Today’s episode is a real conversation about the identity and action shift required to move from solopreneur to CEO.

I’m sharing what I’ve been living in real time inside the Spiritual Business Incubator, the leadership decisions, the discomfort, the clarity, and the responsibility that comes with stewarding something bigger than yourself.

If you’ve ever said you want to build a company, a legacy, or a business that works without you… this episode is for you.

This isn’t about doing more. It’s about becoming the leader your business needs next.

In This Episode:

• The difference between calling yourself a CEO and actually embodying one
• Why the solopreneur-to-CEO shift always begins with identity, not strategy
• The hidden ways conditioning keeps you stuck doing everything yourself
• What a CEO’s real role is, and why it’s not delivery, marketing, or hustling
• How and why businesses outgrow their original structures
• What it means to lead from mission instead of comfort

The CEO Shift Workshop

If this episode resonates, you’re invited to join us for The CEO Shift, a free 3-day interactive workshop happening February 3–5.

This experience will help you:

• Step out of solopreneur mode
• Understand what stage your business is actually in
• Learn how to think, plan, and lead like a CEO

Sign up here:
https://www.spiritualbusinessincubator.com/the-ceo-shift

Resources:

Sign up for “The CEO Shift” FREE webinar!

https://www.spiritualbusinessincubator.com/the-ceo-shift

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode158

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

Welcome to 2026, my friends. And before we talk goals… plans… launches… any of it, I want to start with one question that changes everything:

Why are you in business?

… the answer to that question is what will carry you through the hard days, guide your decisions, and become the foundation for the kind of growth that actually feels good.

In this first episode of the year, I’m sharing my 2026 intentions, what I’m building inside the Spiritual Business Incubator, and the strategic path I’m using to make it real, not in a “perfect plan” way, but in a this-is-what-it-actually-looks-like when you’re building a legacy kind of way.

We’re talking about what it means to thrive as an entrepreneur… not just make money. Not just hit milestones. But build a business that supports your life, your nervous system, your family, your health, your joy, and still creates real impact.

If you’re ready to move out of the “I have to do everything myself” era, and into the CEO identity, the version of you who leads with vision, structure, and alignment, this episode is for you.

In This Episode:

• The question I’m using to anchor my entire year (and why it changes everything)
• What “thriving” actually means as an entrepreneur, beyond hustle and revenue
• The stages of business growth, and how to know what stage you’re in
• How Human Design supports clarity, confidence, and aligned leadership
• What I’m building in 2026 and how the Incubator is evolving into a multi-stage “school” for business

Resources:

Sign up for “The CEO Shift” FREE webinar!

https://www.spiritualbusinessincubator.com/the-ceo-shift

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode158

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

In this final episode of 2025, I’m sharing the good, the hard, and the honest reality of what it actually takes to create a year of massive expansion, in business, identity, leadership, and life. This year changed everything for me: my business model, my visibility, my nervous system, my capacity to hold responsibility… and even where my family calls home.

None of it happened by accident.
It happened with intention, planning, and a willingness to walk through the uncomfortable middle.

If you’re someone who feels called to build something meaningful, impactful, and lasting, and you know deep down that your next level will require more of you, this episode is for you.

In this episode:

• Why massive growth never happens by accident, it happens by design
• The truth about expansion: what feels “bad” is often initiation
• How leadership stretches you emotionally, energetically, and structurally
• What it really means to move from solopreneur to CEO
• Why the uncomfortable middle is not failure, it’s transformation
• A powerful reframe for growth, visibility, and responsibility
  
  

This episode is both a reflection and an invitation, to look at what you created in 2025, and to consciously choose what you’re building next.

Resources:

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode154

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

What happens when you stop trying to “do it all” like a solopreneur… and start making decisions like the CEO you’re becoming?

In today’s episode, I’m joined by my friend Amanda Riffee, a 3/6 Projector whose business is truly skyrocketing, for a real, honest conversation about identity, growth, and what it actually looks like to build a team in alignment. Amanda shares her journey from 18 years in corporate to creating a coaching business that went from “$30 practice clients” to six figures, and we break down the mindset + leadership shifts that made that possible. If you’ve been feeling the pull toward your next level, this episode will meet you right where you are, and expand what you believe is possible.

In this episode:

• Why stepping into your CEO identity has to come before the strategy
• Amanda’s real numbers + timeline (and why it normalizes the growth curve)
• The moment “one-on-one only” stops being sustainable, and what to do instead
• How Projectors and Generators lead differently (and why your business needs both energies)
• What to look for when hiring support so you’re not the bottleneck
• A powerful reminder: your past experience isn’t “separate” it’s part of your zone of genius
  
  

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode156

Resources:

Connect with Amanda Riffee:

Instagram:https://www.instagram.com/amandariffee_coaching/

Freebie: https://acr-professional-coaching.kit.com/1342e1ff2b

Get a copy of my NEW book!

https://www.amazon.com/dp/1966346050/

Sign up for the next round of Spiritual Business Incubator Mastermind

https://www.spiritualbusinessincubator.com/Incubator-Mastermind

Take the “Aligned Biz Quiz”
https://www.spiritualbusinessincubator.com/hd-quiz

Learn more about your Human Design with the 64 Gates Library

https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:

https://www.spiritualbusinessincubator.com/business, report

Schedule a Human Design for Business Reading:

https://www.spiritualbusinessincubator.com/hdreading

Interactive Human Design Chart:

https://www.spiritualbusinessincubator.com/hdchart

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:

https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

In this powerful episode, I’m joined by 3/5 Manifesting Generator Irene McKenna, the new Director of Alignment & Program Integration inside the Spiritual Business Incubator. Irene’s genius is helping entrepreneurs understand the subconscious patterns, growth edges, and energetic blocks hidden inside their Human Design… and how to move through them with compassion instead of force.

If you’ve ever wondered why you know your design but still get stuck in the same loops, this conversation is going to land deeply.

In this episode:

• What Human Design shadows really are
• How your growth edges are coded into your chart on purpose
• Why triggers are powerful invitations, not setbacks
• The missing energetic work most entrepreneurs skip
• Practical ways to shift from shadow → gift with more clarity and ease

This one is grounding, paradigm-shifting, and full of the kind of insight that helps you finally get out of your own way.

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode155

Resources:

Get a copy of my NEW book!

https://www.amazon.com/dp/1966346050/

Sign up for the next round of Spiritual Business Incubator Mastermind

https://www.spiritualbusinessincubator.com/Incubator-Mastermind

Take the “Aligned Biz Quiz”
https://www.spiritualbusinessincubator.com/hd-quiz

Learn more about your Human Design with the 64 Gates Library

https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:

https://www.spiritualbusinessincubator.com/business, report

Schedule a Human Design for Business Reading:

https://www.spiritualbusinessincubator.com/hdreading

Interactive Human Design Chart:

https://www.spiritualbusinessincubator.com/hdchart

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:

https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

When your business starts actually working… do you have the structure to hold it?

In this episode, I’m sharing how I’m restructuring the Spiritual Business Incubator as it grows fast, and what it really takes to build a business that’s impactful, sustainable, and not glued to you doing everything forever. We’re talking mission, roles, team, offers, and the uncomfortable-but-essential process of deleting, delegating, and devoting your time and energy where they truly matter.

This is your invitation to stop building a business that depends on you burning out… and start building one that can grow, support you, and outlast you.

In this episode:

• How to structure your business for long-term impact and sustainability
  
  
• Why your mission should always come before your offers and org chart
  
  
• The difference between your role as coach/healer and CEO
  
  
• The 3 D’s: Delete, Delegate, Devote — and how to apply them
  
  
• What it really looks like to build a “business school of the future” model
  
  
• Why you can’t scale on passion alone (you need structure, too)

Resources:

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode154

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

This week’s conversation is one that radiates pure frequency. I’m joined by the incredible Stefanie Dingbaum, a 3/5 Projector, therapist, manifestation coach, and one of those rare people whose energy speaks before she does. The moment I felt her presence inside our mastermind, I knew I wanted her inside this space, and this episode proves exactly why.

Stefanie brings a blend of deep professional expertise, lived experience, and intuitive power that makes manifestation feel both mystical and deeply practical. Her journey — through fertility, mindset work, entrepreneurship, and learning to trust her projector strategy — offers a roadmap for anyone craving more abundance, clarity, and alignment in their life or business.

In this episode:

• How Stefanie’s fertility journey unexpectedly became the catalyst for her abundance mindset
• The difference between “a lot of something” and having plenty — and why that distinction changes everything
• Her simple, daily manifestation practice that retrains your subconscious to look for abundance
• What it really feels like to embody unwavering faith (and why your nervous system fights it at first)
• How projectors can market in a way that feels aligned, magnetic, and pressure-free
• Why releasing the “how” is the most powerful part of calling in your next level
• How to use visualization at night to activate manifestation faster and more naturally
• The truth about co-creating with the universe (and why you don’t have to do it all alone)

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode153

Resources:

Connect with Stefanie Dingbaum:

Instagram: https://www.instagram.com/stefanie.dingbaum

Podcast: https://podcasts.apple.com/us/podcast/next-level-you-podcast/id1736390139

Youtube:https://www.youtube.com/@nextlevelyou-podcast

Get a copy of my NEW book!

https://www.amazon.com/dp/1966346050/

Sign up for the next round of Spiritual Business Incubator Mastermind

https://www.spiritualbusinessincubator.com/Incubator-Mastermind

Take the “Aligned Biz Quiz”
https://www.spiritualbusinessincubator.com/hd-quiz

Learn more about your Human Design with the 64 Gates Library

https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:

https://www.spiritualbusinessincubator.com/business, report

Schedule a Human Design for Business Reading:

https://www.spiritualbusinessincubator.com/hdreading

Interactive Human Design Chart:

https://www.spiritualbusinessincubator.com/hdchart

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:

https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)

This week, I’m inviting you into the real, behind-the-scenes energy of expansion, the kind of expansion that feels equal parts exhilarating and surreal. As we step into Thanksgiving week, I’ve been reflecting on the wild, beautiful, stretching, deeply aligned year that has unfolded… and how gratitude, grounding, and growth all weave together to make our next chapter possible.

2025 changed my entire life, personally, relationally, and in my business. We moved across Colorado, my marriage evolved, I evolved, the incubator came alive, the book was born, and the vision I held for so long finally started showing up in the physical world. And I’ll be honest: even when everything you’ve been working toward starts happening, your nervous system still whispers… “is this real?”

This episode is the reminder that yes, it’s real. And also yes, you still get to ground into it, celebrate it, and consciously choose what’s next.

In This Episode:

• How to anchor into gratitude when your life and business are moving faster than ever
• Why the moment your vision becomes real can feel disorienting, and how to stabilize your energy
• How I’m using strategic planning (and astrology!) to ground the next evolution of the incubator
• The three G’s of aligned expansion: Gratitude, Grounding & Growth
• The business stages I walk clients through, foundations, consistency, evolution, and scaling, and how to identify your own
• A behind-the-scenes look at the future of the Spiritual Business Incubator (it’s getting VERY magical)

Resources:

Purchase my book here!

https://www.amazon.com/dp/1966346050/

View the full show notes for this episode here: https://www.spiritualbusinessincubator.com/blog/episode152

Learn more about the Spiritual Business Incubator Mastermind:
https://www.spiritualbusinessincubator.com/incubator-mastermind

Get the Aligned Biz Quiz here!
https://www.spiritualbusinessincubator.com/hd-quiz

Ready to design your business around your Human Design?
Book a 1:1 Human Design for Business Reading:
www.spiritualbusinessincubator.com/hdreading

Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary

Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report

Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart

LinkedIn:
https://www.linkedin.com/in/iamannanichols

Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)

Design Your Aligned Business PDF Guide:
https://iamannanichols.ck.page/aligned_biz_guide

Connect with Anna Nichols:
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols/)