Join us on "What is Innovation?" as we explore the true meaning of innovation with Kris Forrest, Co-Founder and CEO of C&D Tools USA. From his background in the intelligence community to leading an American manufacturing company, Kris shares insights on how innovation can be about improving existing ideas rather than just creating new ones.

Discover how his unique journey shapes his vision of innovation.

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Episode Guide:

0:00 - Intro

1:05 - What is Innovation

1:40 - Improvement over Newness

3:39 - Behind C&D Tools

5:11 - Design Choices and Engineering Challenges

8:14 - Supply Chain Innovation

10:!9 - Balancing Cost and Quality and Innovation

13: 43 - Overcoming Industry Skepticism

21:19 - Advice for Innovators

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Kris spent nearly 16 years working for Uncle Sam, four as a young Marine and the rest in various capacities, including the intelligence community and as a Diplomat with the State Department. He has thwarted warlords and worked on critical issues across Africa, Europe, and the Middle East.

Kris is the Co-Founder and CEO of C&D Tools USA, an American manufacturing company, where he leads go-to-market strategy and focuses on developing client and partner relationships.

More about our guest:

• LinkedIn: Kris Forrest
• Company: C&D Tools USA

OUTLAST Consulting offers professional development and strategic advisory services in the areas of innovation and diversity management

#americanmanufacturing #entrepreneurship #supplychain #WIIP