What separates a good UX designer from a truly impactful one? It’s not just your wireframes or research methods. It’s your ability to understand people on a deeper, cultural level.

In this episode of Elevate Your UX Career, host Brittany Cates sits down with Gladys Rosa Mendoza, a senior experience researcher and strategist whose career has spanned powerhouse brands like Meta and Inner World. Gladys shares her inspiring journey from visual designer to UX research leader, revealing how empathy, storytelling, and cultural awareness have shaped her approach to human-centered design.

You’ll learn:
✅ How to build cultural awareness into your UX research and design process
✅ Why trust and psychological safety are essential for team success
✅ How to create immersive research presentations that drive action
✅ The evolving role of UX research in the age of AI
✅ What mid-level UX professionals can do right now to grow their influence and impact

If you’re ready to become a more thoughtful, culturally aware, and strategic UX professional, this episode will show you how to elevate both your craft and your leadership.

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