From Bean to Billionaire: Building a Chocolate Brand in India
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From Bean to Billionaire: Building a Chocolate Brand in India
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The provided text originates from a podcast episode titled "From Bean to Billionaire: How We Became a Chocolate Brand in India (Without Losing Our Sweetness)," hosted by Coshoom. This episode, "How We Became a Chocolate Brand in India... And Survived!", explores the challenges and strategies involved in establishing a chocolate brand within the Indian market. The host outlines key steps from initial obsession with Swiss chocolate to the practicalities of market research, logistics, and marketing. Furthermore, the podcast highlights the importance of brand building over price competition and offers advice for aspiring entrepreneurs in the chocolate industry, emphasising the emotional connection consumers have with chocolate.
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