If your marketing isn’t catching the right clients, it might be because you’re casting too wide a net.

In this episode, Jennie shares how to identify your ideal client, choose the proper marketing channels, create content that converts, and build relationships that keep your pipeline full.

Listen in to learn how to market smarter and attract clients who are a perfect fit for your business.

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Service businesses cannot afford to ignore AI any longer. In this week’s episode, I share why now is the time to start, how to do it safely, and how my team supports you so you keep your voice, your authenticity, and your trust with clients intact.

👉 Inside this episode

• The shift happening in marketing

  
  

• What happens if you wait

  
  

• Where to start with confidence

  
  

• The role our team plays in guiding you

  
  

⌚ Timestamps
00:00 Welcome
01:45 Why AI matters now
04:30 What you risk by waiting
07:30 How to get started
11:00 Our support
14:30 Next steps
17:00 Wrap up

👋 Hi, I am Jennie Lyon, a digital marketing expert and the founder of Jennie Lyon Digital Marketing. I help small business owners grow with simple, sustainable marketing strategies that actually convert.

🌐 Website: jennielyon.com
📸 Instagram: @jennielyonmarketing
🔗 LinkedIn: linkedin.com/in/jennielyon
🎙️ Podcast: Digital Marketing Made Simple
✅ Subscribe for more down-to-earth marketing tips

🔗 Resources Mentioned:
📌 AI Marketing Readiness Checklist → Jennielyon.com/ai
📞 Free Strategy Call → https://jennielyon.com/chatwithjennie

Overwhelmed by AI? You are not alone. From endless tools to shiny promises, it can feel impossible to know where to start.

In this video, I will walk you through a simple, human-centered roadmap to using AI in your small business marketing. Learn how to stay true to your voice, train your tools, and protect client data without stress.

✨ You will learn
✔️ What AI can help you with today
✔️ How to pick your first simple project
✔️ How to train AI to match your voice
✔️ Privacy and data tips to protect trust
✔️ Pro tools that make it easier

👉 Ready to build a thoughtful AI-powered plan? Download my checklist or book a strategy call here → https://jennielyon.com/chatwithjennie

⌚ Time Stamps

0:00 The Beginner’s Guide to Using AI in Small Business Marketing
1:15 1 - Understand What AI Can Really Do
2:20 Pro Tip - Make A List Of The Tasks That Eat Up Most Of Your Day
2:35 2 - Start With One Simple Project
3:38 Pro Tip - Set Aside One Hour A Week To Experiment
3:52 3 - Train AI To Sound Like You
4:50 Pro Tip - Create A Swipe File Of Your Best Work
5:00 4 - Keep Human Checkpoints
6:21 5 - Respect Data and Protect Privacy
7:15 Pro Tip - Set Reminders To Review Privacy Practices
7:25 6 - Bring Your Team Into The Process
8:42 Pro Tip - Let Your Team Nominate Tasks To Automate
9:08 7 - Stay Flexible And Curious

👋 Hi, I am Jennie Lyon, a digital marketing expert and the founder of Jennie Lyon Digital Marketing. I help small business owners grow with simple, sustainable marketing strategies that actually convert.

🌐 Website: jennielyon.com
📸 Instagram: @jennielyonmarketing
🔗 LinkedIn: linkedin.com/in/jennielyon
🎙️ Podcast: Digital Marketing Made Simple
✅ Subscribe for more down-to-earth marketing tips

🔗 Resources Mentioned:
📌 AI Marketing Readiness Checklist → Jennielyon.com/ai
📞 Free Strategy Call → https://jennielyon.com/chatwithjennie