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If you’ve ever told yourself, “I just need to be more consistent,” and immediately felt behind, overwhelmed, or annoyed… this episode is your permission slip to stop blaming yourself. In this conversation, I’m breaking down why visibility advice was never designed for a 20-hour workweek — and why you’re not inconsistent, you’re just overextended.

We’re shifting from hustle-based visibility to intentional visibility. Instead of showing up everywhere, posting daily, and chasing trends, I’ll walk you through a simple 5-step framework that helps you build steady, sustainable visibility that actually fits your life as a mom entrepreneur. Because when visibility supports your capacity (instead of draining it), you stop disappearing and start converting with clarity.

In this episode, we cover:

• Why “just be more consistent” is terrible advice for busy moms
• The real reason you keep ghosting your visibility
• The difference between inconsistent visibility and intentional visibility
• The 20-Hour Visibility Framework (5 simple steps)
• How to choose your anchor platform (and why social media isn’t the foundation)
• How to create a visibility rhythm you can actually maintain
• Why your content needs one clear goal
• A lightweight repurposing plan to get more mileage from your ideas
• The importance of protecting your visibility time with boundaries
  
  

If visibility has felt heavy, scattered, or stressful, this episode will help you zoom out and simplify. Because this isn’t a personal failure — it’s a systems issue. And systems can be simplified.

Next Steps
If you’re ready to build a business that works in 20 hours a week (or less), grab my 20-Hour Workweek Blueprint. It’ll help you create a visibility and growth plan that actually fits your real life as a mom.

👉 Grab it here: momsmakemoneycollective.com/blueprint

Let’s stop asking “How do I show up more?”
And start asking, “How do I show up on purpose?”

The MOMentum Hub is a free community for mom entrepreneurs who want clarity, consistency, and momentum without burnout.

Inside, you’ll find weekly momentum resets, short audios you can actually finish, simple prompts, and supportive conversations that fit real life.

Join for free and build momentum one focused week at a time.

Connect with Us:

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If your business feels full but somehow not productive, this episode will feel like a lightbulb moment. In today’s conversation, Jenny breaks down the classic rocks, pebbles, and sand jar analogy and shows how it perfectly explains why so many mom entrepreneurs end their days exhausted… yet unsure what actually moved the needle. Spoiler: it’s not because you’re doing it wrong — it’s because the wrong things are taking up your jar.

You’ll learn how to intentionally prioritize the work that actually grows your business (even in a limited 20-hour workweek), why busywork loves to disguise itself as productivity, and how protecting just a few key priorities can keep your momentum even during seasons of limited childcare, low capacity, or chaos. This episode is a permission slip to stop doing more and start putting the right things first.

In this episode, we cover:

• What the rocks, pebbles, and sand represent in your business
• Why inbox tasks and “quick wins” quietly steal your time
• How to identify your true needle-moving priorities each week
• A real-life example of using this framework during limited childcare
• How focusing on fewer priorities can protect momentum and revenue

The MOMentum Hub is a free community for mom entrepreneurs who want clarity, consistency, and momentum without burnout.

Inside, you’ll find weekly momentum resets, short audios you can actually finish, simple prompts, and supportive conversations that fit real life.

Join for free and build momentum one focused week at a time.

Connect with Us:

Instagram

Website

Send a text

Ever feel like you’re carrying a backpack that just keeps getting heavier even though no one else can see it?

In this episode of Moms Make Money, we’re unpacking the invisible load of motherhood and entrepreneurship — the mental, emotional, and logistical weight that so many moms are carrying silently every single day. From remembering appointments and deadlines to holding everyone else’s needs in your head, this invisible load can leave you feeling exhausted, even when it looks like you’re “handling it.”

Inside this episode, I walk you through the concept of the Invisible Load Backpack and share practical, realistic ways to start lightening it without adding more pressure or “productivity hacks” to your plate. We’ll talk about why the problem isn’t you, how to stop carrying everything alone, and what small shifts can create immediate breathing room in your life and business.

If you’re a mom entrepreneur who feels stretched thin, overwhelmed, or mentally tapped out — this episode is for you.

In this episode, we cover:

• What the invisible load of motherhood really looks like
• Why feeling exhausted doesn’t mean you’re doing something wrong
• How to redistribute responsibilities (at home and in business)
• What you can release without sacrificing your ambition
• Why getting things out of your head and into systems changes everything
• A simple mindset shift to help you feel lighter this week

You don’t need to carry it all alone and you were never meant to.

The MOMentum Hub is a free community for mom entrepreneurs who want clarity, consistency, and momentum without burnout.

Inside, you’ll find weekly momentum resets, short audios you can actually finish, simple prompts, and supportive conversations that fit real life.

Join for free and build momentum one focused week at a time.

Connect with Us:

Instagram

Website