🎯 KEY TAKEAWAYS

✅ "Freaks and Suits": Creative people need protection from business interference

✅ PIE Method: Positive Interactive Energy transforms teams and innovation

✅ Innovation happens through unplanned human conversations

✅ Marketing looks in the rearview mirror—creativity looks forward

✅ Your face is your first communication tool (look in the mirror!)

✅ He-Man generated $4 billion+ because marketing didn't kill it early

✅ Happiness = Gratitude + Positive Attitude + Achievement

💬 POWERFUL QUOTES

"Every problem is an opportunity." - Derek Gable

"The suits have to understand the freaks, and the freaks are children." - Derek

"If you let marketing run a company, it's like looking in the rearview mirror. You know where you've been but you don't know where you're going." - Derek

"It doesn't matter what you want to say, it matters what they want to hear." - Derek

"Work is if there's something else you'd rather be doing. I've never worked." - Derek

"Ruth and Elliot were inspirational leaders—you just loved being there. I couldn't wait to get up in the morning." - Derek

📚 ABOUT DEREK GABLE

Derek Gable is CEO of West Coast Innovations and a toy industry legend. Hired at age 26 from England (where he was "Willy Wonka" inventing chocolate machines at Cadbury's), Derek spent formative years at Mattel working directly with founders Ruth and Elliot Handler. He co-created He-Man and Masters of the Universe (which generated $4 billion in sales), invented the first mechanical real estate lockbox, and has brought 100+ products to market. For 12 years, he ran the Young Entrepreneurs Academy teaching kids 12-20 to build their own companies. He helps young entrepreneurs understand how to innovate using his PIE Method.

📧 CONNECT WITH DEREK GABLE

Email: Connect with Dr. Diane Dye on LinkedIn - https://www.linkedin.com/in/drdianedye

🚀 RESOURCES

📲 CEO Innovation Cohort Application: prc-training-center.peopleriskconsulting.com/masterclass

🏢 Work with Dr. Diane Dye: peopleriskconsulting.com

✔️ WHO THIS IS FOR

Founders protecting innovation teams | CEOs balancing creativity with business | Product leaders fighting bureaucracy | Entrepreneurs learning to innovate | Anyone building something new | Leaders who value human connection over process

EXERCISE FROM THIS EPISODE:

Map your organization: Who are your FREAKS (creative people)? Who are your SUITS (business people)? Who are your HYBRIDS? Are your suits interfering with your freaks' creativity? Are people having real conversations or just emails and meetings?

#Innovation #MattelHistory #Freaks AndSuits #PIEMethod #ProductDevelopment #CreativeLeadership #HeMan #ToyIndustry #Entrepreneurship #DerekGable #DrDianeDye #BraveBusiness #StartupCulture #BusinessStrategy #RuthHandler #ElliotHandler

Music: "The Mountain" by Three Days Grace

Attend the Brave Business Mastercast in the live studio audience by registering to attend via the pop up at www.peopleriskconsulting.com

Attend the next live Brave Business Mastercast: https://bit.ly/bravebusinesspodcast

Apply for the CEO Innovation Cohort: https://prc-training-center.peopleriskconsulting.com/ceo-cohort-application

Get the Critical Opportunity Workbook on Amazon: https://a.co/d/2PNO5z9

Visit People Risk Consulting: https://peopleriskconsulting.com/

Connect with Dr. Diane Dye on LinkedIn: https://www.linkedin.com/in/drdianedye

LinkedIn:Connect directly with Shannon Hernandez here → https://www.linkedin.com/in/mshannonhernandez
(She specifically invites people to send a human intro message when connecting.)

Website: Joyful Business Revolution → https://joyfulbusinessrevolution.com

Podcast: Grow Your Business for Good
https://podcasts.apple.com/us/podcast/grow-your-business-for-good/id1624020730

Attend the Brave Business Mastercast in the live studio audience by registering to attend via the pop up at www.peopleriskconsulting.com