In this game-changing episode of "Founders Only," we dive deep with Todd Busler, co-founder and CEO of Champify, who's cracking the code on what it really takes to build a scalable B2B sales machine from the ground up.

From joining Heap as employee #6 (the first go-to-market hire among five engineers crammed in a studio apartment) to scaling it to $40M ARR, Todd witnessed firsthand how the sales game completely transformed. Now he's using those battle-tested insights to build Champify while scratching his own itch—solving the pipeline problem that's keeping every sales leader up at night. We explore his transition from VP of Sales to founder, the harsh lessons of building an MVP that actually matters, and why finding product-market fit is more art than science.

But here's where it gets really interesting: Todd breaks down why the old "hire 23-year-olds and blast emails" approach is dead, how AI is accelerating the noise problem (not solving it), and his contrarian take on why relationships and warm outreach will separate the winners from the wannabes. Plus, he shares the tactical playbook that's driving 30-40% of Champify's pipeline through their own product.

If you're wrestling with early-stage sales challenges, this episode will fundamentally change how you think about going to market.

Ever wonder what separates successful startup founders from those who burn out before reaching product-market fit? This episode delivers raw, unfiltered insights from Glenn Gow, the success coach who's helped countless tech entrepreneurs navigate the brutal reality of building scalable businesses. We're diving deep into the founder mindset that actually works when the runway gets short and the pressure mounts.

Glenn doesn't sugarcoat the journey from MVP to meaningful revenue. Instead, he breaks down the psychological frameworks that determine whether founders push through the inevitable valleys or give up when competitors start circling. You'll discover why most founders fail not because of their product, but because of how they think about failure, pivot decisions, and the relentless grind of customer discovery. This isn't theory - it's battle-tested wisdom from someone who's seen founders scale from zero to eight figures and others crash despite having superior technology.

In this actionable episode of "Founders Only," we dive deep with Bethany Stachenfeld, co-founder and CEO of Sendspark, as she unveils the strategic journey from identifying a pain point to building a powerful video messaging platform that's transforming B2B communication. "Building a demo-led SEO demand gen machine" follows Bethany's evolution from working at startups to pioneering her own venture that enables personalized video at scale.

Discover how Bethany and her co-founder transformed their firsthand struggle with video personalization into a thriving business opportunity. You'll learn about their early MVP experiments, the pivotal decision to focus on scalable personalization, and how they've maintained strong unit economics while growing. Bethany shares her refreshingly practical approach to customer acquisition, including why they launched "too early" to gather critical user feedback that shaped their product roadmap.

This episode is a masterclass in startup growth tactics with limited resources. From leveraging YouTube SEO instead of traditional content marketing to building strategic partnerships that amplify reach, Bethany delivers candid insights on what's actually working right now. She also reveals the surprising way childhood karate lessons influenced her entrepreneurial mindset and how she maintains team motivation through intentional celebration of wins. If you're struggling to break through the noise with your SaaS product or looking to scale personalized outreach without losing authenticity, this conversation is your blueprint.