272: The Simple PDF That Built a Global Brand (Featuring Benny Lewis)
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272: The Simple PDF That Built a Global Brand (Featuring Benny Lewis)
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In this episode, I sit down with Benny Lewis from Fluent in 3 Months to talk about what it really takes to stand out in a crowded online course space. We dig into how he turned a simple PDF into a global brand, why timing isn’t the barrier people think it is, and what creators should focus on right now to grow.
We also get into positioning, pricing, viral content, and the mindset that’s helped Benny stay relevant for over a decade. If you’re wondering how to differentiate yourself or how to start today without feeling “too late,” this conversation is for you.
Watch the episode: https://youtu.be/uQqYSBXpZH8
Benny's Website: https://www.fluentin3months.com/
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Apply for Coaching: https://www.theonlinecourseguy.com/coaching
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