Épisodes

  • Austin Turns 30! Reflecting On the Last Decade of Marketing and Entrepreneurship - Episode 76
    Sep 10 2026

    Entering a new decade is always worth a little reflection. ☕️

    In today's episode, after our "this or that" about libraries and bookstores, we're chatting through how we've seen marketing change over the past 10 years, what Austin would go back and tell his former self before starting a business, what we've learned about building a personal brand, and much more.

    We can't wait to hear what you'd add to the conversation!

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    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate: https://www.curatesocial.co/

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    45 min
  • How to Create Content Your Audience Sees Themselves In - Episode 75
    Aug 27 2026

    Does the content you create talk AT your audience or connect WITH your audience?

    In today's episode, after some conversation about what we're watching, reading, and listening to lately, we discuss how to create content that connects with your audience on a human level. We dive into some real-world examples of content that meets people where they are and makes them want to stick around.

    We can't wait to hear what you'd add to the conversation!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate: https://www.curatesocial.co/

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    31 min
  • REPLAY: Is What You Offer and What You Do Clear? - Episode 74
    Aug 21 2026

    Kelsie is here this week with a 6-minute solo episode with some great encouragement for you about making sure what you do is clear to your audience. As we get closer and closer to the end of the year, how can we make the best next steps simple for people? How can we balance value-centered content with clear offers?

    We hope you enjoy this episode! 🔥

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    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate: https://www.curatesocial.co/

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    7 min
  • Break the Rules! - How to Use Creative Concepts to Build Anticipation for Your Content - Episode 73
    Jun 25 2026

    It's way too easy to make assumptions about what your content is "supposed" to look like, and to build your strategy around those assumptions.

    In today's episode, after a conversation about vacations (give us your Disney World travel tips!), we're diving into how to think outside the box in your approach to content marketing. We bring some examples of brands that are using creative, original concepts that capture attention and build momentum.

    (Oh, and fun fact: The "1.0 vs. 2.0" concept Austin mentions in this episode for one of his clients just went viral 2 weeks ago, and has led to over 20,000 new followers in a matter of 14 days. Pretty neat!)

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    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate: https://www.curatesocial.co/

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    33 min
  • 5 Core Traits of Trust-Building Content (w/ Kristi Zobrist) - Episode 72
    Jun 12 2026

    You know what you have to offer and why a client should trust you. But does your audience?

    In today's episode, after a football-themed "This or That" (Bear Down vs. Roll Tide!), Austin is diving in with the Chief Strategy Officer at Savage Content Collective, Kristi Zobrist. We discuss building trust with clients and customers before ever pushing paid offerings and Kristi shares 5 things you need to include in your content in order to build trust.

    We can't wait to hear what you take away from the conversation!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    🔔 Be sure to subscribe so you don't miss a future episode!

    🔥 Learn how we can take content off your plate: https://www.savagecontent.co/​​

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    32 min
  • How Can You Balance Personal & Brand-Centered Content? - Episode 71
    May 26 2026

    We're supposed to connect with our audience. At the same time, we're supposed to lead people to action. How do we balance those?

    In today's episode, after a sock-themed "This or That" (Listen... we talk about the important things here on the podcast), we're diving into how to balance these priorities in your content.

    Here's the cool thing: You can often do both at the same time!

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    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate: https://www.curatesocial.co/

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    24 min
  • How to Navigate the Ups & Downs of Entrepreneurship - Episode 70
    May 12 2026

    Entrepreneurship has some really exciting seasons. But what do you do when you're in a season that's anything but that?

    In today's episode, after a marketing-themed "This or That" (What!? An on-topic intro!? Who are we!?), we're diving deep into the power of patience and kindness in entrepreneurship, and how to keep self-confidence in the low seasons.

    We can't wait to hear what you'd add to the conversation!

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate Social: https://www.curatesocial.co/

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    31 min
  • How to Successfully Partner With a Content Marketing Agency - Episode 69
    Apr 28 2026

    Marketing Should Be Fun is BACK, baby! 🎉

    We're jumping back in with a movie-themed "This or That" (any "Project Hail Mary fans out there?) that leads into a conversation about how someone can best set themselves up to successfully partner with an agency on their content marketing.

    You'll hear stories. You'll hear tips. You'll hear tricks. And we'll have a whole lot of FUN along the way.

    We're so excited to be back! 🎧

    //

    📸 Follow Austin on Instagram: https://www.instagram.com/austin_savage

    📸 Follow Kelsie on Instagram: https://www.instagram.com/kelsiezarko

    🔔 Be sure to subscribe so you don't miss a future episode!

    ➡️ Learn more about Savage Content Collective: https://savagecontent.co/
    ➡️ Learn more about Curate Social: https://www.curatesocial.co/

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    34 min