Couverture de #9 - How decentralising comms can help to hedge local resistance

#9 - How decentralising comms can help to hedge local resistance

#9 - How decentralising comms can help to hedge local resistance

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Global programs often fail when countries treat them as distant 'HQ initiatives,' leading to low acceptance and poor user adoption. This episode explores why localisation of stakeholder engagement is strategic risk mitigation, not just translation. Learn how to activate local multipliers, replace heavy toolkits with agile 'mini-briefings,' and scale engagement without overloading your central team. Discover the practical framework to turn global noise into local ownership and buy-in. ➡️ Website Change Playbook: https://www.changeplaybook.com ➡️ Arne on LinkedIn: https://www.linkedin.com/in/arnekoetting/ ➡️ Book free 15-min catch-up: https://bit.ly/4qm4iBC
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