Be Unreasonable
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Be Unreasonable
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You need to be completely unreasonable.
Unreasonable how? In your service to customers.
In this episode, Mark Kinsley returns to co-host alongside Adrienne as they discuss Adrienne's most recent read of the book, "Unreasonable Hospitality" by Will Guidara. Never heard of it? It's book you can't afford to not to read.
The premise of the book is the remarkable art of giving your customers more than they expect, and while the author's focus is on his rise to the top in making his restaurant (Eleven Madison Park) the number one restaurant in the world, the principles can apply to any service, client-focused industry.
Listen or watch to learn about the innovative ways he created bespoke experiences for the patrons of Eleven Madison Park, and Kinsley weighs in on what unreasonable hospitality looks like in a mattress retail environment.
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