Born with it or Built for it? The Great Debate on Trainable vs Untrainable
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Born with it or Built for it? The Great Debate on Trainable vs Untrainable
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Meet Brock, a key builder behind the growth of AE Landscape Borders and the launch of the Charlotte market. Since joining in 2024, Brock has helped train leaders, open new offices, and shape a culture rooted in grit, humility, and the belief that you get what you give. In this episode, Brock and the team dig into the tension between ego and humility, why experience is often the greatest teacher, and what separates people who last from those who don’t. They explore the difference between skills that can be taught and character traits that must be caught, emphasizing calmness, positivity, and accountability under pressure. Brock shares what it took to build AE Charlotte from the ground up, nine hours from the nearest branch, and why the right people matter more than perfect resumes. The conversation also covers the transition from working on a crew to leading one, beginning projects with the end in mind, and finding fulfillment in developing others rather than just doing the work yourself. Looking ahead, Brock talks about continuing to launch new teams, creating opportunities for growth, and bringing as many people along for the ride as possible.
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