When it comes to emailing your list, does any of this sound familiar?

"I don’t wanna be sleazy, spammy, or annoying”

“I’m not good at copywriting and I don’t have the energy to write super long emails”

“I can create content but when it comes to email, I get major writer’s block”

“I don’t have time to consistently send out emails every day”

“My list is tiny, so what’s the point?”

I get it, and I got you. Email marketing is magic for your business–and if you wanna learn how to use email to sell your offers, make your marketing more sustainable (and less of a grind), then Hella Delicious Emails is the podcast for you!

I’ll be diving into how to sell your offers in email (without sounding like a bug a boo), effective yet easeful email strategies (even if you have a tiny email list), and how to attract YOUR people who want to work with you onto your email list (without spending a dolla on ads).

I’m Allison Carpio, author, marketing consultant, and copywriter. I’ve helped marketers and business owners of all flavors from service providers and coaches all the way to B2B software businesses sell their offers with email. If you’re hungry for more growth and sustainability in your marketing, come into my kitchen and let’s cook up some Hella Delicious Emails!

Think about going out to dinner. The server clears your plates, then presents the dessert menu, even if you didn’t ask for it. Maybe you were thinking of dessert. Maybe you weren’t thinking about dessert, but seeing the menu gave you some ideas. Maybe you weren’t interested. 

Emails are like that. You are the server, presenting the menu and tempting your guests. They might be interested, or not, but how will they know what you’re offering without a menu?

Email marketing is a classic, solid strategy that’s sustainable, much more so than cranking out hundreds of reels. It builds relationships with your audience on a deeper level. When someone joins your email list, it’s like they're joining you for a private one-on-one dinner.

Are you ready to cook up some spicy, tangy, yummy emails that sell? Head over to https://helladeliciousemails.com/.

Say hi on IG @allisoncarpio! I’d love to hear from you!

Music credit: Beatitude by Mountaineer

A Podcast Launch Bestie production

Next time you get stuck in the social media hamster wheel, ask yourself if the vanity metrics like comments and likes are actually translating to sales. What does your sales funnel point to? 

Social media is fun, but more engagement doesn’t necessarily mean more sales. The algorithm is always changing and you can’t really measure the right metrics. With email, you can tell which ones actually get more sales, and it’s far less likely to get lost in the algorithm than a social post is.

People are more likely to buy from your emails. They have given you permission to email them and when someone reads an email, they’re not just scrolling by hitting like. They are giving your email their full attention.

Most importantly, you own your email list. If socials go down again, or your page gets shut down for some reason, the platform owns your followers. Your email list is always your email list.

But, why don’t people use their email lists then? Listen in as I talk through those blocks. 

Are you ready to cook up some spicy, tangy, yummy emails that sell? Head over to https://helladeliciousemails.com/.

Say hi on IG @allisoncarpio! I’d love to hear from you!

Music credit: Beatitude by Mountaineer

A Podcast Launch Bestie production