From journalist in Russia to teaching in China to VP of Marketing & Sustainability at SkyTeam, Evgenia Starkova's career is a masterclass of building a career across cultures with intention and authenticity.

This episode covers a variety of topics, from her career path being an exploration instead of climbing a ladder, to recognising and managing emotions in leadership; from adopting a growth mindset in cultural identity to rising above all identities.

What we explore:

• Her journey from Russia to China to the Netherlands
• The leadership philosophy: genuine intent and solid execution
• Building trust in international teams
• Navigating cultural identity across three very different countries
• Finding a path when she doesn’t have a roadmap
• Why she tries to rise above all identities and see people as humans first

Evgenia's approach to leadership is refreshingly human. She leads with listening and empathy, but always delivers results through strategic execution.

If you're navigating international leadership or building a career across cultures, this conversation offers both inspiration and practical frameworks.