Inside Eurobike's Strategic Overhaul with New Managing Director Philip Ferger

Impossible d'ajouter des articles

Désolé, nous ne sommes pas en mesure d'ajouter l'article car votre panier est déjà plein.

Veuillez réessayer plus tard

Échec de l’élimination de la liste d'envies.

Veuillez réessayer plus tard

Impossible de suivre le podcast

Impossible de ne plus suivre le podcast

Inside Eurobike's Strategic Overhaul with New Managing Director Philip Ferger

Écouter gratuitement

Voir les détails

À propos de ce contenu audio

In this episode, we sit down with Philip Ferger, the newly appointed Managing Director of Fairnamic — the company behind Eurobike — just four weeks into his role. Philip brings over 20 years of experience at Messe Frankfurt, co-owner of FairNamic, and joins at a critical moment for the cycling industry's most important trade show.

The conversation covers what's actually changing at Eurobike and why: a more budget-accessible format for 2026, a new industry advisory board, and a broader strategic repositioning aimed at 2027. Philip also addresses the hard questions head-on — the B2B vs. B2C debate, whether Eurobike has drifted too far from its cycling roots, and what it takes to keep a trade show relevant when the industry is under pressure.

If you're wondering what's next for Eurobike, this episode is essential listening.

Read the latest 'The Business of Cycling' Blog

Sign up for 'The Business of Cycling' Newsletter

Aucun commentaire pour le moment