Building Community Support for your Local Cafe
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Every cafe owner likes the idea of building 'community support' and having loyal local customers, but how do you make this happen?
Ken Burgin interviewed Mike Matich from Crooked Spire Cafe in Perth, about how he's built strong local support in his area. What makes it a place that appeals to everyone in the community, from street people to tradies, families and office workers - including the local Member of Parliament? His enthusiasm for business and for his customers is inspiring!
Topics they discussed:
- How is Crooked Spire different to other cafes?
- Mike's background in hospitality and business.
- How does community involvement work as a profit builder?
- Working with a local Chamber of Commerce and wider networking - something many hospitality operators don't make time for.
- Growing stronger from the Covid experience.
- Advice for operators who want to use their 'community heart' but don't have much time, or know where to start.
- Technology and systems used eg bookings, POS, financial management, social media etc
You'll find the Show Notes and links for today's episode on the HospoReset.com website. Don't forget to subscribe to the weekly Hospo Reset newsletter, and connect with Ken Burgin on Linkedin and on Twitter.
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