Épisodes

  • Power of Reviews Impact on Consumer Buying Decisions - Bard - YT deleting videos
    May 24 2023

    On this episode of Net Effect Insights, we dive into the recent updates from Google's I/O event and the potential benefits of logic-based search results. Our speaker, Michael Hele, discusses everything from chat technology to Core Web Vitals and reviews its importance when making purchasing decisions. We also explore how sharing calendar information with Google can make the search process more efficient and the introduction of non-skippable ads for TV viewers on YouTube. Plus, we take a closer look at Twitch and the power of video influencers. Join us for all this and more on Net Effect Insights. Don't miss this informative episode!


    Google Helpful Content Update ups and downs

    Google has launched response to OpenAI’s ChatGPT, Bard

    Google just held its I/O 2023 event

    Algorithm or just a Core Web Vitals in Change March 2024.

    The role of page experience in creating helpful content

    50% of product searches start on Amazon

    YouTube will no longer be deleting videos from inactive accounts

    YouTube’s Rolling Out 30-Second Unskippable Ads to Connected TVs

    Podcasts are now live on YouTube Music

    Twitch new clip editor

    Twitter Blue Subscribers Can Now Upload 2-Hour Videos in the App

    Instagram is finally allowing multiple links in bio

    Pinterest external links

    OpenAI releases an official ChatGPT app

    Want to hook up your iPhone with Windows

    DaVinci Resolve 18.5

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    19 min
  • Google revamps shopping - YouTube Adds Voiceover in Shorts
    Oct 13 2022

    New structured data: Pros and cons

    You can tell Google about your pros and cons by supplying pros and cons structured data on editorial review pages. 

    Google revamps shopping with 3D images, shoppable looks, buying guides

    At its Search On event, Google announced a number of shopping-related changes

    Your Site Speed and Being Removed From Google

    YouTube Adds Voiceover in Shorts

    Driving Higher Reach with Reels

    Instagram Shares New Tips

    Teams pop-out meetings

    Deepfake threats could be coming soon

    Popular mobile apps collect data on your messages

    Facebook warns 1 million users

    TikTok releases Photo Mode 

    Move over flip screens - Slidable PCs

    Youtube Shorts Voiceover https://youtu.be/HJFgRwye2Vo

    Instagram Shares New Tips https://business.instagram.com/

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    12 min
  • YouTube is splitting up content - Google product reviews update
    Sep 29 2022

    Google publishes a product reviews update for September 2022.

    On September 20th, Google introduced the fifth iteration of the Google product reviews update.

    https://developers.google.com/search/docs/specialty/ecommerce/write-high-quality-product-reviews

    Google's new review guidelines prohibit paying anyone to have bad reviews removed.

    Google has amended its Google Maps contributor policies, specifically prohibiting businesses from paying customers to erase bad reviews. Prior to this, the rules merely forbade rewarding customers for submitting positive ratings.

    YouTube Channel Page Improvements (Including Shorts, Video, and Live Tabs)!

    It's lot more organised now that YouTube has divided content into three categories: Videos, Shorts, and Live Streams. All of the content in Videos will be long-form, all of the content in Shorts will be short-form, and all of the content in Live Streaming will be past, present, and upcoming live streams on the funnel pages (if any). By the fall of this year, these adjustments will be visible on the platform.

    TikTok Now, a BeReal clone app, is now accessible in markets outside of the US.

    Outside of the US, TikTok's standalone BeReal clone application is now available. Users can download "TikTok Now" and receive daily prompts to publish a "Now" clip, displaying what they're up to at an any hour.

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    6 min
  • Google September Core Update - Reply to Video Comments with Shorts
    Sep 22 2022

    News topics

    Google September Core Update

    The new HTTPS report in Search Console

    Google Was Asked If Adding Content Daily Increases Rankings

    YouTube Adds New Option to Reply to Video Comments with Shorts

    YouTube Adds New Vertical Video Conversion Elements

    TikTok Copies BeReal with New ‘TikTok Now’ Feature

    Zoom could be set to launch its own email app

    Canva launches workplace product suite to improve visual collaboration 

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    8 min
  • YouTube Platform For Courses - Facebook Ranking Signals - Google Reject Ads
    Sep 13 2022

    YouTube Platform For Courses - Facebook Ranking Signals - Google Reject Ads

    News : Google: Helpful Content Signal May Get Stronger With Next Core Update

    Google Updates Documentation On Meta Descriptions

    Google Will Reject Ads Leading To Pages With Intrusive Advertising

    YouTube just announced educational features

    Meta Lists 4 Ranking Signals For Video On Facebook

    Instagram is cutting back on its shopping features

    Dropping security updates for WordPress versions 3.7 through 4.0

    Storage firm Drobo has filed for Chapter 11 bankruptcy

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    11 min
  • Helpful Content Update - YT Shorts Logo - OBS Studio 28
    Sep 2 2022

    Business owners should know about Google's helpful content updates.

    Does your site have a primary purpose or focus?

    Automatic item updates can help you keep your data more accurate and up-to-date (Web Shops)

    YT Shorts Logo * Edit Tweets * OBS 28

    How to improve your eCommerce websites presence in Search results (6 tips)

    https://www.youtube.com/watch?v=YIUQolZDecM

    OBS Studio 28 Plugin Compatibility Checker

    https://obsproject.com/kb/obs-studio-28-plugin-compatibility

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    10 min