What happens when the cameras stop rolling and the conversation goes deeper? And what insights can a non-broker — someone who supports nearly a thousand brokers behind the scenes — reveal about the future of business brokerage?

In this bonus conversation, you’ll hear what the brokerage landscape may look like by 2030, why “systems vs. no systems” will create an enormous performance gap, and how emerging technologies like AI, data scraping, and automated agents will reshape how brokers source owners, vet buyers, and manage deal flow. You’ll also learn why the hardest challenges ahead won’t be finding data — but standing out in an inbox flooded by automation.

George Wellmer, founder of Tupelo, a CRM and automation platform built specifically for business brokers, shares candid thoughts on the tech shifts coming to M&A, what brokers will need to survive the next decade, why customer service is becoming a lost art, and what Tupelo is building to help brokers verify buyers, streamline deal flow, and focus their time on higher-value activities.

If you enjoyed this behind-the-scenes conversation, make sure to subscribe to the Business Broker Growth Show, check out Part 1 of George’s interview, and share this after-show with a broker who wants to stay ahead of the future. More insights, more systems, and more growth are waiting in the next episode.