In this episode of the Hard Copy Media Podcast, Colton sits down with returning guest J.T. Healy to break down what it really takes to shoot high-level corporate and fitness events—whether you’re a solo shooter or running a full production team.

From pre-production planning and shot lists to gear choices, audio capture, and on-site leadership, this conversation dives deep into the practical realities of event coverage. Colton and J.T. compare corporate events versus fitness competitions, explain why pre-production is everything, and share hard-earned lessons on how to avoid overshooting, protect your team, and deliver better results for clients.

Topics covered include:

• How to approach event coverage as a solo shooter vs. a team
• Building effective shot lists and runs of show
• Essential gear for corporate and fitness events
• Why audio quality matters more than you think
• How to communicate with clients, AV teams, and crews
• Leadership on set and shielding your team from chaos
• Repurposing event footage for additional deliverables
• Common mistakes that ruin event videos (lighting included)

Whether you’re a filmmaker, photographer, video business owner, or a marketer planning an event, this episode is packed with real-world insight you can apply immediately.

Subscribe to the Hard Copy Media Podcast on YouTube, Spotify, Apple Podcasts, or wherever you listen to podcasts for more honest conversations about creativity, production, and building a sustainable media business.

#EventProduction #VideoBusiness #HardCopyMedia

00:00 – Welcome Back & Introducing J.T. Healy

01:15 – Recording in J.T.’s Studio Space

02:10 – Why Event Coverage Matters for Creatives

03:00 – Corporate Events as a Solo Shooter

04:40 – Pre-Production: Defining Deliverables

06:30 – Building Shot Lists From the Agenda

08:20 – Establishing Shots vs Detail Shots

10:00 – Avoiding Boring Edits With Shot Variety

11:45 – Overshooting vs Shooting Intentionally

13:30 – Communication With Clients & AV Teams

15:10 – When Things Go Wrong at Live Events

16:25 – Essential Gear for Corporate Events

18:45 – Why Audio Can Make or Break an Event Video

21:15 – Repurposing Event Audio & Footage

22:50 – Corporate vs Fitness Events Explained

24:30 – Shooting Fitness Events Like Weddings

26:40 – Speed, Efficiency & On-Site Editing

28:30 – Working With Athletes, Brands & Competitions

30:20 – Managing a Team on Fitness Events

32:10 – Leadership, Respect & Clear Direction

33:30 – Shielding Your Team From the Chaos

34:45 – Gear Setup for Fitness Events

37:10 – Why ND Filters Are Non-Negotiable Outdoors

39:00 – Handheld Shooting & Camera Movement

41:10 – Repurposing Footage for Future Sales

42:30 – Hot Take: Lighting Can Ruin Corporate Events

44:20 – Hot Take: Stop Shooting So Much Food

47:00 – What Creatives Should Watch, Read & Listen To

48:45 – Where to Find J.T. Healy

49:40 – Final Thoughts & Subscribe