80% of business owners think they deliver great customer service. Only 8% of their customers agree. That gap? It's costing businesses more than they know. In this episode of Made for Moore, Holly J. Moore sits down with Michael Barnett, author of "Customer Relationship Imprinting," and Moore Family Law Group's own Client Engagement Specialist, to break down exactly what separates businesses that create fiercely loyal clients from everyone else.

What Michael covers:

— Why great marketing falls apart at the customer service level

— Why 91% of unhappy clients leave without ever saying a word, and what to do about it

— The concept of "relational Velcro" and why meaningful interactions matter more than big gestures

— The 6 practices behind Michael's Imprinting® methodology, used with clients from Harley-Davidson to Loma Linda University Medical Center

— Why your customers already know your brand and your service are inseparable

— How trust is built in drops and lost in buckets

— The "law of the small"

— How to develop a customer-centric team by giving them a purpose beyond the paycheck

— Why the more digital we get, the more personal we need to be

— What Erin Brockovich can teach a law firm about client relationships

Connect with Michael at michael@moorefamilylawgroup.com

Get Michael's book at https://www.barnesandnoble.com/w/customer-relationship-imprinting-michael-barnett/1141220357

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Made For Moore with Holly J. Moore is a production of Moore Family Law Group, an accomplished legal team with a proven track record of protecting their client’s financial assets and best interests.

Contact us at https://www.moorefamilylawgroup.com

Connect with Holly at https://www.instagram.com/hollyjmoore

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Produced by Aron Bender https://www.linkedin.com/in/aron-bender