Épisodes

  • Should you exhibit at events?

    Should you exhibit at events?
    Jun 9 2025
    Have you considered exhibiting at an event… and then you've realised how much money, time and energy you'd have to put into it? And that's put you off? Maybe today I can talk you around. Because if you get the right events, they can be insane ways of putting hot prospects into your pipeline.
    Paul's 5 min Monday Motivation for 9th June 2025
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    5 min
  • How to get Endless Customers

    How to get Endless Customers
    Jun 2 2025
    I've been reading an INSANE book, that is itself an update of another insane book I've been recommending to members for years. If there's one book you read or listen to this year, make it this one. It's 1,000% relevant to MSPs. Here's what it is and why you should get it.
    Paul's 5 min Monday Motivation for 2nd June 2025
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    4 min
  • Send proposals in these 3 ways

    Send proposals in these 3 ways
    May 26 2025
    Getting your proposal out to a prospect feels like you're so close to a new client... but so many MSPs fall at this stage. Maybe they choose someone else, or maybe they just ghost you. I recommend you always send out proposals in 3 separate ways (at the same time) for maximum impact and trackability. Let me tell you what the 3 ways are.
    Paul's 5 min Monday Motivation for 26th May 2025
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    5 min
  • The people you surround yourself with

    The people you surround yourself with
    May 19 2025
    Every business owner has the fantasy at some point of cloning themselves, so that they can do everything in the business exactly as they want it to be done. But having 10x you's ISN'T the answer! To be as successful as you want or need to be, you have to surround yourself with the right people. And getting this right is a critical step in creating a business that thrives whether you are there or not.
    Paul's 5 min Monday Motivation for 19th May 2025
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    5 min
  • Never stop learning

    Never stop learning
    May 12 2025

    Whenever I got for a walk, run or drive anywhere, I'm learning. There's always an audiobook in my ears, refreshing my knowledge on something I already know, or teaching me something new. My car is my classroom. The gym is my university. Do you do this? Here's why it's critical that we as business owners make every day a school day.


    Paul's 5 min Monday Motivation for 12th May 2025
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    5 min
  • How to break into a new vertical

    How to break into a new vertical
    May 5 2025

    Picking a vertical (a specific type of business, i.e. dentists or lawyers) can be an important part of your marketing mix. Some of our members have a vertical they work within, alongside their general business. Let's explore a couple of ways you can make your marketing more powerful within your chosen vertical.

    Paul's 5 min Monday Motivation for 5th May 2025
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    5 min
  • What kind of LinkedIn account is right for you

    What kind of LinkedIn account is right for you
    Apr 28 2025

    LinkedIn is an important part of the 3 step lead generation system we are building together. But what's the best type of LinkedIn account for you to use? Let me run through your free and paid options, with the pros and cons of each.


    Paul's 5 min Monday Motivation for 28th April 2025
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    5 min
  • The power of consistency

    The power of consistency
    Apr 21 2025

    Somehow, this mini podcast just for MSP Marketing Edge members is entering its second year today. Feels like just a few months since we started, yet this is episode 53. And the reason that anniversary crept up on me is because it's the result of a marketing system. That system is what allows us to be very consistent with our marketing. Let's explore how powerful that is... and how you can replicate it inside your MSP.


    Paul's 5 min Monday Motivation for 21st April 2025
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    5 min