Rebekah and Janelle tackle one of the most sensitive topics in the med spa industry: price increases. As practices head into a new year, many leaders know adjustments are necessary but hesitate out of fear. In this episode, they walk through the real reasons price increases matter, when to implement them, and how to do it without damaging trust or retention.

Drawing from firsthand experience running practices and leading teams, they break down why holding prices flat erodes margins, limits growth, and ultimately impacts patient experience. They also challenge the idea that being the cheapest creates a competitive edge and explain why premium pricing attracts the right long term patients.

The conversation covers cadence, competitive analysis, communication strategies, and how to prepare staff to handle questions with confidence. If pricing decisions have been holding you back, this episode provides a clear, practical framework for moving forward.

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In this episode of Operation Med Spa, Rebekah and Janelle break down the five traits they have seen consistently shape the most successful providers in the industry. With over 30 years of combined experience working alongside hundreds of clinicians, they share real world insight into why some providers become fully booked rock stars while others struggle to grow.

They explore what it really means to be humble, hungry, honest, ethical, and confident, and how these traits show up in day to day practice. From how providers treat their front desk teams to how they approach consultations, numbers, and patient expectations, the conversation highlights behaviors that build trust, loyalty, and long term demand.

This episode is packed with practical perspective for injectors, estheticians, and practice owners who want to elevate performance, strengthen culture, and create sustainable growth without compromising integrity.

LEARN MORE AND JOIN THE ALPHA COMMUNITY:

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FOLLOW OPERATION MED SPA:

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Rebekah and Janelle take a trip down memory lane and share how they "grew up" in the med spa world, starting at the front desk of a tiny two location practice and working their way into multi clinic leadership. They talk about the early days of paper charts, grassroots marketing, and doing whatever it took to get patients in the door, long before digital ads did the heavy lifting.

Along the way, they break down the habits that moved their careers forward, from staying curious and joining every training to asking better questions and solving problems instead of just spotting them. They also share how great mentors, tough feedback, and safe leadership made all the difference.

Whether you are at the front desk, managing a busy clinic, or dreaming about your next role, this episode gives you a clear roadmap for growth, leadership, and a career you love in aesthetics.

LEARN MORE AND JOIN THE ALPHA COMMUNITY:

https://www.partnerwithalpha.com/

FOLLOW OPERATION MED SPA:

https://www.instagram.com/operationmedspa/

FOLLOW ALPHA AESTHETICS PARTNERS:

https://www.instagram.com/partnerwithalpha/

https://www.linkedin.com/company/alpha-aesthetics-partners/