Building a Brand Story That Grows With You
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Building a Brand Story That Grows With You
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Your brand story isn't meant to stay the same forever, it's meant to evolve as you do.
This episode tackles the tension of outgrowing your original message. You built your brand story at the beginning when you knew the least, and now it feels tight or quietly wrong. Growth doesn't mean scrapping everything and starting again. A brand story that grows with you is modular, with a core that stays steady while layers evolve. Real consistency isn't freezing yourself in time, it's staying aligned with where you are now. The strongest brands evolve openly and let their audience see what's shifted.
Ask yourself whether your current message reflects who you are now or an earlier version of you.
Keywords: evolution, growth, branding, storytelling, change, consistency
This episode is sponsored by Helen Tudor and EXPERT....
EXPERT is a programme for established business owners who are ready to stop second-guessing and start being known for what they do. It focuses on expert identity, visibility and authority, without the pressure to be online all the time.
You can find Helen and EXPERT at helentudor.online
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