Couverture de CX Club Podcast with Ian Williams

CX Club Podcast with Ian Williams

CX Club Podcast with Ian Williams

De : CX of M Radio
Écouter gratuitement

3 mois pour 0,99 €/mois

Après 3 mois, 9.95 €/mois. Offre soumise à conditions.

À propos de ce contenu audio

 The CX Club podcast looks at the good, the bad and the ugly of the CX world... This is what you can expect over the first 30 shows: Shows 2 - 12: CX Principles - establishing the appropriate mindset for CX & CEM Shows 13 - 20: CX as a Business Discipline - a step by step look at Customer Experience as a data-driven, customer-led business transformation exercise Shows 21 - 30: Customer Experience Determinants: Things that are not directly involved in CX, but have a major impact on the successful delivery of CX transformation© 2025 CX of M Radio Economie Management Management et direction
Les membres Amazon Prime bénéficient automatiquement de 2 livres audio offerts chez Audible.

Vous êtes membre Amazon Prime ?

Bénéficiez automatiquement de 2 livres audio offerts.
Bonne écoute !
    Épisodes
    • Episode #12 - Customer Experience Principle #11 - If you can't tie CX back to customers, it's a paper exercise

      Episode #12 - Customer Experience Principle #11 - If you can't tie CX back to customers, it's a paper exercise
      Jan 13 2021

      Creating a segmented persona driven Customer Experience strategy is all well and good, but without the ability to tie it back to individual customers through data - so that you know which customer should be treated with which treatment strategy - then the whole thing is a paper exercise.
      Afficher plus Afficher moins
      12 min
    • Episode #11 - Customer Experience Principle #10 - Customer Journey Mapping - the map is not really the point

      Episode #11 - Customer Experience Principle #10 - Customer Journey Mapping - the map is not really the point
      Jan 5 2021

      Some organisations develop journey maps, pop them on the wall and then leave it at that. But the map isn't really the point of Customer Journey Mapping, it's just a byprroduct. So, what is the point?
      Afficher plus Afficher moins
      9 min
    • Episode #10 - Customer Experience Principle #9 - Customer Experience doesn't belong anywhere within your business

      Episode #10 - Customer Experience Principle #9 - Customer Experience doesn't belong anywhere within your business
      Dec 30 2020

      Different parts of the business can often lay claim to the 'ownership' of the relationship with the customer, but which part of the business should own Customer Experience Management?
      Afficher plus Afficher moins
      6 min
    Aucun commentaire pour le moment