TRAINING FOR PROFIT
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The best companies in the world aren't the ones that pay the most. They're the ones that refuse to set their most valuable asset on fire.
In 2024 I ran a project with a desk of elite commodities traders where the only metric that mattered was money. If they made more, we succeeded. If they didn't, we failed. We spent zero dollars on gadgets — no recovery beds, no biohacking toys — and their sick days dropped by half. The savings from that alone paid for the entire engagement before a single trader made an additional dollar.
This episode breaks down what we actually changed, why almost every company spends more on health every year and gets a sicker, less productive workforce in return, and the difference between buying health and what most companies actually buy: the late-stage bill for the health they ignored.
We get into the real cost of burnout, why your sick-day count is the cheapest thing an unhealthy employee does to you, why most wellness programs fail, and the research linking purpose and being cared for to lower mortality and longer retention.
Read the full written breakdown — the testing, the biology, and the leverage that drove it: https://www.weareollin.com/articles/training-for-profit
Train with intent.
00:00 The claim: care beats pay
00:21 The trader project and the $0 result
00:48 Why pay stops holding people
01:16 The data nobody wants to hear
01:56 Purpose is a clinical variable
02:50 What being invested in actually moves
03:10 Who these traders really are
04:18 The results
05:04 What companies spend on health
05:32 A disease budget, not a health budget
06:20 The cost you can't see: presenteeism
07:26 Why wellness programs fail
10:31 Why money isn't enough
11:06 The real asset was never the salary
11:53 Where to get the full breakdown