Épisodes

  • Ep: 55: A Story about Becoming a Successful Entrepreneur - and Being Your Own Boss
    Dec 22 2025
    Cary Broussard, host of Cinderella CEO On Air, interviews Andrew Mathewes about pivoting from his roles as corporate/large enterprise team member to entrepreneur.

    Leaving his role as Director of Development for the National Civil Rights Museum, going out on his own and starting not one businesses - but two - 1) A consulting business for non-profits 2) An interactive campus (restaurant, playground, event venue) called Stomping Grounds , catering to children and their parents. Children can play safely while adults relax, gather, and socialize.

    Cary speaks with Andrew about living the entrepreneur life, details about his successful fifteen-year career and how he concepted the idea to build a campus for kids in his community called Stomping Grounds.

    Father of two little boys, Andrew refers to himself as Chief Dad Officer of Stomping Grounds, his new venture. He also talks about disrupting one's career and finding a way to adapt and pivot and grow and improve, leveraging technology, people and community. His view on technology is to make sure technology is serving people. Over the last decade, having seen the impacts, sometimes negative, that technology can have, he reflects on how we make sure that technology is for good and for people and to improve their lives to make them more efficient and better and have better outcomes.

    In planning this interview, Andrew said he wants people to go out there and try a tool that they haven't tried yet. He recommends getting comfortable with being uncomfortable...and Just see what happens and test and learn, um. And I think a lot of good can come from that, and I think people will be glad that they push themselves where they were previously uncomfortable.

    Andrew's background:
    Andrew began his career at Epic Medical Records in Madison, Wisconsin. In the public sector, he served as a legislative aide to the Memphis City Council where he currently lives (and his hometown). He went on to work for the nonprofits, Alsac Saint Jude and the National Civil Rights Museum in Memphis.

    Cary Broussard LinkedIn

    Andrew Mathewes on LinkedIn
    Stomping Grounds website


    https://choose901.com/first-look-stomping-grounds-is-bringing-a-new-kind-of-family-fun-to-midtown-memphis/Bringing a new kind of family fun to Memphis, Tennessee
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    35 min
  • Ep.54: The voices of struggle and strength from our neighbors on the streets
    Dec 12 2025
    Cary Broussard interviews creative writer Poppy Sundeen - also known as "Poppywriter."

    Cary talks with Poppy about her work with developing new writers. Poppy helps writers find their voice on the written page/computer keyboard. Poppy’s new book THY NEIGHBOR is based on her work as co-founder of the Writers’ Workshop at The Stewpot (https://www.thestewpot.org), serving the street community in downtown Dallas. THY NEIGHBOR is a stunning collection of original writings and artwork by the talented artists and writers of The Stewpot's Art Program and Writers Workshop.

    This amazing, beautiful book can be purchased for $30 at https://www.thestewpot.org/thyneighbor
    If you've ever wanted a glimpse into the experiences and perspectives of the homeless, this book provides stunning writing and artwork that will quite frankly blow your mind.

    In her two-decade-plus career, Poppy Sundeen has won more than 100 advertising creative awards, including Clios, Addys and the Adweek Southwest Creative All-Stars Most Valuable Player, working on American Heart Association, Carlson Restaurants (T.G.I.Friday’s), Dallas Museum of Art, Komen Breast Cancer Foundation, la Madeleine, Texas Health Resources and many others.

    Poppy with her fellow volunteer associates think about the creative talents of people living on the street and use their professionall expertise to teach writing skills and empower individuals to write with confidence, to tell their stories and write articles for publications and more. Fortunately, for our listeners, Poppy shares writing tips from which all writers can benefit. See in show notes below:
    Cary and Poppy discuss AI and its effect on writers, how homeless is getting worse and if it's acceptable for someone to live on the streets. Whether you live in Dallas, anywhere in the United States or elsewhere, homeless is a societal issue that we all encounter - we hope you find inspiration through Cary Broussard's conversation with Poppy Sundeen to see the creative potential in everyone including yourself.

    10 Tips for Writing a Strong Essay
    1) Stick to one clear theme.
    Make sure your essay addresses one main idea so your writing stays focused and easy to follow.
    2) Start each paragraph with a “focus sentence.”
    This is a short line that tells the reader what the paragraph will be about. Ex: “My favorite place to think is the bus stop on Main Street.”
    3) Rearrange your paragraphs to improve flow.
    Sometimes a piece becomes clearer just by moving one paragraph earlier or later. Try different orders until the story feels natural and easy to follow.
    4) Use simple, direct sentences.
    Clear and honest beats complicated every time. If a line doesn’t sound like something you’d say out loud, try rewriting it so it feels more authentic.
    5) Show, don’t just tell.
    Try saying something without actually saying it. Ex: Instead of saying “I was scared,” describe what happened: “My hands shook when I reached for the door.” This helps readers feel what you felt.
    6) Read your work out loud.
    Your ear will catch things your eyes don’t—missing words, awkward phrasing, or sentences that are too long.
    7) Don’t worry about perfection on the first try.
    Start messy. You can always clean it up later. The important thing is getting the thoughts down.
    8) Use specifics instead of general statements.
    “Food was served” is vague. “They handed me a bowl of warm chili” paints a picture.
    9) Keep your reader oriented.
    If the story jumps in time or place, give a quick clue: “A year earlier…” or “Later that night…”
    10) End with something that “lands.”
    This can be a final thought, a strong image, or a sentence that circles back to the beginning.

    Acknowledgements for Thy Neighbor: Brenda Snitzer, Executive Director of The Stewpot; Suzanne Erikson, Senior Director, Stewpot Programs; Betty Heckman, Director, Stewpot Enrichment Programs; Wendy Rojo, STREETZine Magazine Editor; Writers' Workshop Editors: Bill McKenzie, Poppy Sundeen and Dee Leone; Portrait Photography: Jesse Hornbuckle; Book Design by Les Kerr.
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    46 min
  • Ep. 53: Globally, women and men serving on boards together is an economic win-win
    Oct 7 2025
    Cinderella CEO On Air Podcast Host Cary Broussard interviews Charlotte Gustavsson about her experiences, opportunities, and challenges of serving on boards of directors and the benefits of those who find women board members. Their conversation touches briefly on the difference between Sweden and United States efforts to see more women serving on boards –

    Cary and Charlotte met through a networking organization called Liberty Ventures.

    Cary and Charlotte discuss the huge benefits of having diverse boards, backed up by lots of research. The key is to bring different people together with different perspectives, on top of the key skills needed to lead the strategic work of a company. But leading a diverse board is no walk in the park - a chairman that can read the room and let board members contribute properly is the key to success.

    Lack of women, lack of diversified boards in general run a higher risk of missing out on new business opportunities and identification of trends, according to Charlotte. The board mandates are so much more complex in these turbulent times, so board leaders need to factor in geopolitics, extreme weather, secure supply chains, new trends, new generations with new values - all factors that support the need for diverse board members.

    Charlotte began her career in Corporate Finance & M&A before moving into media, where she got her first opportunity as a CEO at 31 years of age. Charlotte grew Viasat1 (part of Modern Times Group) to become one of Ghana’s top TV stations, securing Premier League rights and launching multiple local productions.

    Cary and Charlotte also discuss her career in professional sports. Charlotte served as CEO of two (2) top-tier Swedish ice hockey clubs (in SHL), MoDo Hockey and Karlskrona Hockeyklubb. Charlotte was subjected to some public scrutiny during her years in professional sports, and shares lessons learned in her conversation with Cary. Cary jokes that Charlotte reminds her of the character Rebecca Welton, (played by actress Hannah Waddington), the owner of AFC Richmond, on Apple TV's Ted Lasso – delving into how hockey and sports can be the foundation for a successful board service role!

    Experienced in Corporate Governance & Board Leadership, Charlotte discusses her management of the Styrelseakademien Stockholm, a leading members club for board professionals. Charlotte is a Certified European Director (ecoDa) and Nordic Governance expert, public speaker and advisor on Corporate Leadership and Board Dynamics.

    For more background on Charlotte, go to her website: https://www.globalheartleaders.com
    For background on Cary Broussard and her book, From Cinderella to CEO, go to: https://www.cinderellaceo.com
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    48 min
  • Ep: 52 Transportation executive Ellen Voie is driven to help women succeed in trucking and everywhere
    Sep 21 2025
    Organizations like Women In Trucking (WIT) have helped normalize trucking as a viable, rewarding career path for women. Podcast host Cary Broussard interviews the founder of Women in Trucking Ellen Voie (pronounced Vo-ya) about her new book From Dispatcher to Disruptor - One Woman's Journey to Drive Gender Diversity in the Trucking Industry

    Cary and Ellen met during the inaugural Cinderella to CEO Awards - Ellen was the grand prize winner among 200 other nominees. The audience heard from all the award finalists and voted Ellen as the top winner for her work building a more inclusive workplace (read more about her award in Chapter 10 of her book). Ellen's story is inspirational! She talks with Cary about the risks she takes and what fun she has had building the 80,000 member, global organization Women in Trucking.

    As a result, women are helping redefine trucking from a “rough, male-only” field to one that values professionalism, safety, diversity, and innovation. Their growing presence is making the industry more sustainable and attractive to the next generation of workers. Companies that recruit and retain women drivers often see improvements in workplace culture, safety records, and overall employee retention.

    Voie founded the Women In Trucking Association in March of 2007, with a mission to promote the employment of women in the trucking industry, to remove obstacles that might keep them from succeeding, and to celebrate the successes of its members.Since 2017, Voie has been hosting the Women In Trucking Show on SiriusXM’s Road Dog Trucking Channel 146, which airs every Saturday and Sunday at 7am and 3pm Eastern.

    You can read more about Ellen by clicking on the link below.
    https://www.womenintrucking.org/women-in-trucking-founder-ellen-voie-bio
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    45 min
  • Ep. 51 Learn how to stop negative self-talk, enjoy your career and achieve your dreams
    Jun 15 2025
    Podcast host Cary Broussard interviews Terri Maxwell, whose proven, 3-step process reduces fear F.U.D. (Fear, Uncertainty and Doubt). She leads Cary and the audience through an exercise that clears negative self-talk and patterns, helping listeners achieve goals with greater speed.

    Cary Broussard, founder of the C2CEO Institute, kicks off her interview with Terri Maxwell, CEO of Shift/Co, by focusing on Terri's story of facing failure, why Terri chose to tatoo "gratitude" on her arm and how Terri invests in and helps entrepreneurs grow personally and professionally.

    Terri's powerful Success Switch formula starts with acknowledging out loud "I am feeling X" (fill in the blank) emotion and owning that feeling. Success Switch is a tool kit for eliminating doubt, building confidence, and fueling the desire to BE MORE.

    Go to https://www.ciinderellaceo.com for more informaton about the C2CEO Institute anc Cary Broussard.

    Terri Maxwell can be reached through her website: https://shiftco.org/
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    51 min
  • Ep. 50: Practicing Cultural Intelligence in Today’s World
    Jun 6 2025
    Brenda Scott and Richard D'Ambrosio join Cary Broussard to talk how being culturally intelligent -- not just culturally aware -- is key to creating a strong work culture. They share their own experiences on how this philosophy has improved their professional and personal relationships.

    Podcast Host Cary Broussard, author, From Cinderella to CEO interviews two amazing executives who bring perspective and real life experience with applying the tenets of Cultural Intelligence.

    For this podcast discussion, Cary defines Cultural Intelligence as relating and working effectively with people from different cultural backgrounds and knowing how to strategically use cultural differences for innovative solutions.
    Guest: 1: Richard D’Ambrosio, author and founder of StoryTelling that Sells – Richard also writes the Substack column “Mindful Masculinity. ”
    Guest 2: Brenda Scott, Director of Cultural Intelligence at SMU Athletics, works with student athletes, faculty and parents to build teams and relationships across cultures. Brenda is a mom and has also written a children’s book: All I need is my Tablet. Through life experiences, her passion for youth development, and leading with purpose, BScott Visions (and Brenda) are on a mission is to help people reach their full potential so they can have a better quality of life.

    At CinderellaCEO On Air – it is our mission to connect you with people with transformational stories - modern day fairy tales if you will – We select guests who are kind-hearted warriors who show us that believing in the power of good, living our values and surrounding ourselves with hopeful, positive peers and role models - and inspirational stories can guide us to the palace of our dreams. Find CinderellaCEO On Air podcast wherever you listen to your favorite podcasts or go to CinderellaCEO.com/podcast.
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    55 min
  • Ep. 49: Be the CEO of Your Financial Identity and Your Credit with Jeanne Kelley
    Sep 22 2024
    Join Cary Broussard, host of Cinderella CEO On Air, with her guest Jeanne Kelly as they discuss how to build business credit and keep your identity safe from fraudsters. Jeanne Kelly overcame bad credit after a divorce and eventually built a successful business - all because of what she learned the hard way.

    Founder of the Kelly Group, Jeanne (pronounced "Jean-ie") offers valuable insights into understanding and improving your personal and business credit scores while protecting your identity. Jeanne Kelly is author of the 90 Day Credit Challenge & The Credit Makeover.

    Both Jeannie and Cary want listeners to avoid learning about credit the hard way and learn how to build good credit the right way.

    Find more about Jeanne Kelly at her website.
    Visit Cary's website to learn about C2CEO.
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    23 min
  • Ep. 48: Knocking Back Literacy Challenges
    Jun 25 2024

    Statistics show that only 32% of fourth graders across the country can read proficiently on average, and students in marginalized communities have much less reading comprehension than their peers.
    Podcast host Cary Broussard met Alicia Mitchell while volunteering with the nonprofit organization Reading Partners, which provides one-on-one tutoring sessions to strengthen phonemic awareness in elementary school children.

    Cary interviews Alicia about her experiences as a tutor and how she has overcome adversity and obstacles in her own life. Alicia grew up being her own best advocate. She says she became her own mentor in her continuous journey of lifelong learning - earning certifications and degrees to strengthen her commitment to helping others better themselves.

    Alicia shares her personal experience as a regional director with Reading Partners, the impact it had on her daughter's reading skills and the thousands of kids enrolled in the first to third grade program.

    Learn more about Reading Partners tutors by visiting their website and seeing how you can help in your community.

    Interested in career and personal growth? Reach out to Cary to learn more about her career coaching services. Alicia Mitchell hosts a podcast called OvercometheChallenge.
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    25 min