If you think the biggest win from hosting a summit is the email list you grow during launch week… think again.

In this episode of Virtual Summit Secrets, we’re breaking down one of the most underrated (and most profitable) benefits of hosting a virtual summit: how it becomes a year-round collaboration engine for your business

We’re diving into what we call the Collaboration Flywheel and why the real ROI of your summit doesn’t just happen during event week. It happens in the relationships you build, the trust you create, and the partnerships that quietly compound long after the final session ends.

If you’ve been treating your summit like a one-time visibility spike, this episode will completely reframe how you think about its long-term strategic power.

Inside this episode, we cover:

• Why summits are relationship accelerators (not just list-building machines)
• The hidden ROI most hosts overlook
• Real examples of collaborations born from past summits
  • Podcast guest swaps
  • Ongoing referral partnerships
  • Co-hosted workshops and events
  • Guest expert opportunities
  • Long-term visibility partnerships
• How to show up during your event to build trust and credibility
• The biggest post-summit mistake hosts make (and how to avoid it)
• A simple system for nurturing collaborators long after the event ends
• How to create a “Collaboration Flywheel” that compounds year after year

By the end of this episode, you’ll start seeing your summit not as a heavy lift but as one of the smartest, most strategic networking tools you can design into your business.

And in the next episode, we’re tackling another big decision point: whether to run your summit live, evergreen, or hybrid and how to choose the right format without overthinking it.