B Lab Stories Episode 1: How Deploy Pioneers Circular, People-Centered Fashion
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B Lab Stories Episode 1: How Deploy Pioneers Circular, People-Centered Fashion
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In this episode of Conversation of Change’s new B Lab series, we have Dr. Bernice Pan, founder and CEO of Deploy, a certified B Corp and pioneer in sustainable, circular fashion. Bernice outlines Deploy’s 20-year journey and practical approaches to designing longevity and reducing waste.
Topics covered include waste monitoring, zero-waste and multifunctional design, material selection, supplier screening for environmental and human-rights risks, climate-action planning, and the role of collective action and governance in scaling impact.
As B Lab’s new standards raise the bar, this episode is a timely listen for fashion brands and aspiring B Corps looking to turn intention into action. Tune in to hear how long-term thinking, smart design, and collective action can drive real change.
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