Episode 39: Reprogramming Your Self-Concept to Attract Better Clients

If you keep attracting clients who underpay you, overstep your boundaries, or drain your energy - it’s not random. In this episode, Jazzy breaks down the real reason certain clients keep showing up and why your business will always reflect the identity operating it.

This is not manifestation fluff or a rebrand pep talk. It’s a grounded conversation about how your thoughts shape your self-concept, how that self-concept influences your behavior, and why upgrading your identity is the fastest way to upgrade your client list, without burning everything down.

What we talk about:

• What self-concept actually is (and why your business can’t outgrow it)
  
  
• How your beliefs silently shape the clients you attract
  
  
• The subconscious conditioning that keeps patterns repeating
  
  
• Why overdelivering, undercharging, and proving yourself are identity habits
  
  
• Simple identity affirmations that rewire your baseline
  
  
• How aligned action locks in the shift and changes your results
  
  

You don’t attract better clients by fixing your offers. You attract them by upgrading the identity behind them.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

Join Society 22: https://buy.stripe.com/14A28s6zG3ea1K6fsh7AI02

Follow Society 22 on Instagram: @society_22_

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

Episode 38: CEO Confidence: Why Your Nervous System Is Closing (or Killing) the Sale

Confidence isn’t about having the perfect script or sounding more polished - it’s about what’s happening in your body. In this episode, Jazzy breaks down why so many sales calls, launches, and pitches fall flat before strategy even has a chance to work.

If your nervous system is dysregulated, your delivery will be too. We’re talking about how subconscious identity, thought patterns, and quick regulation tools directly impact how you show up, and how to train CEO-level confidence instead of trying to hype yourself into it.

What we talk about:

• Why your nervous system matters more than your script on sales calls
• How dysregulation shows up as overexplaining, people-pleasing, or shrinking
• The subconscious link between identity, thoughts, and delivery
• 60-second nervous system resets you can use before any call or launch
• Robotic affirmations that flip you into CEO energy fast
• How to override self-doubt without spiraling or overthinking
  
  

Confidence isn’t something you magically “feel.” It’s something you train through repetition, thought control, and regulation.

You don’t need to feel fearless. You need to feel regulated.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

Join Society 22: https://buy.stripe.com/14A28s6zG3ea1K6fsh7AI02

Follow Society 22 on Instagram: @society_22_

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

Episode 37: Building Without Burning Out: You Don’t Need to Suffer to Succeed

New year energy can feel like pressure to grind harder, move faster, and prove yourself immediately, but burnout isn’t ambition, it’s exhaustion in disguise. In this episode of Magnetic & Messy, I break down why sustainable success isn’t about pushing nonstop, but about building in a way your life can actually support.

We dive into what it really takes to grow without running yourself into the ground - from rewiring hustle culture at the subconscious level to creating rhythms in business that protect your energy, confidence, and long-term momentum.

What we talk about

• The real difference between burnout and sustainability
• Why high-achieving women burn out faster - and how to stop the cycle
• The subconscious thoughts that create urgency and overwork
• Simple affirmations that rewire hustle culture
• How to set goals based on capacity, not pressure
• Seasonal pacing: when to push, when to slow down

You don’t need to suffer to succeed. You need systems, thoughts, and habits that actually fit your life, and this episode shows you how to start building exactly that.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

Join Society 22: https://buy.stripe.com/14A28s6zG3ea1K6fsh7AI02

Follow Society 22 on Instagram: @society_22_

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

Episode 36: Be Comfortable Pissing People Off (It Means You’re Doing It Right)

In this episode of Magnetic & Messy, we’re talking about one of the most uncomfortable (but necessary) truths about growth: if you want to build something big, not everyone is going to like you.

Most people stay stuck because they’re terrified of being misunderstood, judged, or disliked. Today, we break down why that fear lives in your subconscious, how it shows up when you start becoming more visible, and why triggering people is often a sign that you’re finally stepping into your power.

In this episode, we cover:

• Why your nervous system associates being liked with safety (and how that keeps you small)
  
  
• The connection between visibility, vulnerability, and self-trust
  
  
• How the Law of Assumption reframes other people’s reactions
  
  
• Why polarity creates magnetism in business and personal brands
  
  
• What it really means when people disagree, unfollow, or talk
  
  
• Practical ways to reprogram the fear of being disliked
  
  
• A self-concept shift that helps you show up unapologetically
  
  

If you’ve ever held back from posting, sharing your opinion, raising your rates, or fully owning who you are because you didn’t want to upset anyone, this episode is your permission slip to stop shrinking.

Reminder: Being disliked doesn’t mean you’re wrong. It means you’re real.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

Join Society 22: https://buy.stripe.com/14A28s6zG3ea1K6fsh7AI02

Follow Society 22 on Instagram: @society_22_

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

In this episode of Magnetic & Messy, we’re flipping the script on competition and talking about the energy that actually scales businesses in 2025: collaboration.

We break down why the “there’s only room for one of us at the top” mindset is outdated, how scarcity conditioning still sneaks into entrepreneurship, and why the women building empires right now aren’t gatekeeping, they’re co-creating.

I share how collaboration transformed my own VA journey: referrals, shared audiences, community support, and the magic that unfolded when I stopped operating like I was in a solo survival mode. From genuine friendships in the online space to building Society 22 with my girls, this episode walks you through how choosing collaboration over competition shifted my business, my confidence, and my subconscious programming.

We’ll cover:

• Why competition is rooted in scarcity, and why it doesn’t work anymore
  
  
• How my business exploded when I stopped isolating and started connecting
  
  
• The emotional + strategic power of a support system
  
  
• How collaboration reinforces abundance and rewires your subconscious
  
  
• Simple steps to build your own collaboration energy today
  
  

If you’re ready to grow with community instead of grinding alone, this episode is your invitation.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

Join Society 22: https://buy.stripe.com/14A28s6zG3ea1K6fsh7AI02

Follow Society 22 on Instagram: @society_22_

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

Episode 34: Visibility is a Skill: How to Reprogram Fear of Being Seen + Build Your Brand

In this episode of Magnetic & Messy, we’re breaking down the psychology and subconscious programming behind fear of being seen, and how to rewire it so showing up becomes natural instead of terrifying.

If you want to build a brand, a business, or any kind of impact, visibility isn’t optional. But what happens when you want success and still find yourself shrinking every time you go to post, pitch, or promote yourself?

In this episode, you’ll learn:

• Why your subconscious treats visibility like a threat: fear of judgment, embarrassment, or “cringe” isn’t your personality, it’s old programming.
• How hiding hurts your growth (and your income): You can’t be the best-kept secret and the go-to expert.
• Thought-work tools to reprogram visibility fears: Affirmations, identity shifting, and the “that’s the old story” override technique.
• Practical action steps to build safety around being seen: Micro-exposure, proof-collecting, consistency, and showing up even when it feels uncomfortable.

If you’ve been waiting to feel “ready,” this episode reminds you: You’re not unqualified, you’re just underexposed.

And your next level starts with one thought: I deserve to be seen.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

Episode 33: From Pivot to Powerhouse - Building a Thriving Agency with Tara McKelvey

In this episode of Magnetic & Messy, I’m joined by Tara McKelvey, CEO of It’s Virtually Tara, LLC, an agency helping women in business scale through virtual assistance, social media facilitation, automation, and community management. Tara’s also a wedding and event content creator based in Dallas, capturing moments that matter while running her growing agency.

We’re diving into what it really takes to pivot, build sustainably, and stay aligned while scaling a business that supports your freedom and creativity.

In this episode, we cover:

• The mindset shifts that turned Tara’s side hustle into a thriving agency
• How to pivot with power instead of fear
• Systems that keep her business and team running smoothly
• The connection between creativity and entrepreneurship
• Why collaboration, authenticity, and trusting your vision are everything

Tara’s story is proof that you can reinvent yourself anytime, and build something incredible while doing it.

Follow & Connect with Tara:

Instagram: @itsvirtuallytara

Website: itsvirtuallytara.com

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)

Episode 32: 3 Subconscious Money Blocks Keeping You Broke (and How to Rewire Them)

In this episode of Magnetic & Messy, we’re getting into the subconscious money patterns that are quietly running your business and keeping you stuck at the same level no matter how much strategy you stack.

You don’t attract what you want, you attract what your subconscious is programmed to expect. And if that programming says “money is inconsistent,” “clients slow down,” or “it’s not safe to have more,” guess what? Your brain will make sure that’s the story you live.

This episode is for the people who are done blaming strategy and ready to face the real root of their income plateau: the identity they’re still operating from.

In this episode, we’re breaking down:

• Scarcity wiring - why your brain confuses survival with safety (and how to retrain it for overflow)
• Self-worth blocks - how undercharging and overdelivering come from identity, not ability
• Visibility fear - the hidden belief that “success isn’t safe” and how to make expansion feel secure
• Reprogramming tools - affirmations, repetition, and proof-collecting to make abundance your new default

You don’t need to work harder - you need to think differently.

Let’s rewire your subconscious to match the version of you who’s already wealthy.

Follow & Connect with Jazzy:

Instagram: @thejazzyva | @jazzyluchini
YouTube: youtube.com/@jazzyMagneticMessy
Website: thejazzyva.com
TikTok: @thejazzyva | @jazzyyluchini
Email: info@thejazzyva.com

🎧 Available wherever you listen to podcasts (Apple, Spotify, Amazon & more!)