Couverture de Built Not Born: The Startup Go-To-Market Podcast

Built Not Born: The Startup Go-To-Market Podcast

Built Not Born: The Startup Go-To-Market Podcast

De : Venture Guides
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 Welcome to Built Not Born: The Startup Go-To-Market Podcast—the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy. Hosted by Sage Nye, Managing Partner at Venture Guides, each episode dives into candid conversations with technical founders, investors, and GTM experts. You’ll get real talk, proven playbooks, and no-fluff advice on how to land your first customers, build a repeatable sales motion, and scale your startup the right way. Forget the hype. This is the go-to resource for founders serious about getting to market, growing revenue, and building companies that last. Ready to scale? Let’s get to work.Copyrights © 2025 All Rights Reserved by Venture Guides Economie Finances privées Management Management et direction
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    Épisodes
    • When the Internet Breaks: Building Infrastructure Resilience with Edward Tsinovoi

      When the Internet Breaks: Building Infrastructure Resilience with Edward Tsinovoi
      Jan 15 2026
      What if a single internet outage could take down your entire business? In this episode of Built Not Born, the conversation unpacks a growing but under-discussed risk in modern infrastructure: edge fragility. Host Sage Nye sits down with Edward Tsinovoi, Co-founder and CEO at IO River, to discuss that as digital businesses scale, the risk of a single CDN outage can cascade into massive financial and operational damage. Edward draws on decades of experience in deep-tech infrastructure to explain why edge resilience has become mission-critical in 2026, and how multi-CDN strategies can be implemented without months of custom engineering. The conversation spans both technology and leadership, covering vendor lock-in, fault-tolerant system design, and the importance of decoupling edge infrastructure from application services. Edward also shares hard-earned lessons from building and scaling a deep-tech company, from assembling world-class teams to creating products that move from “nice-to-have” to truly indispensable.
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      26 min
    • UK CIO of the Year, Ian Penny: Why Great Tech Strategies Start with Customer Problems

      UK CIO of the Year, Ian Penny: Why Great Tech Strategies Start with Customer Problems
      Jan 8 2026
      Infrastructure decisions rarely feel glamorous, but they often determine whether a company scales or stalls. In this episode of Built Not Born, the conversation centres on how technology choices, leadership, and customer focus intersect under real-world pressure. Host Sage Nye sits down with Ian Penny, a global technology leader with over two decades of experience stabilising and scaling complex systems across organisations like JPMorgan, Barclays, and Hiscox. Ian shares why the most effective technology strategies start with customer problems, not platforms, and how reframing infrastructure as a business enabler changes executive buy-in. Together, they unpack the trade-offs between startup and enterprise software, the long-term cost of unchecked technical debt, and the leadership habits that help teams consistently deliver. From communicating infrastructure value in human terms to building teams that prioritise impact over novelty, this episode offers practical insight for leaders making high-stakes technology decisions while building organisations designed to last.
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      24 min
    • 90% of Startups Fail: What $100m Sales Teams Do Differently with Ethan Schechter

      90% of Startups Fail: What $100m Sales Teams Do Differently with Ethan Schechter
      Dec 11 2025
      Leadership in high-growth environments comes with moments of pressure, complexity, and rapid change. For go-to-market executives, your approach in those moments sets the tone for the entire team. In this episode of Built Not Born, Ethan Schechter shares how he keeps teams laughing through the lows, turns competition and collaboration into motivation, and helps build startups that endure when many don’t. Sage Nye sits down with Ethan Schechter, a go-to-market leader and SVP of Global Sales & Customer Success at Qodo, to discuss what it really takes to build high-performing sales teams from the ground up. Ethan shares how to balance structure with creativity, foster accountability, and turn failure into growth. From his “Passion, Mastery, Accountability” hiring framework to practical insights on cross-functional selling and customer success alignment, this conversation offers a blueprint for scaling revenue engines that endure the chaos of startup growth.
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      27 min
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