In this episode, we delve into the essential steps for launching a successful and stress-free fitness studio. Drawing from the success of my own studio, Athletic Studio, I'll guide you through the strategies that helped us achieve remarkable growth and client retention right from the start.

Key Highlights:

     👉 Building Your Brand Early
     👉 Building Your Email List
     👉 Securing Clients Pre-Opening
     👉 Maintaining Your Prices
     👉 Differentiating Your Studio
     👉 Trust-Building Marketing

In conclusion, launching a fitness studio doesn't have to be a stressful endeavor. By laying the groundwork early, focusing on building a strong brand presence, and maintaining the integrity of your pricing and services, you can set your studio up for long-term success. Remember, it's not just about a great launch; it's about creating a sustainable business that continues to thrive for years to come.

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!

Welcome to another episode of the Boutique Fitness Studio Podcast with your host, Gordon Chommanivong. In this episode, we're tackling the Art of Mastering Facebook and Google Ads.  We're going to break down the five golden rules that have been instrumental in growing my business efficiently and effectively. Whether you're new to digital marketing or looking to refine your strategy, these insights will help you attract better-quality leads and grow your fitness studio.

Today's episode provided a roadmap to successful advertising on Facebook and Google for boutique fitness studios. By implementing these five golden rules, you can create a powerful online presence that resonates with your target audience and converts leads into loyal clients. 

Remember, it's not just about the clicks; it's about attracting the right people who will become lifetime members of your fitness community. Stay tuned for more in-depth discussions on each of these rules in future episodes. Until next time, keep optimizing and innovating your ad strategies for the best results.

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!

Welcome to another episode of the Boutique Fitness Studio Podcast, in today's episode, we tackle the pressing question for fitness studio owners: should you handle your marketing in-house or hire an agency? Drawing from my personal experience with Athletic Studio, I share insights into the advantages and drawbacks of both approaches, and why I ultimately advocate for in-house marketing mastery.

Key Highlights:

👉Pros of Hiring a Marketing Agency
👉Cons of Hiring a Marketing Agency
👉Benefits of In-House Marketing
👉The Importance of Brand Ownership

For fitness studio owners, the decision between DIY marketing and hiring an agency is crucial. While agencies can provide a jumpstart, developing in-house marketing capabilities offers long-term benefits, including cost savings and brand consistency. Embrace the learning curve and consider coaching to streamline the process. Don't forget to subscribe for more weekly insights, and for those looking to take their business to the next level, download my Million Dollar Fitness Studio Playbook. Follow me on Instagram  for daily tips and strategies.

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!

Welcome to another episode of the Boutique Fitness Studio Podcast! In today's episode, I'm excited to share with you some insider secrets on how to captivate potential clients and have them sold on your fitness studio before they even engage in a conversation with you.

Key Highlights:

👉  Crafting a Dialed-In Online Presence

•  Emphasize the significance of a compelling online presence, focusing on branding and positioning tailored to your dream client.

👉  Strategic Content Creation:

• Explore the need for strategic content, including authority pieces and objection-handling content.

👉 Real Visuals for Authenticity:

• Highlight the importance of showcasing authentic photos and videos of your studio, trainers, and clients on social media.

Discover how implementing these strategies has resulted in high conversion rates, not only for my fitness studio but also for other owners and personal trainers. Learn how these methods can transform your conversion rates and attract your ideal clients.


If you find yourself struggling with conversion rates and want to elevate your fitness studio's appeal, this episode is a must-listen. Tune in for practical insights and actionable steps that can make a significant difference in how clients perceive and connect with your boutique fitness studio.

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!

Welcome to episode three of the Boutique Fitness Studio podcast! I'm your host, Gordon Chommanivong. In today's episode, we're going to discuss the five game changers that can help you maximize your studio's profits while minimizing the time you need to invest.

As a fitness studio owner, it's important to not only enjoy what you do but also have the time to live your life outside of work. I knew from the beginning that I wanted to be able to maintain my own fitness and health, have time for my family, and pursue other interests. And I've been able to achieve this by implementing the strategies I'm about to share with you.

Here's what you can expect from our weekly episodes:
          👉  Importance of maximizing profits and time freedom
          👉  Building a solid team and hiring for attitude and culture fit
          👉  Implementing an automated lead generation system with upfront payments
          👉  Creating an automated know, like, and trust system for sales
          👉  Utilizing a virtual assistant effectively
          👉  Marketing to your dream and best clients for increased profitability

By implementing the five game changers, you'll be able to maximize your studio's profits while minimizing the time you need to invest. These strategies have allowed me to work only 5-10 hours per week in my own fitness studio, giving me the freedom to pursue other interests and enjoy a balanced lifestyle.

If you're ready to take your fitness studio to the next level and create more time freedom for yourself, I encourage you to implement these strategies and see the results for yourself.

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!

In this episode, I, Gordon Chommanivong, the host of the Boutique Fitness Studio podcast, discuss how to skyrocket your studio's income with a luxury fitness program for high-paying clients. I share my expertise on implementing a luxury fitness program, even if you don't currently have one, and how it can add a revenue stream to your business.

Key Takeaways:

      👉 The problem with group training studios and franchisee studios without a luxury                 fitness program.
      👉  What a luxury client fitness program looks like
      👉  How to implement a luxury fitness program
      👉  Benefits of a luxury fitness program for trainers and studio owners


I conclude the episode by highlighting the potential for significant financial growth with a luxury fitness program. By signing up a few high-paying clients and offering upfront payment options, you can quickly generate an additional $20,000 or more in revenue. The focus on delivering exceptional results and retaining clients will lead to exponential growth and long-term success.

Overall, implementing a luxury fitness program can be a game-changer for your studio. It allows you to attract high-paying clients, deliver better results, and create a more stable and profitable business. By following the steps outlined in this episode, you can take your fitness studio to new heights of success.

If you're ready to take your fitness studio to the next level and increase your income, this episode is a must-listen!

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!

Welcome to the inaugural episode of the Boutique Fitness Studio podcast! I'm
Gordon Chommanivong, and I'm here to help you grow your fitness business
exponentially. Whether you're a studio owner, personal trainer, or health
coach, this podcast is your go-to resource for mastering client lead
generation, marketing, operations, and team management.

In this episode, we dive into the Time Rich Marketing System, a strategy I've
used to turbocharge my own million-dollar fitness studio, Athletic Studio, and
help others do the same. This system is designed to keep your business
thriving all year round by ensuring you're always in a position to spend money
to attract leads and clients.

Here's what we covered:

   👉Always Be Seen : Your brand needs to be visible all year round, not just
during campaign periods. This approach targets both 'ready to buy now'
and 'ready to buy later' prospects.

   👉Ready to Buy Now Clients : Utilize Google search ads, SEO, and direct
ads on social media to capture the 3-5% of your audience who are ready to
make a purchase.

   👉Ready to Buy Later Audience : Create a variety of posts on social media
that establish authority and build intimacy with your audience. Boost these
posts with a small ad spend to ensure consistent visibility.

   👉Automate Your Marketing : Use a mix of paid and organic strategies to
maintain a constant presence. Paid ads can be controlled for frequency,
while a structured routine for organic posts can build trust and authority
over time.

   👉Download the Playbook : For more detailed strategies and post
examples, download the Million Dollar Fitness Studio Playbook linked below.

Remember, the key to a successful fitness studio is not just about attracting
new clients but maintaining a consistent and authoritative presence that
keeps you top of mind. Implement these strategies, and you'll see a
significant increase in leads and clients.

-------------------------------------------------------------------------------------
Link:
Million Dollar Fitness Studio Playbook
-------------------------------------------------------------------------------------
If you've found value in this episode, please leave us a 5-star review and subscribe for more weekly insights.

For daily tips and updates follow me on:

🔶 Instagram : @gordonchommanivong
🔶 Website: https://gordonchom.com/

Here's to your success in the fitness industry!