carter for a wide-ranging conversation spanning nearly three decades in later life lending. Paul shares his reflections on the evolution of the market, why he believes it's set to explode, and what advisers need to do now to be ready. He also discusses his transition to Chair, Pure's culture and values, and the resilience it takes to thrive in this industry.

#PureRetirement #PurelyInConversation #LifetimeMortgage #EquityRelease #LaterLifeLending #RetirementPlanning #MortgageAdviser #FinancialAdviser #Podcast

Join us for Episode Seven of Purely in Conversation as we sit down with Martyn Lewis, founder of Martyn Lewis Equity Release and a seasoned expert with over 40 years in financial services. With a decade spent at the Financial Conduct Authority, Martyn brings a rare depth of insight into what truly good client advice looks like, especially in the later life lending space.

In this episode, Martyn shares:
- How he builds trust with clients exploring equity release
- The tools and techniques he uses to explain complex financial products
- Common misconceptions around lifetime mortgages and how he helps clients navigate them
- What clients don’t ask, but really should, when considering equity release
- His advice for new advisers entering the later life lending market

If you work in later life lending, financial advice, or simply want to deepen your understanding of the opportunities within equity release, this is an episode packed with practical insight and real‑world experience.

Watch now to learn how to deliver more value, build stronger client relationships, and support better outcomes in later life planning.

#equityrelease #laterlifelending #lifetimemortgages #financialadvisers #financialplanning #retirementplanning #pureretirement #purelyinconversation #FCA #innovation #financialservices #clientadvice #financialfreedom

In this episode of Purely in Conversation, we speak with Sarah Ferrell, Equity Release and Mortgage Adviser at Ferrell Finance, who brings over a decade of lifetime mortgage expertise.

Sarah discusses how a holistic approach can transform client conversations, why rising interest rates make advice more critical than ever, and how lifetime mortgages are becoming a proactive part of long‑term financial planning.

Perfect for advisers looking to deepen their understanding of the later life lending market and hear real‑world insight from an experienced specialist.

#PurelyInConversation #PureRetirement #LaterLifeLending #LifetimeMortgages #EquityRelease #FinancialAdvice #HolisticAdvic #AdviserCommunity #MortgageAdvisers #LaterLifeFinance #ConsumerDuty #MarketInsights #InterestRates #ClientConversations #FinancialPlanning #MortgageMarket #IndustryInsights #AdviserPerspective #PodcastEpisode #PodcastUK #IndustryPodcast #FinancialServicesPodcast

In this episode of Purely in Conversation, we spoke with Lauren Peel, Senior Partner at Inclusive Outcomes, about how firms can better understand and support customers in vulnerable circumstances. Lauren shares insights into the importance of inclusive design and the growing awareness of diverse customer needs. Listen to the episode to learn more about:

- Understanding vulnerability goes beyond age or illness

- Firms are recognising the need to adapt products and services proactively rather than retrospectively

- Workshops and practical vulnerability strategies support firms in improving customer journeys

#lifetimemortgage #equityrelease #laterlifelending #financialplanning #retirementplanning #knowledgesharing #marketingresources #inclusivity #vulnerable #circumstances #customers

In the fourth episode of Purely in Conversation we went behind the scenes with Andrew Peters, Director of Technical Services at Countrywide Surveying Services and Lucy Bourn, Technical Surveying Manager at e.surv Chartered Surveyors, to delve into current topics in the world of surveying, including:

- Expert insights on lifetime mortgage valuations

- The future of AI in surveying and what it means for advisers and clients

- How the demand for lifetime mortgages has evolved over the last 5 years and the regional variations shaping today's market

#lifetimemortgage #equityrelease #laterlifelending #financialplanning #retirementplanning #knowledgesharing #marketingresources #AI #surveying

In this episode of Purely in Conversation, we were joined on the sofa by Kelly Melville-Kelly, Director of Risk, Policy and Compliance at the Equity Release Council, where we discussed the later life lending sector's current pressing topics including:

- The findings and surprises from the ERC's mystery shop of adviser firms

- Tips for new and established equity release advisers

- Latest news and updates from the Council, including new member forums, white papers and what to expect at the upcoming November summit.

#lifetimemortgage #equityrelease #laterlifelending #financialplanning #retirementplanning #knowledgesharing #marketingresources

In the second episode of Purely in Conversation, Later Life Lending with Pure Retirement, we sit down with Kelly Worthington, Director at Later Life Freedom.

Kelly shares her journey through the later life lending sector, revealing the marketing strategies that have shaped her success, and offers a glimpse into her vision for the future.

#lifetimemortgage #equityrelease #laterlifelending #financialplanning #retirementplanning #marketingtips

Join us for our first ever podcast episode - Purely in Conversation, Later Life Lending with Pure Retirement, where we're joined by special guests Sara Robinson from Equity Release Associates and Matthew Taylor from Equilaw.

We'll be discussing their 2025 award wins, top tips for entering industry awards and delving into their experiences in the later life market.

#lifetimemortgage #equityrelease #laterlifelending #financialplanning #retirementplanning