Pitch The Tide – Michael Diego: Founder of Relsih

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Pitch The Tide – Michael Diego: Founder of Relsih

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In this Pitch The Tide session, Michael Diego, president and CEO of relish, introduces a fully managed creator marketing platform built to help multi-location brands turn local voices into measurable growth. Relish connects restaurants and retailers with verified local creators who visit stores, document their experience, and share authentic content with their communities. Instead of chasing one expensive influencer or juggling spreadsheets, brands deploy dozens of hyperlocal storytellers at once. The focus of the pitch is clear: make your brand the talk of the town, drive real foot traffic, and power creator-led commerce at scale.

Interview Takeaways:

Creators Drive Real Discovery – Relish activates verified local creators who live near each store, turning authentic neighborhood voices into powerful drivers of foot traffic.
Hyperlocal Campaigns, Managed End to End – From sourcing and approvals to scheduling and reporting, relish handles the operational lift so brands can scale creator marketing without spreadsheets or guesswork.
Engineered Word of Mouth – Instead of relying on one big influencer, relish deploys groups of creators at once, generating concentrated buzz that helps brands become the talk of the town.

Episode Links:

Michael Diego LinkedIn: https://www.linkedin.com/in/michaeladiego/
Relish Online: https://tryrelish.com/
Relish LinkedIn: https://www.linkedin.com/company/tryrelish/
Cali BBQ Media: https://content.calibbq.media/
Join Our Next Show: https://betheshow.media/rising-tides/
Shawn Walchef on LinkedIn: https://www.linkedin.com/in/shawnpwalchef/

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