In this episode, I’m speaking with François Candelon, Global Director of the Boston Consulting Group’s Henderson Institute about how organizations can adopt generative ai, where to use it and what to expect when they do. AI is everywhere today but it is mainly used to carry out a very narrow set of tasks. Gen AI is different. It is interactive, can be programmed using the human voice and can be used -- without modification -- to create competitive advantage. We are in a moment of creative destruction.

For more information on this topic, check out Fracious’ article How People Can Create—and Destroy—Value with Generative AI

In this episode, I’m speaking with Dan Diasio, EY’s global AI consulting leader, about how to overcome the trust issue that has take over the AI conversation. Until ChatGPT hit the scene in Nov. of 2022, AI wasn’t something most people realized was hard at work sifting through their data, providing voice assistants on their phones, or helping businesspeople make critical decisions that affected their daily lives.  Today all that has changed. And people are afraid.

Today, I’m speaking with Scott Mager, chief marketing officer for Deloitte U.S. about the impact Gen AI is having and will have on marketing. Because it is so useful even its current form, Gen AI is already being widely adopted in marketing department of every size and stripe to create content, iterate ideas, and even create the outlines of strategic marketing campaigns from scratch. The use of this powerful technology is just getting started so tune in to understand where we are and where we about to go.