We're supposed to connect with our audience. At the same time, we're supposed to lead people to action. How do we balance those?

In today's episode, after a sock-themed "This or That" (Listen... we talk about the important things here on the podcast), we're diving into how to balance these priorities in your content.

Here's the cool thing: You can often do both at the same time!

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

➡️ Learn more about Savage Content Collective: https://savagecontent.co/
➡️ Learn more about Curate: https://www.curatesocial.co/

Entrepreneurship has some really exciting seasons. But what do you do when you're in a season that's anything but that?

In today's episode, after a marketing-themed "This or That" (What!? An on-topic intro!? Who are we!?), we're diving deep into the power of patience and kindness in entrepreneurship, and how to keep self-confidence in the low seasons.

We can't wait to hear what you'd add to the conversation!

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

➡️ Learn more about Savage Content Collective: https://savagecontent.co/
➡️ Learn more about Curate Social: https://www.curatesocial.co/

Marketing Should Be Fun is BACK, baby! 🎉

We're jumping back in with a movie-themed "This or That" (any "Project Hail Mary fans out there?) that leads into a conversation about how someone can best set themselves up to successfully partner with an agency on their content marketing.

You'll hear stories. You'll hear tips. You'll hear tricks. And we'll have a whole lot of FUN along the way.

We're so excited to be back! 🎧

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

➡️ Learn more about Savage Content Collective: https://savagecontent.co/
➡️ Learn more about Curate Social: https://www.curatesocial.co/

We talk a lot about how "content performs on a human level," but what does that really look like from a consumer behavior standpoint? In this episode, after a Fall-themed this-or-that, we're sharing 2 real-life examples that show organic trust-building in action. We can't wait to hear what stands out to you in this episode!

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

➡️ Learn more about Savage Content Collective: https://savagecontent.co/
➡️ Learn more about Curate Social: https://www.curatesocial.co/

1.3 million people.

That's how many watched the release of the New Heights episode with Taylor Swift LIVE when it released on YouTube. (It's already up past 20 million views on YouTube now!) Without a doubt, this is one of the biggest things to happen in the podcast and content marketing space in recent times.

In this episode, we're chatting all things Taylor Swift but MOST importantly, we are diving into every takeaway we've had from watching the episode, seeing the response, and breaking down our insights from a content marketing perspective.

Didn't watch it? Here's the link: https://youtu.be/M2lX9XESvDE?si=mEmOad3Jar_sWbYS

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

You've probably heard us use the term "integrated content marketing" a few times over the past 65 episodes.

"Alright, enough of the marketing speak," you may have thought. What the heck is that and what does it mean?

In today's episode, we're talking about how simple it is to connect your platforms together (i.e. to integrate your content marketing), why that makes a difference in long-term decision-making for your audience, and ONE simple step you can take today to start making that connection happen.

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

"What call to action should I be using on my Instagram?"
"Am I asking people to take action too often?"
"Am I not asking enough?"

In today's episode, I (Austin) am welcoming Kristi Zobrist, our Chief Strategy Officer at Savage Content Collective, back to the show! There's nothing Kristi loves more than a good framework and a valuable tool, so today we're walking through her signature "CTA Triangle" to help you know which CTAs to use when.

In fact, the principles here extend beyond just social media, and will help you feel confident inviting your audience to both large and small actions regularly.

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

🔔 Be sure to subscribe so you don't miss a future episode!

🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

If you're a long-time listener, you know a little less than a year ago Kelsie set out to launch her own agency focused on social media and email marketing. Today, Austin is interviewing Kelsie to explore what launching Curate Social has been like, what the biggest successes and challenges have been, and how she regained her confidence as an entrepreneur.

This was such an encouraging conversation—if you're launching something new, are growing a business, or are considering stepping out as an entrepreneur, this episode is for you!

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📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

🔔 Be sure to subscribe so you don't miss a future episode!

🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​